{"id":9748,"date":"2021-01-13T18:41:01","date_gmt":"2021-01-13T10:41:01","guid":{"rendered":"https:\/\/conferences.marketing-interactive.com\/content360-sg\/?page_id=9748"},"modified":"2026-04-02T13:15:14","modified_gmt":"2026-04-02T05:15:14","slug":"agenda-day-1","status":"publish","type":"page","link":"https:\/\/conferences.marketing-interactive.com\/content360-sg\/agenda-day-1\/","title":{"rendered":"Agenda Day 1"},"content":{"rendered":"<p>[et_pb_section fb_built=&#8221;1&#8243; _builder_version=&#8221;4.27.0&#8243; _module_preset=&#8221;default&#8221; custom_margin=&#8221;||0px||false|false&#8221; custom_padding=&#8221;||0px||false|false&#8221; locked=&#8221;off&#8221; global_colors_info=&#8221;{}&#8221;][et_pb_row _builder_version=&#8221;4.16&#8243; _module_preset=&#8221;default&#8221; locked=&#8221;off&#8221; global_colors_info=&#8221;{}&#8221;][et_pb_column type=&#8221;4_4&#8243; _builder_version=&#8221;4.16&#8243; _module_preset=&#8221;default&#8221; global_colors_info=&#8221;{}&#8221;][et_pb_text _builder_version=&#8221;4.27.0&#8243; _module_preset=&#8221;default&#8221; locked=&#8221;off&#8221; global_colors_info=&#8221;{}&#8221;]<\/p>\n<h2 class=\"h1\" style=\"text-align: center\"><strong class=\"animate\">Agenda<\/strong><\/h2>\n<h3 class=\"h2\" style=\"text-align: center\">Day 1, 22 April 2026<\/h3>\n<p>[\/et_pb_text][\/et_pb_column][\/et_pb_row][\/et_pb_section][et_pb_section fb_built=&#8221;1&#8243; admin_label=&#8221;Agenda &#8211; Day 1&#8243; module_id=&#8221;agenda &#8221; module_class=&#8221;bg-white  last-section  agenda &#8221; _builder_version=&#8221;4.27.0&#8243; custom_margin=&#8221;||||false|false&#8221; locked=&#8221;off&#8221; collapsed=&#8221;off&#8221; global_colors_info=&#8221;{}&#8221;][et_pb_row column_structure=&#8221;1_4,3_4&#8243; admin_label=&#8221;agenda_row&#8221; module_class=&#8221;agenda_row&#8221; _builder_version=&#8221;4.16&#8243; global_colors_info=&#8221;{}&#8221;][et_pb_column type=&#8221;1_4&#8243; module_class=&#8221;agenda_row_date&#8221; _builder_version=&#8221;4.16&#8243; global_colors_info=&#8221;{}&#8221;][et_pb_text admin_label=&#8221;8:00 AM&#8221; _builder_version=&#8221;4.16&#8243; header_3_text_color=&#8221;#ed1c24&#8243; global_colors_info=&#8221;{}&#8221;]<\/p>\n<p><strong>8:00 AM<\/strong><\/p>\n<p>[\/et_pb_text][\/et_pb_column][et_pb_column type=&#8221;3_4&#8243; module_class=&#8221;agenda_row_description&#8221; _builder_version=&#8221;4.16&#8243; global_colors_info=&#8221;{}&#8221;][et_pb_text admin_label=&#8221;Registration &#8221; _builder_version=&#8221;4.16&#8243; header_4_font=&#8221;|700|||||||&#8221; header_4_text_color=&#8221;#000000&#8243; header_4_line_height=&#8221;1.4em&#8221; custom_margin=&#8221;||0px||false|false&#8221; custom_padding=&#8221;||0px||false|false&#8221; global_colors_info=&#8221;{}&#8221;]<\/p>\n<h4>Registration<\/h4>\n<p>[\/et_pb_text][\/et_pb_column][\/et_pb_row][et_pb_row column_structure=&#8221;1_4,3_4&#8243; admin_label=&#8221;agenda_row&#8221; module_class=&#8221;agenda_row&#8221; _builder_version=&#8221;4.16&#8243; global_colors_info=&#8221;{}&#8221;][et_pb_column type=&#8221;1_4&#8243; module_class=&#8221;agenda_row_date&#8221; _builder_version=&#8221;4.16&#8243; global_colors_info=&#8221;{}&#8221;][et_pb_text admin_label=&#8221;8.50 AM&#8221; _builder_version=&#8221;4.16&#8243; header_3_text_color=&#8221;#ed1c24&#8243; global_colors_info=&#8221;{}&#8221;]<\/p>\n<p><strong>8.50 AM <\/strong><\/p>\n<p>[\/et_pb_text][\/et_pb_column][et_pb_column type=&#8221;3_4&#8243; module_class=&#8221;agenda_row_description&#8221; _builder_version=&#8221;4.16&#8243; global_colors_info=&#8221;{}&#8221;][et_pb_text admin_label=&#8221;Welcome remarks&#8221; _builder_version=&#8221;4.27.0&#8243; header_4_font=&#8221;|700|||||||&#8221; header_4_text_color=&#8221;#000000&#8243; header_4_line_height=&#8221;1.4em&#8221; custom_margin=&#8221;||0px||false|false&#8221; custom_padding=&#8221;||0px||false|false&#8221; global_colors_info=&#8221;{}&#8221;]<\/p>\n<h4>Welcome remarks<\/h4>\n<p>[\/et_pb_text][\/et_pb_column][\/et_pb_row][et_pb_row disabled_on=&#8221;on|on|on&#8221; admin_label=&#8221;headline&#8221; module_class=&#8221;agenda_row_break&#8221; _builder_version=&#8221;4.16&#8243; border_width_bottom=&#8221;1px&#8221; border_color_bottom=&#8221;rgba(51,51,51,0.25)&#8221; disabled=&#8221;on&#8221; collapsed=&#8221;on&#8221; global_colors_info=&#8221;{}&#8221;][et_pb_column type=&#8221;4_4&#8243; _builder_version=&#8221;4.16&#8243; global_colors_info=&#8221;{}&#8221;][et_pb_text admin_label=&#8221;topic&#8221; _builder_version=&#8221;4.16&#8243; header_4_font=&#8221;|700|||||||&#8221; header_4_text_color=&#8221;#000000&#8243; global_colors_info=&#8221;{}&#8221;]topic[\/et_pb_text][\/et_pb_column][\/et_pb_row][et_pb_row column_structure=&#8221;1_4,3_4&#8243; admin_label=&#8221;agenda_row&#8221; module_class=&#8221;agenda_row&#8221; _builder_version=&#8221;4.16&#8243; global_colors_info=&#8221;{}&#8221;][et_pb_column type=&#8221;1_4&#8243; module_class=&#8221;agenda_row_date&#8221; _builder_version=&#8221;4.16&#8243; global_colors_info=&#8221;{}&#8221;][et_pb_text admin_label=&#8221;9:00 AM&#8221; _builder_version=&#8221;4.16&#8243; header_3_text_color=&#8221;#ed1c24&#8243; global_colors_info=&#8221;{}&#8221;]<\/p>\n<p><strong>9:00 AM <\/strong><\/p>\n<p>[\/et_pb_text][\/et_pb_column][et_pb_column type=&#8221;3_4&#8243; module_class=&#8221;agenda_row_description&#8221; _builder_version=&#8221;4.16&#8243; global_colors_info=&#8221;{}&#8221;][et_pb_text admin_label=&#8221;%91Opening session%93&#8243; _builder_version=&#8221;4.27.0&#8243; _module_preset=&#8221;default&#8221; custom_margin=&#8221;||10px||false|false&#8221; custom_padding=&#8221;||0px||false|false&#8221; global_colors_info=&#8221;{}&#8221;]<\/p>\n<p><strong>[Opening session]<\/strong><\/p>\n<p>[\/et_pb_text][et_pb_text admin_label=&#8221;Culture at scale: What does it take to build meaningful experiences in a highly digital world? \u202f&#8221; _builder_version=&#8221;4.27.0&#8243; _module_preset=&#8221;default&#8221; global_colors_info=&#8221;{}&#8221;]<\/p>\n<h4><strong><span data-contrast=\"auto\" xml:lang=\"EN-GB\" lang=\"EN-GB\" class=\"TextRun SCXW61423630 BCX0\"><span class=\"NormalTextRun SCXW61423630 BCX0\">Connec-tea-vity reloaded: How CHAGEE scales community and culture through technology\u00a0<\/span><\/span><\/strong><\/h4>\n<p>[\/et_pb_text][et_pb_text disabled_on=&#8221;off|off|off&#8221; admin_label=&#8221;Moderator:&#8221; _builder_version=&#8221;4.27.0&#8243; _module_preset=&#8221;default&#8221; custom_margin=&#8221;||0px||false|false&#8221; custom_padding=&#8221;||0px||false|false&#8221; locked=&#8221;off&#8221; global_colors_info=&#8221;{}&#8221;]<strong>Moderator:<\/strong>[\/et_pb_text][et_pb_team_member name=&#8221;Rezwana Manjur&#8221; position=&#8221;Editor-in-Chief&#8221; image_url=&#8221;https:\/\/conferences.marketing-interactive.com\/content360-sg\/wp-content\/uploads\/sites\/21\/2022\/03\/Rezwana-Manjur.jpg&#8221; admin_label=&#8221;MARKETING-INTERACTIVE &#8211; Rezwana Manjur&#8221; module_id=&#8221;sp_k_c_u&#8221; _builder_version=&#8221;4.16&#8243; _dynamic_attributes=&#8221;link_option_url&#8221; _module_preset=&#8221;default&#8221; link_option_url=&#8221;@ET-DC@eyJkeW5hbWljIjp0cnVlLCJjb250ZW50IjoicG9zdF9saW5rX3VybF9wb3N0Iiwic2V0dGluZ3MiOnsicG9zdF9pZCI6IjIzNjMwIiwiZW5hYmxlX2h0bWwiOiJvZmYifX0=@&#8221; link_option_url_new_window=&#8221;on&#8221; locked=&#8221;off&#8221; global_colors_info=&#8221;{}&#8221;]<strong>MARKETING-INTERACTIVE<\/strong>[\/et_pb_team_member][et_pb_text disabled_on=&#8221;off|off|off&#8221; admin_label=&#8221;Moderator:&#8221; _builder_version=&#8221;4.27.0&#8243; _module_preset=&#8221;default&#8221; custom_margin=&#8221;||0px||false|false&#8221; custom_padding=&#8221;||0px||false|false&#8221; locked=&#8221;off&#8221; global_colors_info=&#8221;{}&#8221;]<\/p>\n<p><strong>Speaker: <\/strong><\/p>\n<p>[\/et_pb_text][et_pb_team_member name=&#8221;Eugene Lee&#8221; position=&#8221;APAC Chief Marketing Officer&#8221; image_url=&#8221;https:\/\/conferences.marketing-interactive.com\/content360-sg\/wp-content\/uploads\/sites\/21\/2026\/01\/CHAGEE_Eugene-Lee-img.jpg&#8221; admin_label=&#8221;CHAGEE &#8211; Eugene Lee &#8221; module_id=&#8221;sp_k_c_u&#8221; _builder_version=&#8221;4.27.0&#8243; _dynamic_attributes=&#8221;link_option_url&#8221; _module_preset=&#8221;default&#8221; link_option_url=&#8221;@ET-DC@eyJkeW5hbWljIjp0cnVlLCJjb250ZW50IjoicG9zdF9saW5rX3VybF9wb3N0Iiwic2V0dGluZ3MiOnsicG9zdF9pZCI6IjI1ODM2IiwiZW5hYmxlX2h0bWwiOiJvZmYifX0=@&#8221; link_option_url_new_window=&#8221;on&#8221; locked=&#8221;off&#8221; global_colors_info=&#8221;{}&#8221;]<\/p>\n<p><strong>CHAGEE<\/strong><\/p>\n<p>[\/et_pb_team_member][\/et_pb_column][\/et_pb_row][et_pb_row column_structure=&#8221;1_4,3_4&#8243; admin_label=&#8221;agenda_row&#8221; module_class=&#8221;agenda_row&#8221; _builder_version=&#8221;4.16&#8243; global_colors_info=&#8221;{}&#8221;][et_pb_column type=&#8221;1_4&#8243; module_class=&#8221;agenda_row_date&#8221; _builder_version=&#8221;4.16&#8243; global_colors_info=&#8221;{}&#8221;][et_pb_text admin_label=&#8221;10:00 AM&#8221; _builder_version=&#8221;4.27.0&#8243; header_3_text_color=&#8221;#ed1c24&#8243; hover_enabled=&#8221;0&#8243; global_colors_info=&#8221;{}&#8221; sticky_enabled=&#8221;0&#8243;]<\/p>\n<p><strong>10:00 AM<\/strong><\/p>\n<p>[\/et_pb_text][\/et_pb_column][et_pb_column type=&#8221;3_4&#8243; module_class=&#8221;agenda_row_description&#8221; _builder_version=&#8221;4.16&#8243; global_colors_info=&#8221;{}&#8221;][et_pb_text admin_label=&#8221;%91Panel discussion%93&#8243; _builder_version=&#8221;4.27.0&#8243; _module_preset=&#8221;default&#8221; custom_margin=&#8221;||10px||false|false&#8221; custom_padding=&#8221;||0px||false|false&#8221; locked=&#8221;off&#8221; global_colors_info=&#8221;{}&#8221;]<\/p>\n<p><strong>[Panel discussion]<\/strong><\/p>\n<p>[\/et_pb_text][et_pb_text admin_label=&#8221;Precision, placement, payoff: Rewiring the funnel for AI-driven content outcomes\u202f\u202f&#8221; _builder_version=&#8221;4.27.0&#8243; _module_preset=&#8221;default&#8221; global_colors_info=&#8221;{}&#8221;]<\/p>\n<h4>Answers over links: The role of AEO and GEO in 2026\u00a0<\/h4>\n<p>[\/et_pb_text][et_pb_text disabled_on=&#8221;off|off|off&#8221; admin_label=&#8221;Speaker:&#8221; _builder_version=&#8221;4.27.0&#8243; _module_preset=&#8221;default&#8221; custom_margin=&#8221;||0px||false|false&#8221; custom_padding=&#8221;||0px||false|false&#8221; locked=&#8221;off&#8221; global_colors_info=&#8221;{}&#8221;]<\/p>\n<p><strong>Speakers:<\/strong><\/p>\n<p>[\/et_pb_text][et_pb_team_member name=&#8221;Frances Koh&#8221; position=&#8221;Head of Brand Marketing and Sustainability &#8221; image_url=&#8221;https:\/\/conferences.marketing-interactive.com\/content360-sg\/wp-content\/uploads\/sites\/21\/2026\/02\/RISIS_Frances-Koh.jpg&#8221; admin_label=&#8221;RISIS&#8221; module_id=&#8221;sp_k_c_u&#8221; _builder_version=&#8221;4.27.0&#8243; _dynamic_attributes=&#8221;link_option_url&#8221; _module_preset=&#8221;default&#8221; link_option_url=&#8221;@ET-DC@eyJkeW5hbWljIjp0cnVlLCJjb250ZW50IjoicG9zdF9saW5rX3VybF9wb3N0Iiwic2V0dGluZ3MiOnsicG9zdF9pZCI6IjI3NjkzIiwiZW5hYmxlX2h0bWwiOiJvZmYifX0=@&#8221; link_option_url_new_window=&#8221;on&#8221; locked=&#8221;off&#8221; global_colors_info=&#8221;{}&#8221;]<\/p>\n<p><strong>RISIS<\/strong><\/p>\n<p>[\/et_pb_team_member][et_pb_team_member name=&#8221;Vera Lau&#8221; position=&#8221;Singapore Head of Marketing and Regional Communications Lead&#8221; image_url=&#8221;https:\/\/conferences.marketing-interactive.com\/content360-sg\/wp-content\/uploads\/sites\/21\/2026\/03\/Vera_headshot.jpg&#8221; admin_label=&#8221;Saxo&#8221; module_id=&#8221;sp_k_c_u&#8221; _builder_version=&#8221;4.27.0&#8243; _dynamic_attributes=&#8221;link_option_url&#8221; _module_preset=&#8221;default&#8221; link_option_url=&#8221;@ET-DC@eyJkeW5hbWljIjp0cnVlLCJjb250ZW50IjoicG9zdF9saW5rX3VybF9wb3N0Iiwic2V0dGluZ3MiOnsicG9zdF9pZCI6IjI4MDg1IiwiZW5hYmxlX2h0bWwiOiJvZmYifX0=@&#8221; link_option_url_new_window=&#8221;on&#8221; locked=&#8221;off&#8221; global_colors_info=&#8221;{}&#8221;]<strong>Saxo<\/strong>[\/et_pb_team_member][et_pb_team_member name=&#8221;Madhurjya (Banjo) Banerjee&#8221; position=&#8221;Senior Global Brand Director&#8221; image_url=&#8221;https:\/\/conferences.marketing-interactive.com\/content360-sg\/wp-content\/uploads\/sites\/21\/2023\/04\/Madhurjya-2.jpg&#8221; admin_label=&#8221;Unilever&#8221; module_id=&#8221;sp_k_c_u&#8221; _builder_version=&#8221;4.27.0&#8243; _dynamic_attributes=&#8221;link_option_url&#8221; _module_preset=&#8221;default&#8221; link_option_url=&#8221;@ET-DC@eyJkeW5hbWljIjp0cnVlLCJjb250ZW50IjoicG9zdF9saW5rX3VybF9wb3N0Iiwic2V0dGluZ3MiOnsicG9zdF9pZCI6IjE4NTE3IiwiZW5hYmxlX2h0bWwiOiJvZmYifX0=@&#8221; link_option_url_new_window=&#8221;on&#8221; locked=&#8221;off&#8221; global_colors_info=&#8221;{}&#8221;]<\/p>\n<p><strong>Unilever<\/strong><\/p>\n<p>[\/et_pb_team_member][\/et_pb_column][\/et_pb_row][et_pb_row column_structure=&#8221;1_4,3_4&#8243; admin_label=&#8221;agenda_row&#8221; module_class=&#8221;agenda_row&#8221; _builder_version=&#8221;4.16&#8243; global_colors_info=&#8221;{}&#8221;][et_pb_column type=&#8221;1_4&#8243; module_class=&#8221;agenda_row_date&#8221; _builder_version=&#8221;4.16&#8243; global_colors_info=&#8221;{}&#8221;][et_pb_text admin_label=&#8221;10:30AM&#8221; _builder_version=&#8221;4.27.0&#8243; header_3_text_color=&#8221;#ed1c24&#8243; hover_enabled=&#8221;0&#8243; global_colors_info=&#8221;{}&#8221; sticky_enabled=&#8221;0&#8243; link_option_url=&#8221; &#8220;]<\/p>\n<p><strong>10:30 AM <\/strong><\/p>\n<p>[\/et_pb_text][\/et_pb_column][et_pb_column type=&#8221;3_4&#8243; module_class=&#8221;agenda_row_description&#8221; _builder_version=&#8221;4.16&#8243; global_colors_info=&#8221;{}&#8221;][et_pb_text admin_label=&#8221;MORNING BREAK&#8221; _builder_version=&#8221;4.16&#8243; _module_preset=&#8221;default&#8221; global_colors_info=&#8221;{}&#8221;]<\/p>\n<h4>Morning break<\/h4>\n<p>[\/et_pb_text][\/et_pb_column][\/et_pb_row][et_pb_row column_structure=&#8221;1_4,3_4&#8243; admin_label=&#8221;agenda_row&#8221; module_class=&#8221;agenda_row&#8221; _builder_version=&#8221;4.16&#8243; global_colors_info=&#8221;{}&#8221;][et_pb_column type=&#8221;1_4&#8243; module_class=&#8221;agenda_row_date&#8221; _builder_version=&#8221;4.16&#8243; global_colors_info=&#8221;{}&#8221;][et_pb_text admin_label=&#8221;11:00 AM&#8221; _builder_version=&#8221;4.27.0&#8243; header_3_text_color=&#8221;#ed1c24&#8243; hover_enabled=&#8221;0&#8243; global_colors_info=&#8221;{}&#8221; sticky_enabled=&#8221;0&#8243;]<\/p>\n<p><strong>11:00 AM <\/strong><\/p>\n<p>[\/et_pb_text][\/et_pb_column][et_pb_column type=&#8221;3_4&#8243; module_class=&#8221;agenda_row_description&#8221; _builder_version=&#8221;4.16&#8243; global_colors_info=&#8221;{}&#8221;][et_pb_text admin_label=&#8221;Case study&#8221; _builder_version=&#8221;4.16&#8243; _module_preset=&#8221;default&#8221; custom_margin=&#8221;||0px||false|false&#8221; custom_padding=&#8221;||0px||false|false&#8221; global_colors_info=&#8221;{}&#8221;]<\/p>\n<p><strong>[Case study]<\/strong><\/p>\n<p>[\/et_pb_text][et_pb_text admin_label=&#8221;Fortune favours the bold: Powering content creativity and scalable impact with AI\u202f&#8221; _builder_version=&#8221;4.27.0&#8243; _module_preset=&#8221;default&#8221; global_colors_info=&#8221;{}&#8221;]<\/p>\n<h4>The stoke factor: Transforming shared moments into movements on social\u00a0<\/h4>\n<p>[\/et_pb_text][et_pb_text disabled_on=&#8221;off|off|off&#8221; admin_label=&#8221;Speaker:&#8221; _builder_version=&#8221;4.27.0&#8243; _module_preset=&#8221;default&#8221; custom_margin=&#8221;||0px||false|false&#8221; custom_padding=&#8221;||0px||false|false&#8221; locked=&#8221;off&#8221; global_colors_info=&#8221;{}&#8221;]<strong>Speaker:<\/strong>[\/et_pb_text][et_pb_team_member name=&#8221;Sangeet Singh&#8221; position=&#8221;Head of Marketing, SEA &#8221; image_url=&#8221;https:\/\/conferences.marketing-interactive.com\/content360-sg\/wp-content\/uploads\/sites\/21\/2025\/11\/Sangeet_headshot2.jpg&#8221; admin_label=&#8221;CHAGEE &#8211; Eugene Lee &#8221; module_id=&#8221;sp_k_c_u&#8221; _builder_version=&#8221;4.27.0&#8243; _dynamic_attributes=&#8221;link_option_url&#8221; _module_preset=&#8221;default&#8221; link_option_url=&#8221;@ET-DC@eyJkeW5hbWljIjp0cnVlLCJjb250ZW50IjoicG9zdF9saW5rX3VybF9wb3N0Iiwic2V0dGluZ3MiOnsicG9zdF9pZCI6IjI1ODM2IiwiZW5hYmxlX2h0bWwiOiJvZmYifX0=@&#8221; link_option_url_new_window=&#8221;on&#8221; locked=&#8221;off&#8221; global_colors_info=&#8221;{}&#8221;]<\/p>\n<p><strong>GoPro<\/strong><\/p>\n<p>[\/et_pb_team_member][\/et_pb_column][\/et_pb_row][et_pb_row column_structure=&#8221;1_4,3_4&#8243; admin_label=&#8221;agenda_row&#8221; module_class=&#8221;agenda_row&#8221; _builder_version=&#8221;4.16&#8243; global_colors_info=&#8221;{}&#8221;][et_pb_column