Speaker’s Profile

Smartfren-RobertoSaputra (1)

Roberto Saputra

Chief Brand Officer
PT Smartfren Telecom Tbk

Result oriented Marketing professional, with 15+ experience working with multinational & local companies such as Unilever, Coca-Cola and Smartfren. Resume Chief Brand Officer role back in 2018, and leading Smartfren Brand turnaround to win Millennials and GenZ through creative content, and digital marketing. As the result Smartfren Brand was listed as TOP 50 Most Valuable Indonesian Brands 2019 rank 39 by BrandZ from TOP 100 in previous year.

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