Keith Cheung

Keith Cheung

Chief Marketing Officer

AlipayHK

Keith Cheung joined AlipayHK, a leading digital wallet in Hong Kong, seven years ago and currently serves as the company’s Chief Marketing Officer. He is responsible for developing marketing and branding strategies, creating innovative approaches to enhance brand visibility and strengthen customer engagement through both traditional and online marketing channels, while also leading and promoting advertising sales growth. A seasoned marketing expert, Keith has diverse experience spanning telecommunications, banking, and advertising agencies. Keith holds a Bachelor of Arts in Media Arts and a Master of Science in International Management.