type=&#8221;1_4&#8243; module_class=&#8221;agenda_row_date&#8221; _builder_version=&#8221;4.16&#8243; global_colors_info=&#8221;{}&#8221;][et_pb_text admin_label=&#8221;11:30AM&#8221; _builder_version=&#8221;4.27.0&#8243; header_3_text_color=&#8221;#ed1c24&#8243; hover_enabled=&#8221;0&#8243; global_colors_info=&#8221;{}&#8221; sticky_enabled=&#8221;0&#8243;]<\/p>\n<p><strong>11:30AM <\/strong><\/p>\n<p>[\/et_pb_text][\/et_pb_column][et_pb_column type=&#8221;3_4&#8243; module_class=&#8221;agenda_row_description&#8221; _builder_version=&#8221;4.16&#8243; global_colors_info=&#8221;{}&#8221;][et_pb_text admin_label=&#8221;Case study&#8221; _builder_version=&#8221;4.27.0&#8243; _module_preset=&#8221;default&#8221; custom_margin=&#8221;||10px||false|false&#8221; custom_padding=&#8221;||0px||false|false&#8221; locked=&#8221;off&#8221; global_colors_info=&#8221;{}&#8221;]<\/p>\n<p><strong>[Panel discussion]<\/strong><\/p>\n<p>[\/et_pb_text][et_pb_text admin_label=&#8221;Stuck on you: The science behind episodic content that hooks and holds\u202f&#8221; _builder_version=&#8221;4.27.0&#8243; _module_preset=&#8221;default&#8221; global_colors_info=&#8221;{}&#8221;]<\/p>\n<h4>Social is the new search: Strategies for discovery-to-transaction in a zero-click world<\/h4>\n<p>[\/et_pb_text][et_pb_text disabled_on=&#8221;off|off|off&#8221; admin_label=&#8221;Moderator:&#8221; _builder_version=&#8221;4.27.0&#8243; _module_preset=&#8221;default&#8221; custom_margin=&#8221;||0px||false|false&#8221; custom_padding=&#8221;||0px||false|false&#8221; locked=&#8221;off&#8221; global_colors_info=&#8221;{}&#8221;]<strong>Moderator:<\/strong>[\/et_pb_text][et_pb_team_member name=&#8221;A&#8217;bidah Zaid Shirbeeni&#8221; position=&#8221;Senior Journalist &#8221; image_url=&#8221;https:\/\/conferences.marketing-interactive.com\/content360-sg\/wp-content\/uploads\/sites\/21\/2025\/01\/abidah-zs.jpg&#8221; admin_label=&#8221;MARKETING-INTERACTIVE &#8211; Rezwana Manjur&#8221; module_id=&#8221;sp_k_c_u&#8221; _builder_version=&#8221;4.27.0&#8243; _dynamic_attributes=&#8221;link_option_url&#8221; _module_preset=&#8221;default&#8221; link_option_url=&#8221;@ET-DC@eyJkeW5hbWljIjp0cnVlLCJjb250ZW50IjoicG9zdF9saW5rX3VybF9wb3N0Iiwic2V0dGluZ3MiOnsicG9zdF9pZCI6IjIzNjMwIiwiZW5hYmxlX2h0bWwiOiJvZmYifX0=@&#8221; link_option_url_new_window=&#8221;on&#8221; locked=&#8221;off&#8221; global_colors_info=&#8221;{}&#8221;]<\/p>\n<p><strong>MARKETING-INTERACTIVE<\/strong><\/p>\n<p>[\/et_pb_team_member][et_pb_text disabled_on=&#8221;off|off|off&#8221; admin_label=&#8221;Speaker:&#8221; _builder_version=&#8221;4.27.0&#8243; _module_preset=&#8221;default&#8221; custom_margin=&#8221;||0px||false|false&#8221; custom_padding=&#8221;||0px||false|false&#8221; locked=&#8221;off&#8221; global_colors_info=&#8221;{}&#8221;]<\/p>\n<p><strong>Speakers:<\/strong><\/p>\n<p>[\/et_pb_text][et_pb_team_member name=&#8221;Jaslyn Lam&#8221; position=&#8221;Director of Marketing and Food Innovation&#8221; image_url=&#8221;https:\/\/conferences.marketing-interactive.com\/content360-sg\/wp-content\/uploads\/sites\/21\/2025\/11\/Jaslyn_Headshot.jpg&#8221; admin_label=&#8221;KFC Singapore&#8221; module_id=&#8221;sp_k_c_u&#8221; _builder_version=&#8221;4.27.0&#8243; _dynamic_attributes=&#8221;link_option_url&#8221; _module_preset=&#8221;default&#8221; link_option_url=&#8221;@ET-DC@eyJkeW5hbWljIjp0cnVlLCJjb250ZW50IjoicG9zdF9saW5rX3VybF9wb3N0Iiwic2V0dGluZ3MiOnsicG9zdF9pZCI6IjI4MTE2IiwiZW5hYmxlX2h0bWwiOiJvZmYifX0=@&#8221; link_option_url_new_window=&#8221;on&#8221; locked=&#8221;off&#8221; global_colors_info=&#8221;{}&#8221;]<\/p>\n<p><strong>KFC Singapore<\/strong><\/p>\n<p>[\/et_pb_team_member][et_pb_team_member name=&#8221;Piotr Jakubowski &#8221; position=&#8221;Co-Founder&#8221; image_url=&#8221;https:\/\/conferences.marketing-interactive.com\/content360-sg\/wp-content\/uploads\/sites\/21\/2025\/11\/Piotr-headshot.jpg&#8221; admin_label=&#8221;Nafas&#8221; module_id=&#8221;sp_k_c_u&#8221; _builder_version=&#8221;4.27.0&#8243; _dynamic_attributes=&#8221;link_option_url&#8221; _module_preset=&#8221;default&#8221; link_option_url=&#8221;@ET-DC@eyJkeW5hbWljIjp0cnVlLCJjb250ZW50IjoicG9zdF9saW5rX3VybF9wb3N0Iiwic2V0dGluZ3MiOnsicG9zdF9pZCI6IjI2Mjc3IiwiZW5hYmxlX2h0bWwiOiJvZmYifX0=@&#8221; link_option_url_new_window=&#8221;on&#8221; locked=&#8221;off&#8221; global_colors_info=&#8221;{}&#8221;]<\/p>\n<p><strong>Nafas<\/strong><\/p>\n<p>[\/et_pb_team_member][et_pb_team_member name=&#8221;Vanessa Tan&#8221; position=&#8221;Chief Marketing Officer&#8221; image_url=&#8221;https:\/\/conferences.marketing-interactive.com\/content360-sg\/wp-content\/uploads\/sites\/21\/2026\/03\/Vanessa-tan-img2.jpg&#8221; admin_label=&#8221;Stryv&#8221; module_id=&#8221;sp_k_c_u&#8221; _builder_version=&#8221;4.27.0&#8243; _dynamic_attributes=&#8221;link_option_url&#8221; _module_preset=&#8221;default&#8221; link_option_url=&#8221;@ET-DC@eyJkeW5hbWljIjp0cnVlLCJjb250ZW50IjoicG9zdF9saW5rX3VybF9wb3N0Iiwic2V0dGluZ3MiOnsicG9zdF9pZCI6IjI4MTE2IiwiZW5hYmxlX2h0bWwiOiJvZmYifX0=@&#8221; link_option_url_new_window=&#8221;on&#8221; locked=&#8221;off&#8221; global_colors_info=&#8221;{}&#8221;]<\/p>\n<p><strong>Stryv<\/strong><\/p>\n<p>[\/et_pb_team_member][\/et_pb_column][\/et_pb_row][et_pb_row column_structure=&#8221;1_4,3_4&#8243; admin_label=&#8221;agenda_row&#8221; module_class=&#8221;agenda_row&#8221; _builder_version=&#8221;4.16&#8243; global_colors_info=&#8221;{}&#8221;][et_pb_column type=&#8221;1_4&#8243; module_class=&#8221;agenda_row_date&#8221; _builder_version=&#8221;4.16&#8243; global_colors_info=&#8221;{}&#8221;][et_pb_text admin_label=&#8221;12:00 PM&#8221; _builder_version=&#8221;4.27.0&#8243; header_3_text_color=&#8221;#ed1c24&#8243; hover_enabled=&#8221;0&#8243; global_colors_info=&#8221;{}&#8221; sticky_enabled=&#8221;0&#8243;]<\/p>\n<p><strong>12:00 PM <\/strong><\/p>\n<p>[\/et_pb_text][\/et_pb_column][et_pb_column type=&#8221;3_4&#8243; module_class=&#8221;agenda_row_description&#8221; _builder_version=&#8221;4.16&#8243; global_colors_info=&#8221;{}&#8221;][et_pb_text admin_label=&#8221;Networking lunch &#8221; _builder_version=&#8221;4.16&#8243; _module_preset=&#8221;default&#8221; global_colors_info=&#8221;{}&#8221;]<\/p>\n<h4>Networking lunch <\/h4>\n<p>[\/et_pb_text][\/et_pb_column][\/et_pb_row][et_pb_row column_structure=&#8221;1_4,3_4&#8243; admin_label=&#8221;agenda_row&#8221; module_class=&#8221;agenda_row&#8221; _builder_version=&#8221;4.16&#8243; global_colors_info=&#8221;{}&#8221;][et_pb_column type=&#8221;1_4&#8243; module_class=&#8221;agenda_row_date&#8221; _builder_version=&#8221;4.16&#8243; global_colors_info=&#8221;{}&#8221;][et_pb_text admin_label=&#8221;1:00 PM&#8221; _builder_version=&#8221;4.27.0&#8243; header_3_text_color=&#8221;#ed1c24&#8243; hover_enabled=&#8221;0&#8243; global_colors_info=&#8221;{}&#8221; sticky_enabled=&#8221;0&#8243;]<\/p>\n<p><strong>1:00 PM <\/strong><\/p>\n<p>[\/et_pb_text][\/et_pb_column][et_pb_column type=&#8221;3_4&#8243; module_class=&#8221;agenda_row_description&#8221; _builder_version=&#8221;4.16&#8243; global_colors_info=&#8221;{}&#8221;][et_pb_text admin_label=&#8221;Brand trivia!&#8221; _builder_version=&#8221;4.16&#8243; _module_preset=&#8221;default&#8221; global_colors_info=&#8221;{}&#8221;]<\/p>\n<h4>Brand trivia!<\/h4>\n<p>[\/et_pb_text][\/et_pb_column][\/et_pb_row][et_pb_row column_structure=&#8221;1_4,3_4&#8243; admin_label=&#8221;agenda_row&#8221; module_class=&#8221;agenda_row&#8221; _builder_version=&#8221;4.16&#8243; locked=&#8221;off&#8221; global_colors_info=&#8221;{}&#8221;][et_pb_column type=&#8221;1_4&#8243; module_class=&#8221;agenda_row_date&#8221; _builder_version=&#8221;4.16&#8243; global_colors_info=&#8221;{}&#8221;][et_pb_text admin_label=&#8221;1:15 PM&#8221; _builder_version=&#8221;4.27.0&#8243; header_3_text_color=&#8221;#ed1c24&#8243; hover_enabled=&#8221;0&#8243; global_colors_info=&#8221;{}&#8221; sticky_enabled=&#8221;0&#8243;]<\/p>\n<p><strong>1:15 PM<\/strong><\/p>\n<p>[\/et_pb_text][\/et_pb_column][et_pb_column type=&#8221;3_4&#8243; module_class=&#8221;agenda_row_description&#8221; _builder_version=&#8221;4.16&#8243; global_colors_info=&#8221;{}&#8221;][et_pb_text admin_label=&#8221;Power Hour&#8221; _builder_version=&#8221;4.27.0&#8243; _module_preset=&#8221;default&#8221; custom_margin=&#8221;||10px||false|false&#8221; custom_padding=&#8221;||0px||false|false&#8221; global_colors_info=&#8221;{}&#8221;]<\/p>\n<h4 class=\"color4\">Power Hour<\/h4>\n<p>Across the next 60 minutes three experts will share short sharp talks on key issues affecting marketing professionals today.