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Head of Digital Marketing – Pocari Sweat & Ion Water Muhammad Ihza Muzakki (Zakki) currently heads the Digital Marketing department at Pocari Sweat & Ion Water, one of the FMCG industry market leaders in Indonesia. He leads end to end strategy and campaigns across digital channels, ranging from social media, advertisements, websites, KOLs, e-commerce to making new digital initiatives and innovation.<\/p>\n Zakki has been involved heavily on consumer research & strategic planning targeted Gen-Z for several clients such us: Adidas Global, IM3 Ooredoo, Resso, Local Sneakers Culture, and other clients. He’s currently handling the Bintang SMA campaign, the one and only talent search for high school students (Gen-z) in Indonesia, as a brand-building strategy for Pocari Sweat.<\/p>\n [\/et_pb_text][\/et_pb_column][\/et_pb_row][\/et_pb_section]<\/p>\n","protected":false},"excerpt":{"rendered":" Speaker’s ProfileMuhammad Ihza Muzakki Head of Digital Marketing – Pocari Sweat & Ion WaterPT Amerta Indah Otsuka, Indonesia Muhammad Ihza Muzakki (Zakki) currently heads the Digital Marketing department at Pocari Sweat & Ion Water, one of the FMCG industry market leaders in Indonesia. He leads end to end strategy and campaigns across digital channels, ranging […]<\/p>\n","protected":false},"author":2,"featured_media":0,"comment_status":"closed","ping_status":"closed","sticky":false,"template":"","format":"standard","meta":{"_et_pb_use_builder":"on","_et_pb_old_content":"","_et_gb_content_width":"","footnotes":""},"categories":[33],"tags":[],"class_list":["post-9603","post","type-post","status-publish","format-standard","hentry","category-2021-speakers"],"yoast_head":"\n
PT Amerta Indah Otsuka, Indonesia<\/strong><\/p>\n