Jason Yong

Founder

Unicom Marketing

Jason Yong is a visionary CEO and founder of Unicom Marketing, with over 15 years of experience. He has been an award-winning entrepreneur, consumer journey specialist, and audience scientist. His journey in the activation industry is marked by an unwavering commitment to transforming ideas into unforgettable experiences and drafting consumer journeys based on comprehensive data analysis.

Under Yong’s guidance, Unicom doesn’t just use marketing technology to improve activation; they’re also actively involved in developing it. The team is currently working on innovative tools like beacon crowd measurement, facial analytics, and an AI content management system designed specifically for LED screens.

Yong leads efforts to make the industry eco-friendlier by focusing on two key areas: creating environmentally friendly mobile event spaces and developing advanced marketing tools that are gentle on the environment. He’s currently working on a project to swap out generators with solar and battery power, aiming to reduce both the environmental footprint and power consumption of these mobile event spaces.

Beyond formal meetings, his outgoing and fun-loving nature extends into his approach to work. His innovative thinking and commitment to green initiatives not only drive Unicom’s technological advancements but also contribute to the enjoyable and unforgettable experiences the company delivers.