<\/p>\n<p>[\/et_pb_text][\/et_pb_column][\/et_pb_row][et_pb_row column_structure=&#8221;1_4,3_4&#8243; admin_label=&#8221;agenda_row&#8221; module_class=&#8221;agenda_row color4-box&#8221; _builder_version=&#8221;4.16&#8243; locked=&#8221;off&#8221; global_colors_info=&#8221;{}&#8221;][et_pb_column type=&#8221;1_4&#8243; module_class=&#8221;agenda_row_date&#8221; _builder_version=&#8221;4.16&#8243; global_colors_info=&#8221;{}&#8221;][\/et_pb_column][et_pb_column type=&#8221;3_4&#8243; module_class=&#8221;agenda_row_description&#8221; _builder_version=&#8221;4.16&#8243; global_colors_info=&#8221;{}&#8221;][et_pb_text admin_label=&#8221;Case study&#8221; _builder_version=&#8221;4.27.0&#8243; _module_preset=&#8221;default&#8221; custom_margin=&#8221;||10px||false|false&#8221; custom_padding=&#8221;||0px||false|false&#8221; global_colors_info=&#8221;{}&#8221;]<\/p>\n<p><strong>[Power Hour Case Study #1]<\/strong><\/p>\n<p>[\/et_pb_text][et_pb_text admin_label=&#8221;Search rewritten: How brands win in a zero click world\u202f\u202f&#8221; _builder_version=&#8221;4.27.0&#8243; _module_preset=&#8221;default&#8221; global_colors_info=&#8221;{}&#8221;]<\/p>\n<h4>Beyond the cult following: Rewiring creator strategy for social-first discovery\u00a0<\/h4>\n<p>[\/et_pb_text][et_pb_text disabled_on=&#8221;off|off|off&#8221; admin_label=&#8221;Speaker:&#8221; _builder_version=&#8221;4.27.0&#8243; _module_preset=&#8221;default&#8221; custom_margin=&#8221;||0px||false|false&#8221; custom_padding=&#8221;||0px||false|false&#8221; locked=&#8221;off&#8221; global_colors_info=&#8221;{}&#8221;]<strong>Speaker:<\/strong>[\/et_pb_text][et_pb_team_member name=&#8221;Dulya Wijeratne&#8221; position=&#8221;Regional Commercial Lead&#8221; image_url=&#8221;https:\/\/conferences.marketing-interactive.com\/content360-sg\/wp-content\/uploads\/sites\/21\/2026\/01\/Dulya-Headshot.jpg&#8221; admin_label=&#8221;SUPERCATKEI&#8221; module_id=&#8221;sp_k_c_u&#8221; _builder_version=&#8221;4.27.0&#8243; _dynamic_attributes=&#8221;link_option_url&#8221; _module_preset=&#8221;default&#8221; link_option_url=&#8221;@ET-DC@eyJkeW5hbWljIjp0cnVlLCJjb250ZW50IjoicG9zdF9saW5rX3VybF9wb3N0Iiwic2V0dGluZ3MiOnsicG9zdF9pZCI6IjI4MTc3IiwiZW5hYmxlX2h0bWwiOiJvZmYifX0=@&#8221; link_option_url_new_window=&#8221;on&#8221; locked=&#8221;off&#8221; global_colors_info=&#8221;{}&#8221;]<\/p>\n<p><strong>Cult Creative<\/strong><\/p>\n<p>[\/et_pb_team_member][\/et_pb_column][\/et_pb_row][et_pb_row column_structure=&#8221;1_4,3_4&#8243; admin_label=&#8221;agenda_row&#8221; module_class=&#8221;agenda_row color4-box&#8221; _builder_version=&#8221;4.16&#8243; locked=&#8221;off&#8221; global_colors_info=&#8221;{}&#8221;][et_pb_column type=&#8221;1_4&#8243; module_class=&#8221;agenda_row_date&#8221; _builder_version=&#8221;4.16&#8243; global_colors_info=&#8221;{}&#8221;][\/et_pb_column][et_pb_column type=&#8221;3_4&#8243; module_class=&#8221;agenda_row_description&#8221; _builder_version=&#8221;4.16&#8243; global_colors_info=&#8221;{}&#8221;][et_pb_text admin_label=&#8221;Case study&#8221; _builder_version=&#8221;4.27.0&#8243; _module_preset=&#8221;default&#8221; custom_margin=&#8221;||10px||false|false&#8221; custom_padding=&#8221;||0px||false|false&#8221; global_colors_info=&#8221;{}&#8221;]<\/p>\n<p><strong>[Power Hour Case Study #2]<\/strong><\/p>\n<p>[\/et_pb_text][et_pb_text admin_label=&#8221;Game face on: A real-time creator\u2019s playbook for attention, trust, and growth\u202f&#8221; _builder_version=&#8221;4.27.0&#8243; _module_preset=&#8221;default&#8221; global_colors_info=&#8221;{}&#8221;]<\/p>\n<h4>Game face on: A real-time creator\u2019s playbook for attention and growth<\/h4>\n<p>[\/et_pb_text][et_pb_text disabled_on=&#8221;off|off|off&#8221; admin_label=&#8221;Speaker:&#8221; _builder_version=&#8221;4.27.0&#8243; _module_preset=&#8221;default&#8221; custom_margin=&#8221;||0px||false|false&#8221; custom_padding=&#8221;||0px||false|false&#8221; locked=&#8221;off&#8221; global_colors_info=&#8221;{}&#8221;]<strong>Speaker:<\/strong>[\/et_pb_text][et_pb_team_member name=&#8221;Denise Teo&#8221; position=&#8221;Founder and Managing Director&#8221; image_url=&#8221;https:\/\/conferences.marketing-interactive.com\/content360-sg\/wp-content\/uploads\/sites\/21\/2025\/11\/Denise_Headshot-.jpg&#8221; admin_label=&#8221;SUPERCATKEI&#8221; module_id=&#8221;sp_k_c_u&#8221; _builder_version=&#8221;4.27.0&#8243; _dynamic_attributes=&#8221;link_option_url&#8221; _module_preset=&#8221;default&#8221; link_option_url=&#8221;@ET-DC@eyJkeW5hbWljIjp0cnVlLCJjb250ZW50IjoicG9zdF9saW5rX3VybF9wb3N0Iiwic2V0dGluZ3MiOnsicG9zdF9pZCI6IjI4MTc3IiwiZW5hYmxlX2h0bWwiOiJvZmYifX0=@&#8221; link_option_url_new_window=&#8221;on&#8221; locked=&#8221;off&#8221; global_colors_info=&#8221;{}&#8221;]<\/p>\n<p><strong>SUPERCATKEI<\/strong><\/p>\n<p>[\/et_pb_team_member][\/et_pb_column][\/et_pb_row][et_pb_row column_structure=&#8221;1_4,3_4&#8243; admin_label=&#8221;agenda_row&#8221; module_class=&#8221;agenda_row color4-box&#8221; _builder_version=&#8221;4.16&#8243; locked=&#8221;off&#8221; global_colors_info=&#8221;{}&#8221;][et_pb_column type=&#8221;1_4&#8243; module_class=&#8221;agenda_row_date&#8221; _builder_version=&#8221;4.16&#8243; global_colors_info=&#8221;{}&#8221;][\/et_pb_column][et_pb_column type=&#8221;3_4&#8243; module_class=&#8221;agenda_row_description&#8221; _builder_version=&#8221;4.16&#8243; global_colors_info=&#8221;{}&#8221;][et_pb_text admin_label=&#8221;Case study&#8221; _builder_version=&#8221;4.16&#8243; _module_preset=&#8221;default&#8221; custom_margin=&#8221;||10px||false|false&#8221; custom_padding=&#8221;||0px||false|false&#8221; global_colors_info=&#8221;{}&#8221;]<\/p>\n<p><strong>[Power Hour Case Study #3]<\/strong><\/p>\n<p>[\/et_pb_text][et_pb_text admin_label=&#8221;The science behind episodic content that hooks, holds and converts&#8221; _builder_version=&#8221;4.27.0&#8243; _module_preset=&#8221;default&#8221; global_colors_info=&#8221;{}&#8221;]<\/p>\n<h4><span class=\"NormalTextRun SCXW210403590 BCX0\">The<span>\u00a0<\/span><\/span><span class=\"NormalTextRun SpellingErrorV2Themed SCXW210403590 BCX0\">Xiaohongshu<\/span><span class=\"NormalTextRun SCXW210403590 BCX0\"><span>\u00a0<\/span>playbook: Driving<span>\u00a0<\/span><\/span><span class=\"NormalTextRun SCXW210403590 BCX0\">visibility,<span>\u00a0<\/span><\/span><span class=\"NormalTextRun SCXW210403590 BCX0\">trust<\/span><span class=\"NormalTextRun SCXW210403590 BCX0\"><span>\u00a0<\/span>a<\/span><span class=\"NormalTextRun SCXW210403590 BCX0\">nd conversion with Chinese<\/span><span class=\"NormalTextRun SCXW210403590 BCX0\">-speaking<\/span><span class=\"NormalTextRun SCXW210403590 BCX0\"><span>\u00a0<\/span>audiences\u00a0<\/span><\/h4>\n<p>[\/et_pb_text][et_pb_team_member name=&#8221;Wendy Toh&#8221; position=&#8221;Head of PRIZM SG &#8221; image_url=&#8221;https:\/\/conferences.marketing-interactive.com\/content360-sg\/wp-content\/uploads\/sites\/21\/2026\/03\/Wendy-PP.jpg.jpeg&#8221; admin_label=&#8221;SUPERCATKEI&#8221; module_id=&#8221;sp_k_c_u&#8221; _builder_version=&#8221;4.27.0&#8243; _dynamic_attributes=&#8221;link_option_url&#8221; _module_preset=&#8221;default&#8221; link_option_url=&#8221;@ET-DC@eyJkeW5hbWljIjp0cnVlLCJjb250ZW50IjoicG9zdF9saW5rX3VybF9wb3N0Iiwic2V0dGluZ3MiOnsicG9zdF9pZCI6IjI4MTc3IiwiZW5hYmxlX2h0bWwiOiJvZmYifX0=@&#8221; link_option_url_new_window=&#8221;on&#8221; locked=&#8221;off&#8221; global_colors_info=&#8221;{}&#8221;]<\/p>\n<p><strong>PRIZM SG <\/strong><\/p>\n<p>[\/et_pb_team_member][\/et_pb_column][\/et_pb_row][et_pb_row column_structure=&#8221;1_4,3_4&#8243; admin_label=&#8221;agenda_row&#8221; module_class=&#8221;agenda_row&#8221; _builder_version=&#8221;4.16&#8243; global_colors_info=&#8221;{}&#8221;][et_pb_column type=&#8221;1_4&#8243; module_class=&#8221;agenda_row_date&#8221; _builder_version=&#8221;4.16&#8243; global_colors_info=&#8221;{}&#8221;][et_pb_text admin_label=&#8221;2:30 PM&#8221; _builder_version=&#8221;4.27.0&#8243; header_3_text_color=&#8221;#ed1c24&#8243; global_colors_info=&#8221;{}&#8221;]<\/p>\n<p><strong>2:15 PM <\/strong><\/p>\n<p>[\/et_pb_text][\/et_pb_column][et_pb_column type=&#8221;3_4&#8243; module_class=&#8221;agenda_row_description&#8221; _builder_version=&#8221;4.16&#8243; global_colors_info=&#8221;{}&#8221;][et_pb_text admin_label=&#8221;%91Panel discussion%93&#8243; _builder_version=&#8221;4.27.0&#8243; _module_preset=&#8221;default&#8221; custom_margin=&#8221;||0px||false|false&#8221; custom_padding=&#8221;||0px||false|false&#8221; locked=&#8221;off&#8221; global_colors_info=&#8221;{}&#8221;]<\/p>\n<p><strong>[Panel discussion]<\/strong><\/p>\n<p>[\/et_pb_text][et_pb_text admin_label=&#8221;Longevity by design: Building brands that endure in the age of real-time culture \u202f&#8221; _builder_version=&#8221;4.27.0&#8243; _module_preset=&#8221;default&#8221; global_colors_info=&#8221;{}&#8221;]<\/p>\n<h4>Longevity by design: Building brands that endure in the age of real-time culture \u202f<\/h4>\n<p>[\/et_pb_text][et_pb_text disabled_on=&#8221;off|off|off&#8221; admin_label=&#8221;Moderator:&#8221; _builder_version=&#8221;4.27.0&#8243; _module_preset=&#8221;default&#8221; custom_margin=&#8221;||0px||false|false&#8221; custom_padding=&#8221;||0px||false|false&#8221; locked=&#8221;off&#8221; global_colors_info=&#8221;{}&#8221;]<strong>Moderator:<\/strong>[\/et_pb_text][et_pb_team_member name=&#8221;A&#8217;bidah Zaid Shirbeeni&#8221; position=&#8221;Senior Journalist &#8221; image_url=&#8221;https:\/\/conferences.marketing-interactive.com\/content360-sg\/wp-content\/uploads\/sites\/21\/2025\/01\/abidah-zs.jpg&#8221; admin_label=&#8221;MARKETING-INTERACTIVE &#8211; Rezwana Manjur&#8221; module_id=&#8221;sp_k_c_u&#8221; _builder_version=&#8221;4.27.0&#8243; _dynamic_attributes=&#8221;link_option_url&#8221; _module_preset=&#8221;default&#8221; link_option_url=&#8221;@ET-DC@eyJkeW5hbWljIjp0cnVlLCJjb250ZW50IjoicG9zdF9saW5rX3VybF9wb3N0Iiwic2V0dGluZ3MiOnsicG9zdF9pZCI6IjIzNjMwIiwiZW5hYmxlX2h0bWwiOiJvZmYifX0=@&#8221; link_option_url_new_window=&#8221;on&#8221; locked=&#8221;off&#8221; global_colors_info=&#8221;{}&#8221;]<\/p>\n<p><strong>MARKETING-INTERACTIVE<\/strong><\/p>\n<p>[\/et_pb_team_member][et_pb_text disabled_on=&#8221;off|off|off&#8221; admin_label=&#8221;Speaker:&#8221; _builder_version=&#8221;4.27.0&#8243; _module_preset=&#8221;default&#8221; custom_margin=&#8221;||0px||false|false&#8221; custom_padding=&#8221;||0px||false|false&#8221; locked=&#8221;off&#8221; global_colors_info=&#8221;{}&#8221;]<\/p>\n<p><strong>Speakers:<\/strong><\/p>\n<p>[\/et_pb_text][et_pb_team_member name=&#8221;Kit Pui Lee&#8221; position=&#8221;Director, Marketing&#8221; image_url=&#8221;https:\/\/conferences.marketing-interactive.com\/content360-sg\/wp-content\/uploads\/sites\/21\/2025\/11\/Kit-Pui-Lee-img.jpg&#8221; admin_label=&#8221;Esplanade \u2012 Theatres on the Bay&#8221; module_id=&#8221;sp_k_c_u&#8221; _builder_version=&#8221;4.27.0&#8243; _dynamic_attributes=&#8221;link_option_url&#8221; _module_preset=&#8221;default&#8221; link_option_url=&#8221;@ET-DC@eyJkeW5hbWljIjp0cnVlLCJjb250ZW50IjoicG9zdF9saW5rX3VybF9wb3N0Iiwic2V0dGluZ3MiOnsicG9zdF9pZCI6IjI2MDMyIiwiZW5hYmxlX2h0bWwiOiJvZmYifX0=@&#8221; link_option_url_new_window=&#8221;on&#8221; locked=&#8221;off&#8221; global_colors_info=&#8221;{}&#8221;]<\/p>\n<p><strong>Esplanade \u2012 Theatres on the Bay<\/strong><\/p>\n<p>[\/et_pb_team_member][et_pb_team_member name=&#8221;Sharon Tan&#8221; position=&#8221;Head of Marketing&#8221; image_url=&#8221;https:\/\/conferences.marketing-interactive.com\/content360-sg\/wp-content\/uploads\/sites\/21\/2026\/02\/Sharon-Tan.jpg&#8221; admin_label=&#8221;Eu Yan Sang Singapore&#8221; module_id=&#8221;sp_k_c_u&#8221; _builder_version=&#8221;4.27.0&#8243; _dynamic_attributes=&#8221;link_option_url&#8221; _module_preset=&#8221;default&#8221; link_option_url=&#8221;@ET-DC@eyJkeW5hbWljIjp0cnVlLCJjb250ZW50IjoicG9zdF9saW5rX3VybF9wb3N0Iiwic2V0dGluZ3MiOnsicG9zdF9pZCI6IjI3NzMyIiwiZW5hYmxlX2h0bWwiOiJvZmYifX0=@&#8221; link_option_url_new_window=&#8221;on&#8221; locked=&#8221;off&#8221; global_colors_info=&#8221;{}&#8221;]<\/p>\n<p><strong>Eu Yan Sang Singapore<\/strong><\/p>\n<p>[\/et_pb_team_member][et_pb_team_member name=&#8221;Michelle Yip&#8221; position=&#8221;Group Head, Brand, Marketing and Communications&#8221; image_url=&#8221;https:\/\/conferences.marketing-interactive.com\/content360-sg\/wp-content\/uploads\/sites\/21\/2026\/03\/Michelle-Yip-Profile-photo.jpg&#8221; admin_label=&#8221;The Kallang Group&#8221; module_id=&#8221;sp_k_c_u&#8221; _builder_version=&#8221;4.27.0&#8243; _dynamic_attributes=&#8221;link_option_url&#8221; _module_preset=&#8221;default&#8221; link_option_url=&#8221;@ET-DC@eyJkeW5hbWljIjp0cnVlLCJjb250ZW50IjoicG9zdF9saW5rX3VybF9wb3N0Iiwic2V0dGluZ3MiOnsicG9zdF9pZCI6IjI4MjU3IiwiZW5hYmxlX2h0bWwiOiJvZmYifX0=@&#8221; link_option_url_new_window=&#8221;on&#8221; locked=&#8221;off&#8221; global_colors_info=&#8221;{}&#8221;]<strong>The Kallang Group<\/strong>[\/et_pb_team_member][\/et_pb_column][\/et_pb_row][et_pb_row column_structure=&#8221;1_4,3_4&#8243; admin_label=&#8221;agenda_row&#8221; module_class=&#8221;agenda_row&#8221; _builder_version=&#8221;4.16&#8243; global_colors_info=&#8221;{}&#8221;][et_pb_column type=&#8221;1_4&#8243; module_class=&#8221;agenda_row_date&#8221; _builder_version=&#8221;4.16&#8243; global_colors_info=&#8221;{}&#8221;][et_pb_text admin_label=&#8221;3:00 PM&#8221; _builder_version=&#8221;4.27.0&#8243; header_3_text_color=&#8221;#ed1c24&#8243; global_colors_info=&#8221;{}&#8221;]<\/p>\n<p><strong>2:45 PM <\/strong><\/p>\n<p>[\/et_pb_text][\/et_pb_column][et_pb_column type=&#8221;3_4&#8243; module_class=&#8221;agenda_row_description&#8221; _builder_version=&#8221;4.16&#8243; global_colors_info=&#8221;{}&#8221;][et_pb_text admin_label=&#8221;Afternoon Break&#8221; _builder_version=&#8221;4.27.0&#8243; _module_preset=&#8221;default&#8221; global_colors_info=&#8221;{}&#8221;]<\/p>\n<h4>Afternoon Break<\/h4>\n<p>[\/et_pb_text][\/et_pb_column][\/et_pb_row][et_pb_row column_structure=&#8221;1_4,3_4&#8243; admin_label=&#8221;agenda_row&#8221; module_class=&#8221;agenda_row&#8221; _builder_version=&#8221;4.16&#8243; locked=&#8221;off&#8221; global_colors_info=&#8221;{}&#8221;][et_pb_column type=&#8221;1_4&#8243; module_class=&#8221;agenda_row_date&#8221; _builder_version=&#8221;4.16&#8243; global_colors_info=&#8221;{}&#8221;][et_pb_text admin_label=&#8221;4:00 PM&#8221; _builder_version=&#8221;4.27.0&#8243; header_3_text_color=&#8221;#ed1c24&#8243; global_colors_info=&#8221;{}&#8221;]<\/p>\n<p><strong>3:15 PM <\/strong><\/p>\n<p>[\/et_pb_text][\/et_pb_column][et_pb_column type=&#8221;3_4&#8243; module_class=&#8221;agenda_row_description&#8221; _builder_version=&#8221;4.16&#8243; global_colors_info=&#8221;{}&#8221;][et_pb_text admin_label=&#8221;Case study&#8221; _builder_version=&#8221;4.27.0&#8243; _module_preset=&#8221;default&#8221; custom_margin=&#8221;||10px||false|false&#8221; custom_padding=&#8221;||0px||false|false&#8221; locked=&#8221;off&#8221; global_colors_info=&#8221;{}&#8221;]<\/p>\n<h4>[Case study]<\/h4>\n<p>[\/et_pb_text][et_pb_text admin_label=&#8221;Too close for comfort: Exploring the future of sexual wellness and redefining cultural taboos in Asia&#8221; _builder_version=&#8221;4.27.0&#8243; _module_preset=&#8221;default&#8221; global_colors_info=&#8221;{}&#8221;]<\/p>\n<h4>Too close for comfort: Exploring the future of sexual wellness and redefining cultural taboos in Asia<\/h4>\n<p>[\/et_pb_text][et_pb_text disabled_on=&#8221;off|off|off&#8221; admin_label=&#8221;Speaker:&#8221; _builder_version=&#8221;4.27.0&#8243; _module_preset=&#8221;default&#8221; custom_margin=&#8221;||0px||false|false&#8221; custom_padding=&#8221;||0px||false|false&#8221; locked=&#8221;off&#8221; global_colors_info=&#8221;{}&#8221;]<strong>Speaker:<\/strong>[\/et_pb_text][et_pb_team_member name=&#8221;Jeremy Ng&#8221; position=&#8221;Head of Design&#8221; image_url=&#8221;https:\/\/conferences.marketing-interactive.com\/content360-sg\/wp-content\/uploads\/sites\/21\/2026\/01\/JEREMY_Headshot.jpg&#8221; admin_label=&#8221;Ramblin\u2019 Brands&#8221; module_id=&#8221;sp_k_c_u&#8221; _builder_version=&#8221;4.27.0&#8243; _dynamic_attributes=&#8221;link_option_url&#8221; _module_preset=&#8221;default&#8221; link_option_url=&#8221;@ET-DC@eyJkeW5hbWljIjp0cnVlLCJjb250ZW50IjoicG9zdF9saW5rX3VybF9wb3N0Iiwic2V0dGluZ3MiOnsicG9zdF9pZCI6IjI2MjcxIiwiZW5hYmxlX2h0bWwiOiJvZmYifX0=@&#8221; link_option_url_new_window=&#8221;on&#8221; locked=&#8221;off&#8221; global_colors_info=&#8221;{}&#8221;]<strong>Ramblin\u2019 Brands<\/strong>[\/et_pb_team_member][\/et_pb_column][\/et_pb_row][et_pb_row column_structure=&#8221;1_4,3_4&#8243; admin_label=&#8221;agenda_row&#8221; module_class=&#8221;agenda_row&#8221; _builder_version=&#8221;4.16&#8243; locked=&#8221;off&#8221; global_colors_info=&#8221;{}&#8221;][et_pb_column type=&#8221;1_4&#8243; module_class=&#8221;agenda_row_date&#8221; _builder_version=&#8221;4.16&#8243; global_colors_info=&#8221;{}&#8221;][et_pb_text admin_label=&#8221;3:30 PM&#8221; _builder_version=&#8221;4.27.0&#8243; header_3_text_color=&#8221;#ed1c24&#8243; global_colors_info=&#8221;{}&#8221;]<\/p>\n<p><strong>3:45 PM <\/strong><\/p>\n<p>[\/et_pb_text][\/et_pb_column][et_pb_column type=&#8221;3_4&#8243; module_class=&#8221;agenda_row_description&#8221; _builder_version=&#8221;4.16&#8243; global_colors_info=&#8221;{}&#8221;][et_pb_text admin_label=&#8221;Case study&#8221; _builder_version=&#8221;4.27.0&#8243; _module_preset=&#8221;default&#8221; custom_margin=&#8221;||10px||false|false&#8221; custom_padding=&#8221;||0px||false|false&#8221; locked=&#8221;off&#8221; global_colors_info=&#8221;{}&#8221;]<\/p>\n<p><strong>[Fireside chat]<\/strong><\/p>\n<p>[\/et_pb_text][et_pb_text admin_label=&#8221;Decode to delight: Crafting data-driven storytelling that sells \u202f&#8221; _builder_version=&#8221;4.27.0&#8243; _module_preset=&#8221;default&#8221; global_colors_info=&#8221;{}&#8221;]<\/p>\n<h4>More than influence: Building closer communities through purposeful content\u00a0<\/h4>\n<p>[\/et_pb_text][et_pb_text disabled_on=&#8221;off|off|off&#8221; admin_label=&#8221;Moderator:&#8221; _builder_version=&#8221;4.27.0&#8243; _module_preset=&#8221;default&#8221; custom_margin=&#8221;||0px||false|false&#8221; custom_padding=&#8221;||0px||false|false&#8221; locked=&#8221;off&#8221; global_colors_info=&#8221;{}&#8221;]<strong>Moderator:<\/strong>[\/et_pb_text][et_pb_team_member name=&#8221;Rezwana Manjur&#8221; position=&#8221;Editor-in-Chief&#8221; image_url=&#8221;https:\/\/conferences.marketing-interactive.com\/content360-sg\/wp-content\/uploads\/sites\/21\/2022\/03\/Rezwana-Manjur.jpg&#8221; admin_label=&#8221;MARKETING-INTERACTIVE &#8211; Rezwana Manjur&#8221; module_id=&#8221;sp_k_c_u&#8221; _builder_version=&#8221;4.16&#8243; _dynamic_attributes=&#8221;link_option_url&#8221; _module_preset=&#8221;default&#8221; link_option_url=&#8221;@ET-DC@eyJkeW5hbWljIjp0cnVlLCJjb250ZW50IjoicG9zdF9saW5rX3VybF9wb3N0Iiwic2V0dGluZ3MiOnsicG9zdF9pZCI6IjIzNjMwIiwiZW5hYmxlX2h0bWwiOiJvZmYifX0=@&#8221; link_option_url_new_window=&#8221;on&#8221; locked=&#8221;off&#8221; global_colors_info=&#8221;{}&#8221;]<strong>MARKETING-INTERACTIVE<\/strong>[\/et_pb_team_member][et_pb_text disabled_on=&#8221;off|off|off&#8221; admin_label=&#8221;Speaker:&#8221; _builder_version=&#8221;4.27.0&#8243; _module_preset=&#8221;default&#8221; custom_margin=&#8221;||0px||false|false&#8221; custom_padding=&#8221;||0px||false|false&#8221; locked=&#8221;off&#8221; global_colors_info=&#8221;{}&#8221;]<strong>Speaker:<\/strong>[\/et_pb_text][et_pb_team_member name=&#8221;Rachel Lim&#8221; position=&#8221;Co-founder&#8221; image_url=&#8221;https:\/\/conferences.marketing-interactive.com\/content360-sg\/wp-content\/uploads\/sites\/21\/2025\/11\/Rachel_headshot.jpg&#8221; admin_label=&#8221;Ramblin\u2019 Brands&#8221; module_id=&#8221;sp_k_c_u&#8221; _builder_version=&#8221;4.27.0&#8243; _dynamic_attributes=&#8221;link_option_url&#8221; _module_preset=&#8221;default&#8221; link_option_url=&#8221;@ET-DC@eyJkeW5hbWljIjp0cnVlLCJjb250ZW50IjoicG9zdF9saW5rX3VybF9wb3N0Iiwic2V0dGluZ3MiOnsicG9zdF9pZCI6IjI2MjcxIiwiZW5hYmxlX2h0bWwiOiJvZmYifX0=@&#8221; link_option_url_new_window=&#8221;on&#8221; locked=&#8221;off&#8221; global_colors_info=&#8221;{}&#8221;]<\/p>\n<p><strong>Love, Bonito<\/strong><\/p>\n<p>[\/et_pb_team_member][\/et_pb_column][\/et_pb_row][et_pb_row column_structure=&#8221;1_4,3_4&#8243; admin_label=&#8221;agenda_row&#8221; module_class=&#8221;agenda_row&#8221; _builder_version=&#8221;4.16&#8243; global_colors_info=&#8221;{}&#8221;][et_pb_column type=&#8221;1_4&#8243; module_class=&#8221;agenda_row_date&#8221; _builder_version=&#8221;4.16&#8243; global_colors_info=&#8221;{}&#8221;][et_pb_text admin_label=&#8221;4:30 PM&#8221; _builder_version=&#8221;4.27.0&#8243; header_3_text_color=&#8221;#ed1c24&#8243; global_colors_info=&#8221;{}&#8221;]<\/p>\n<p><strong>4:30 PM <\/strong><\/p>\n<p>[\/et_pb_text][\/et_pb_column][et_pb_column type=&#8221;3_4&#8243; module_class=&#8221;agenda_row_description&#8221; _builder_version=&#8221;4.16&#8243; global_colors_info=&#8221;{}&#8221;][et_pb_text admin_label=&#8221;Content360 Awards&#8221; _builder_version=&#8221;4.27.0&#8243; _module_preset=&#8221;default&#8221; custom_margin=&#8221;||10px||false|false&#8221; custom_padding=&#8221;||0px||false|false&#8221; locked=&#8221;off&#8221; global_colors_info=&#8221;{}&#8221;]<\/p>\n<p><strong>Content360 Awards<\/strong><\/p>\n<p>[\/et_pb_text][et_pb_text _builder_version=&#8221;4.27.0&#8243; _module_preset=&#8221;default&#8221; global_colors_info=&#8221;{}&#8221;]<\/p>\n<p>The <strong>Content360 Awards<\/strong> will shine a spotlight on the most outstanding content marketing, celebrating brands that excel not just in advertising but in true content excellence. Held at the same venue as the conference and judged by top marketing and advertising leaders, the awards will go beyond the applause, because we\u2019ll break down exactly why the winning work stood out, uncovering the insights, craft and strategy that made these campaigns exceptional.<\/p>\n<p>[\/et_pb_text][\/et_pb_column][\/et_pb_row][et_pb_row column_structure=&#8221;1_4,3_4&#8243; admin_label=&#8221;agenda_row&#8221; module_class=&#8221;agenda_row&#8221; _builder_version=&#8221;4.16&#8243; global_colors_info=&#8221;{}&#8221;][et_pb_column type=&#8221;1_4&#8243; module_class=&#8221;agenda_row_date&#8221; _builder_version=&#8221;4.16&#8243; global_colors_info=&#8221;{}&#8221;][et_pb_text admin_label=&#8221;7:00 PM&#8221; _builder_version=&#8221;4.27.0&#8243; header_3_text_color=&#8221;#ed1c24&#8243; global_colors_info=&#8221;{}&#8221;]<\/p>\n<p><strong>7:00 PM <\/strong><\/p>\n<p>[\/et_pb_text][\/et_pb_column][et_pb_column type=&#8221;3_4&#8243; module_class=&#8221;agenda_row_description&#8221; _builder_version=&#8221;4.16&#8243; global_colors_info=&#8221;{}&#8221;][et_pb_text admin_label=&#8221;Closing remarks&#8221; _builder_version=&#8221;4.16&#8243; _module_preset=&#8221;default&#8221; global_colors_info=&#8221;{}&#8221;]<\/p>\n<h4>Closing remarks<\/h4>\n<p>[\/et_pb_text][\/et_pb_column][\/et_pb_row][et_pb_row column_structure=&#8221;1_4,3_4&#8243; admin_label=&#8221;agenda_row&#8221; module_class=&#8221;agenda_row&#8221; _builder_version=&#8221;4.16&#8243; global_colors_info=&#8221;{}&#8221;][et_pb_column type=&#8221;1_4&#8243; module_class=&#8221;agenda_row_date&#8221; _builder_version=&#8221;4.16&#8243; global_colors_info=&#8221;{}&#8221;][et_pb_text admin_label=&#8221;7:10 PM&#8221; _builder_version=&#8221;4.27.0&#8243; header_3_text_color=&#8221;#ed1c24&#8243; global_colors_info=&#8221;{}&#8221;]<\/p>\n<p><strong>7:10 PM<\/strong><\/p>\n<p>[\/et_pb_text][\/et_pb_column][et_pb_column type=&#8221;3_4&#8243; module_class=&#8221;agenda_row_description&#8221; _builder_version=&#8221;4.16&#8243; global_colors_info=&#8221;{}&#8221;][et_pb_text admin_label=&#8221;End of day one.&#8221; _builder_version=&#8221;4.16&#8243; _module_preset=&#8221;default&#8221; global_colors_info=&#8221;{}&#8221;]<\/p>\n<h4>End of day one<\/h4>\n<p>[\/et_pb_text][\/et_pb_column][\/et_pb_row][et_pb_row column_structure=&#8221;1_2,1_2&#8243; disabled_on=&#8221;off|off|off&#8221; _builder_version=&#8221;4.27.0&#8243; _module_preset=&#8221;default&#8221; width_tablet=&#8221;&#8221; width_phone=&#8221;100%&#8221; width_last_edited=&#8221;on|phone&#8221; custom_margin=&#8221;||||false|false&#8221; custom_padding=&#8221;||||true|false&#8221; locked=&#8221;off&#8221; collapsed=&#8221;off&#8221; global_colors_info=&#8221;{}&#8221;][et_pb_column type=&#8221;1_2&#8243; _builder_version=&#8221;4.16&#8243; _module_preset=&#8221;default&#8221; global_colors_info=&#8221;{}&#8221;][et_pb_button button_url=&#8221;@ET-DC@eyJkeW5hbWljIjp0cnVlLCJjb250ZW50IjoicG9zdF9saW5rX3VybF9wYWdlIiwic2V0dGluZ3MiOnsicG9zdF9pZCI6IjY1MTMiLCJlbmFibGVfaHRtbCI6Im9mZiJ9fQ==@&#8221; button_text=&#8221;DOWNLOAD CONTENT360 BROCHURE&#8221; button_alignment=&#8221;center&#8221; admin_label=&#8221;DOWNLOAD CONTENT360 BROCHURE&#8221; _builder_version=&#8221;4.27.0&#8243; _dynamic_attributes=&#8221;button_url&#8221; _module_preset=&#8221;default&#8221; global_colors_info=&#8221;{}&#8221;][\/et_pb_button][\/et_pb_column][et_pb_column type=&#8221;1_2&#8243; _builder_version=&#8221;4.16&#8243; _module_preset=&#8221;default&#8221; global_colors_info=&#8221;{}&#8221;][et_pb_button button_url=&#8221;@ET-DC@eyJkeW5hbWljIjp0cnVlLCJjb250ZW50IjoicG9zdF9saW5rX3VybF9wYWdlIiwic2V0dGluZ3MiOnsicG9zdF9pZCI6Ijk5NzcifX0=@&#8221; button_text=&#8221;Agenda Day 2&#8243; button_alignment=&#8221;center&#8221; admin_label=&#8221;Agenda Day 2 Btn&#8221; _builder_version=&#8221;4.9.2&#8243; _dynamic_attributes=&#8221;button_url&#8221; global_module=&#8221;9973&#8243; saved_tabs=&#8221;all&#8221; locked=&#8221;off&#8221; global_colors_info=&#8221;{}&#8221; button_one_text_size__hover_enabled=&#8221;off&#8221; button_one_text_size__hover=&#8221;null&#8221; button_two_text_size__hover_enabled=&#8221;off&#8221; button_two_text_size__hover=&#8221;null&#8221; button_one_text_color__hover_enabled=&#8221;off&#8221; button_one_text_color__hover=&#8221;null&#8221; button_two_text_color__hover_enabled=&#8221;off&#8221; button_two_text_color__hover=&#8221;null&#8221; button_one_border_width__hover_enabled=&#8221;off&#8221; button_one_border_width__hover=&#8221;null&#8221; button_two_border_width__hover_enabled=&#8221;off&#8221; button_two_border_width__hover=&#8221;null&#8221; button_one_border_color__hover_enabled=&#8221;off&#8221; button_one_border_color__hover=&#8221;null&#8221; button_two_border_color__hover_enabled=&#8221;off&#8221; button_two_border_color__hover=&#8221;null&#8221; button_one_border_radius__hover_enabled=&#8221;off&#8221; button_one_border_radius__hover=&#8221;null&#8221; button_two_border_radius__hover_enabled=&#8221;off&#8221; button_two_border_radius__hover=&#8221;null&#8221; button_one_letter_spacing__hover_enabled=&#8221;off&#8221; button_one_letter_spacing__hover=&#8221;null&#8221; button_two_letter_spacing__hover_enabled=&#8221;off&#8221; button_two_letter_spacing__hover=&#8221;null&#8221; button_one_bg_color__hover_enabled=&#8221;off&#8221; button_one_bg_color__hover=&#8221;null&#8221; button_two_bg_color__hover_enabled=&#8221;off&#8221; button_two_bg_color__hover=&#8221;null&#8221;][\/et_pb_button][\/et_pb_column][\/et_pb_row][\/et_pb_section][et_pb_section fb_built=&#8221;1&#8243; disabled_on=&#8221;off|off|off&#8221; admin_label=&#8221;3  Sticky btns&#8221; module_id=&#8221;sticky-buttons&#8221; _builder_version=&#8221;4.16&#8243; width=&#8221;100%&#8221; max_width=&#8221;100%&#8221; module_alignment=&#8221;center&#8221; custom_padding=&#8221;0px||0px||true|false&#8221; global_module=&#8221;12764&#8243; saved_tabs=&#8221;all&#8221; locked=&#8221;off&#8221; collapsed=&#8221;off&#8221; global_colors_info=&#8221;{}&#8221;][et_pb_row column_structure=&#8221;1_3,1_3,1_3&#8243; _builder_version=&#8221;4.16&#8243; background_color=&#8221;rgba(0,0,0,0.6)&#8221; width=&#8221;100%&#8221; max_width=&#8221;100%&#8221; module_alignment=&#8221;center&#8221; custom_padding=&#8221;10px||10px||true|false&#8221; custom_css_main_element=&#8221;position: fixed;||bottom: 0px;||z-index: 99;||max-width:100% important;&#8221; global_colors_info=&#8221;{}&#8221;][et_pb_column type=&#8221;1_3&#8243; _builder_version=&#8221;4.16&#8243; custom_css_main_element=&#8221;margin-bottom:0;&#8221; global_colors_info=&#8221;{}&#8221;][et_pb_button button_url=&#8221;@ET-DC@eyJkeW5hbWljIjp0cnVlLCJjb250ZW50IjoicG9zdF9saW5rX3VybF9wYWdlIiwic2V0dGluZ3MiOnsicG9zdF9pZCI6IjY1MTMifX0=@&#8221; button_text=&#8221;DOWNLOAD BROCHURE&#8221; button_alignment=&#8221;center&#8221; disabled_on=&#8221;on|on|off&#8221; admin_label=&#8221;DOWNLOAD BROCHURE&#8221; _builder_version=&#8221;4.16&#8243; _dynamic_attributes=&#8221;button_url&#8221; locked=&#8221;off&#8221; global_colors_info=&#8221;{}&#8221;][\/et_pb_button][\/et_pb_column][et_pb_column type=&#8221;1_3&#8243; _builder_version=&#8221;4.16&#8243; custom_css_main_element=&#8221;margin-bottom:0;&#8221; global_colors_info=&#8221;{}&#8221;][et_pb_button button_url=&#8221;@ET-DC@eyJkeW5hbWljIjp0cnVlLCJjb250ZW50IjoicG9zdF9saW5rX3VybF9wYWdlIiwic2V0dGluZ3MiOnsicG9zdF9pZCI6IjMxMjIifX0=@&#8221; button_text=&#8221;REGISTER TODAY&#8221; button_alignment=&#8221;center&#8221; admin_label=&#8221;REGISTER TODAY&#8221; _builder_version=&#8221;4.27.0&#8243; _dynamic_attributes=&#8221;button_url&#8221; locked=&#8221;off&#8221; global_colors_info=&#8221;{}&#8221;][\/et_pb_button][\/et_pb_column][et_pb_column type=&#8221;1_3&#8243; _builder_version=&#8221;4.16&#8243; custom_css_main_element=&#8221;margin-bottom:0;&#8221; global_colors_info=&#8221;{}&#8221;][et_pb_button button_url=&#8221;@ET-DC@eyJkeW5hbWljIjp0cnVlLCJjb250ZW50IjoicG9zdF9saW5rX3VybF9wYWdlIiwic2V0dGluZ3MiOnsicG9zdF9pZCI6IjkyMTcifX0=@&#8221; button_text=&#8221;PARTNER WITH US&#8221; button_alignment=&#8221;center&#8221; disabled_on=&#8221;on|on|off&#8221; admin_label=&#8221;PARTNER WITH US&#8221; _builder_version=&#8221;4.16&#8243; _dynamic_attributes=&#8221;button_url&#8221; locked=&#8221;off&#8221; global_colors_info=&#8221;{}&#8221;][\/et_pb_button][\/et_pb_column][\/et_pb_row][\/et_pb_section]<\/p>\n","protected":false},"excerpt":{"rendered":"<p>Agenda Day 1, 22 April 20268:00 AMRegistration8.50 AM Welcome remarkstopic9:00 AM [Opening session]Connec-tea-vity reloaded: How CHAGEE scales community and culture through technology\u00a0Moderator:MARKETING-INTERACTIVESpeaker: CHAGEE10:00 AM[Panel discussion]Answers over links: The role of AEO and GEO in 2026\u00a0Speakers:RISISSaxoUnilever10:30 AM Morning break11:00 AM [Case study]The stoke factor: Transforming shared moments into movements on social\u00a0Speaker:GoPro11:30AM [Panel discussion]Social is the new [&hellip;]<\/p>\n","protected":false},"author":2,"featured_media":0,"parent":0,"menu_order":0,"comment_status":"closed","ping_status":"closed","template":"","meta":{"_et_pb_use_builder":"on","_et_pb_old_content":"","_et_gb_content_width":"","footnotes":""},"class_list":["post-9748","page","type-page","status-publish","hentry"],"yoast_head":"<!-- This site is optimized with the Yoast SEO plugin v26.1.1 - https:\/\/yoast.com\/wordpress\/plugins\/seo\/ -->\n<title>Agenda Day 1 - Content360 Singapore 2026<\/title>\n<meta name=\"robots\" content=\"index, follow, max-snippet:-1, max-image-preview:large, max-video-preview:-1\" \/>\n<link rel=\"canonical\" href=\"https:\/\/conferences.marketing-interactive.com\/content360-sg\/agenda-day-1\/\" \/>\n<meta property=\"og:locale\" content=\"en_US\" \/>\n<meta property=\"og:type\" content=\"article\" \/>\n<meta property=\"og:title\" content=\"Agenda Day 1 - Content360 Singapore 2026\" \/>\n<meta property=\"og:description\" content=\"Agenda Day 1, 22 April 20268:00 AMRegistration8.50 AM Welcome remarkstopic9:00 AM [Opening session]Connec-tea-vity reloaded: How CHAGEE scales community and culture through technology\u00a0Moderator:MARKETING-INTERACTIVESpeaker: CHAGEE10:00 AM[Panel discussion]Answers over links: The role of AEO and GEO in 2026\u00a0Speakers:RISISSaxoUnilever10:30 AM Morning break11:00 AM [Case study]The stoke factor: Transforming shared moments into movements on social\u00a0Speaker:GoPro11:30AM [Panel discussion]Social is the new [&hellip;]\" \/>\n<meta property=\"og:url\" content=\"https:\/\/conferences.marketing-interactive.com\/content360-sg\/agenda-day-1\/\" \/>\n<meta property=\"og:site_name\" content=\"Content360 Singapore 2026\" \/>\n<meta property=\"article:publisher\" content=\"https:\/\/www.facebook.com\/marketingmagazine.group\/\" \/>\n<meta property=\"article:modified_time\" content=\"2026-04-02T05:15:14+00:00\" \/>\n<meta property=\"og:image\" content=\"https:\/\/conferences.marketing-interactive.com\/content360-sg\/wp-content\/uploads\/sites\/21\/2023\/04\/C360-Horizontal.png\" \/>\n\t<meta property=\"og:image:width\" content=\"1600\" \/>\n\t<meta property=\"og:image:height\" content=\"900\" \/>\n\t<meta property=\"og:image:type\" content=\"image\/png\" \/>\n<meta name=\"twitter:card\" content=\"summary_large_image\" \/>\n<meta name=\"twitter:site\" content=\"@MarketingEds\" \/>\n<meta name=\"twitter:label1\" content=\"Est. reading time\" \/>\n\t<meta name=\"twitter:data1\" content=\"7 minutes\" \/>\n<script type=\"application\/ld+json\" class=\"yoast-schema-graph\">{\"@context\":\"https:\/\/schema.org\",\"@graph\":[{\"@type\":\"WebPage\",\"@id\":\"https:\/\/conferences.marketing-interactive.com\/content360-sg\/agenda-day-1\/\",\"url\":\"https:\/\/conferences.marketing-interactive.com\/content360-sg\/agenda-day-1\/\",\"name\":\"Agenda Day 1 - Content360 Singapore 2026\",\"isPartOf\":{\"@id\":\"https:\/\/conferences.marketing-interactive.com\/content360-sg\/#website\"},\"datePublished\":\"2021-01-13T10:41:01+00:00\",\"dateModified\":\"2026-04-02T05:15:14+00:00\",\"breadcrumb\":{\"@id\":\"https:\/\/conferences.marketing-interactive.com\/content360-sg\/agenda-day-1\/#breadcrumb\"},\"inLanguage\":\"en-US\",\"potentialAction\":[{\"@type\":\"ReadAction\",\"target\":[\"https:\/\/conferences.marketing-interactive.com\/content360-sg\/agenda-day-1\/\"]}]},{\"@type\":\"BreadcrumbList\",\"@id\":\"https:\/\/conferences.marketing-interactive.com\/content360-sg\/agenda-day-1\/#breadcrumb\",\"itemListElement\":[{\"@type\":\"ListItem\",\"position\":1,\"name\":\"Home\",\"item\":\"https:\/\/conferences.marketing-interactive.com\/content360-sg\/\"},{\"@type\":\"ListItem\",\"position\":2,\"name\":\"Agenda Day 1\"}]},{\"@type\":\"WebSite\",\"@id\":\"https:\/\/conferences.marketing-interactive.com\/content360-sg\/#website\",\"url\":\"https:\/\/conferences.marketing-interactive.com\/content360-sg\/\",\"name\":\"Content360 Singapore 2026\",\"description\":\"EMPOWERING CULTURE. ELEVATING EXPERIENCE.\",\"publisher\":{\"@id\":\"https:\/\/conferences.marketing-interactive.com\/content360-sg\/#organization\"},\"potentialAction\":[{\"@type\":\"SearchAction\",\"target\":{\"@type\":\"EntryPoint\",\"urlTemplate\":\"https:\/\/conferences.marketing-interactive.com\/content360-sg\/?s={search_term_string}\"},\"query-input\":{\"@type\":\"PropertyValueSpecification\",\"valueRequired\":true,\"valueName\":\"search_term_string\"}}],\"inLanguage\":\"en-US\"},{\"@type\":\"Organization\",\"@id\":\"https:\/\/conferences.marketing-interactive.com\/content360-sg\/#organization\",\"name\":\"Lighthouse Independent Media Pte Ltd\",\"url\":\"https:\/\/conferences.marketing-interactive.com\/content360-sg\/\",\"logo\":{\"@type\":\"ImageObject\",\"inLanguage\":\"en-US\",\"@id\":\"https:\/\/conferences.marketing-interactive.com\/content360-sg\/#\/schema\/logo\/image\/\",\"url\":\"https:\/\/conferences.marketing-interactive.com\/content360-sg\/wp-content\/uploads\/sites\/21\/2019\/08\/LHFMG-2.png\",\"contentUrl\":\"https:\/\/conferences.marketing-interactive.com\/content360-sg\/wp-content\/uploads\/sites\/21\/2019\/08\/LHFMG-2.png\",\"width\":497,\"height\":222,\"caption\":\"Lighthouse Independent Media Pte Ltd\"},\"image\":{\"@id\":\"https:\/\/conferences.marketing-interactive.com\/content360-sg\/#\/schema\/logo\/image\/\"},\"sameAs\":[\"https:\/\/www.facebook.com\/marketingmagazine.group\/\",\"https:\/\/x.com\/MarketingEds\",\"https:\/\/www.instagram.com\/marketinginteractive_sea\/\",\"https:\/\/www.linkedin.com\/company\/marketing-magazine-group\/\",\"https:\/\/www.youtube.com\/channel\/UCmCeNAoR4ygKBSv4IisSB3Q\/\"]}]}<\/script>\n<!-- \/ Yoast SEO plugin. -->","yoast_head_json":{"title":"Agenda Day 1 - Content360 Singapore 2026","robots":{"index":"index","follow":"follow","max-snippet":"max-snippet:-1","max-image-preview":"max-image-preview:large","max-video-preview":"max-video-preview:-1"},"canonical":"https:\/\/conferences.marketing-interactive.com\/content360-sg\/agenda-day-1\/","og_locale":"en_US","og_type":"article","og_title":"Agenda Day 1 - Content360 Singapore 2026","og_description":"Agenda Day 1, 22 April 20268:00 AMRegistration8.50 AM Welcome remarkstopic9:00 AM [Opening session]Connec-tea-vity reloaded: How CHAGEE scales community and culture through technology\u00a0Moderator:MARKETING-INTERACTIVESpeaker: CHAGEE10:00 AM[Panel discussion]Answers over links: The role of AEO and GEO in 2026\u00a0Speakers:RISISSaxoUnilever10:30 AM Morning break11:00 AM [Case study]The stoke factor: Transforming shared moments into movements on social\u00a0Speaker:GoPro11:30AM [Panel discussion]Social is the new [&hellip;]","og_url":"https:\/\/conferences.marketing-interactive.com\/content360-sg\/agenda-day-1\/","og_site_name":"Content360 Singapore 2026","article_publisher":"https:\/\/www.facebook.com\/marketingmagazine.group\/","article_modified_time":"2026-04-02T05:15:14+00:00","og_image":[{"width":1600,"height":900,"url":"https:\/\/conferences.marketing-interactive.com\/content360-sg\/wp-content\/uploads\/sites\/21\/2023\/04\/C360-Horizontal.png","type":"image\/png"}],"twitter_card":"summary_large_image","twitter_site":"@MarketingEds","twitter_misc":{"Est. reading time":"7 minutes"},"schema":{"@context":"https:\/\/schema.org","@graph":[{"@type":"WebPage","@id":"https:\/\/conferences.marketing-interactive.com\/content360-sg\/agenda-day-1\/","url":"https:\/\/conferences.marketing-interactive.com\/content360-sg\/agenda-day-1\/","name":"Agenda Day 1 - Content360 Singapore 2026","isPartOf":{"@id":"https:\/\/conferences.marketing-interactive.com\/content360-sg\/#website"},"datePublished":"2021-01-13T10:41:01+00:00","dateModified":"2026-04-02T05:15:14+00:00","breadcrumb":{"@id":"https:\/\/conferences.marketing-interactive.com\/content360-sg\/agenda-day-1\/#breadcrumb"},"inLanguage":"en-US","potentialAction":[{"@type":"ReadAction","target":["https:\/\/conferences.marketing-interactive.com\/content360-sg\/agenda-day-1\/"]}]},{"@type":"BreadcrumbList","@id":"https:\/\/conferences.marketing-interactive.com\/content360-sg\/agenda-day-1\/#breadcrumb","itemListElement":[{"@type":"ListItem","position":1,"name":"Home","item":"https:\/\/conferences.marketing-interactive.com\/content360-sg\/"},{"@type":"ListItem","position":2,"name":"Agenda Day 1"}]},{"@type":"WebSite","@id":"https:\/\/conferences.marketing-interactive.com\/content360-sg\/#website","url":"https:\/\/conferences.marketing-interactive.com\/content360-sg\/","name":"Content360 Singapore 2026","description":"EMPOWERING CULTURE. ELEVATING EXPERIENCE.","publisher":{"@id":"https:\/\/conferences.marketing-interactive.com\/content360-sg\/#organization"},"potentialAction":[{"@type":"SearchAction","target":{"@type":"EntryPoint","urlTemplate":"https:\/\/conferences.marketing-interactive.com\/content360-sg\/?s={search_term_string}"},"query-input":{"@type":"PropertyValueSpecification","valueRequired":true,"valueName":"search_term_string"}}],"inLanguage":"en-US"},{"@type":"Organization","@id":"https:\/\/conferences.marketing-interactive.com\/content360-sg\/#organization","name":"Lighthouse Independent Media Pte Ltd","url":"https:\/\/conferences.marketing-interactive.com\/content360-sg\/","logo":{"@type":"ImageObject","inLanguage":"en-US","@id":"https:\/\/conferences.marketing-interactive.com\/content360-sg\/#\/schema\/logo\/image\/","url":"https:\/\/conferences.marketing-interactive.com\/content360-sg\/wp-content\/uploads\/sites\/21\/2019\/08\/LHFMG-2.png","contentUrl":"https:\/\/conferences.marketing-interactive.com\/content360-sg\/wp-content\/uploads\/sites\/21\/2019\/08\/LHFMG-2.png","width":497,"height":222,"caption":"Lighthouse Independent Media Pte Ltd"},"image":{"@id":"https:\/\/conferences.marketing-interactive.com\/content360-sg\/#\/schema\/logo\/image\/"},"sameAs":["https:\/\/www.facebook.com\/marketingmagazine.group\/","https:\/\/x.com\/MarketingEds","https:\/\/www.instagram.com\/marketinginteractive_sea\/","https:\/\/www.linkedin.com\/company\/marketing-magazine-group\/","https:\/\/www.youtube.com\/channel\/UCmCeNAoR4ygKBSv4IisSB3Q\/"]}]}},"_links":{"self":[{"href":"https:\/\/conferences.marketing-interactive.com\/content360-sg\/wp-json\/wp\/v2\/pages\/9748","targetHints":{"allow":["GET"]}}],"collection":[{"href":"https:\/\/conferences.marketing-interactive.com\/content360-sg\/wp-json\/wp\/v2\/pages"}],"about":[{"href":"https:\/\/conferences.marketing-interactive.com\/content360-sg\/wp-json\/wp\/v2\/types\/page"}],"author":[{"embeddable":true,"href":"https:\/\/conferences.marketing-interactive.com\/content360-sg\/wp-json\/wp\/v2\/users\/2"}],"replies":[{"embeddable":true,"href":"https:\/\/conferences.marketing-interactive.com\/content360-sg\/wp-json\/wp\/v2\/comments?post=9748"}],"version-history":[{"count":191,"href":"https:\/\/conferences.marketing-interactive.com\/content360-sg\/wp-json\/wp\/v2\/pages\/9748\/revisions"}],"predecessor-version":[{"id":28424,"href":"https:\/\/conferences.marketing-interactive.com\/content360-sg\/wp-json\/wp\/v2\/pages\/9748\/revisions\/28424"}],"wp:attachment":[{"href":"https:\/\/conferences.marketing-interactive.com\/content360-sg\/wp-json\/wp\/v2\/media?parent=9748"}],"curies":[{"name":"wp","href":"https:\/\/api.w.org\/{rel}","templated":true}]}}