{"id":29990,"date":"2026-08-26T20:19:43","date_gmt":"2026-08-26T12:19:43","guid":{"rendered":"https:\/\/conferences.marketing-interactive.com\/digital-marketing-my\/?p=29990"},"modified":"2026-08-26T20:19:49","modified_gmt":"2026-08-26T12:19:49","slug":"catherine-yap","status":"publish","type":"post","link":"https:\/\/conferences.marketing-interactive.com\/digital-marketing-my\/catherine-yap\/","title":{"rendered":"Catherine Yap"},"content":{"rendered":"

[et_pb_section fb_built=”1″ module_class=”members-full-description color2-box ” _builder_version=”4.16″ bottom_divider_style=”mountains2″ bottom_divider_color=”#E2E4DD” bottom_divider_height=”50px” bottom_divider_flip=”horizontal” locked=”off” global_colors_info=”{}” theme_builder_area=”post_content”][et_pb_row admin_label=”Speaker’s Profile 2026 – title” _builder_version=”4.27.0″ background_size=”initial” background_position=”top_left” background_repeat=”repeat” global_module=”29516″ saved_tabs=”all” global_colors_info=”{}” theme_builder_area=”post_content”][et_pb_column type=”4_4″ _builder_version=”4.16″ custom_padding=”|||” global_colors_info=”{}” custom_padding__hover=”|||” theme_builder_area=”post_content”][et_pb_text admin_label=”Speakers profile text” _builder_version=”4.27.0″ locked=”off” global_colors_info=”{}” theme_builder_area=”post_content”]<\/p>\n

2026 Speaker’s Profile<\/strong><\/h2>\n

[\/et_pb_text][\/et_pb_column][\/et_pb_row][et_pb_row column_structure=”1_3,2_3″ use_custom_gutter=”on” gutter_width=”1″ _builder_version=”4.16″ background_size=”initial” background_position=”top_left” background_repeat=”repeat” custom_padding=”||||false|false” custom_css_main_element=” align-items: center;” global_colors_info=”{}” theme_builder_area=”post_content”][et_pb_column type=”1_3″ _builder_version=”4.16″ custom_padding=”|||” global_colors_info=”{}” custom_padding__hover=”|||” theme_builder_area=”post_content”][et_pb_image src=”https:\/\/conferences.marketing-interactive.com\/digital-marketing-my\/wp-content\/uploads\/sites\/64\/2026\/08\/Catherine-Yap-img.jpg” alt=”Axiata_Fernie Jasmine” title_text=”Catherine Yap-img” _builder_version=”4.27.0″ hover_enabled=”0″ global_colors_info=”{}” theme_builder_area=”post_content” sticky_enabled=”0″][\/et_pb_image][\/et_pb_column][et_pb_column type=”2_3″ _builder_version=”4.16″ custom_padding=”|||” global_colors_info=”{}” custom_padding__hover=”|||” theme_builder_area=”post_content”][et_pb_text admin_label=”Text” _builder_version=”4.27.0″ hover_enabled=”0″ z_index_tablet=”500″ global_colors_info=”{}” theme_builder_area=”post_content” sticky_enabled=”0″]<\/p>\n

Catherine Yap<\/h3>\n

Asia Marketing Director, Chocolate<\/h4>\n

Mars<\/h5>\n

[\/et_pb_text][et_pb_text disabled_on=”off|off|off” admin_label=”Text” _builder_version=”4.27.0″ hover_enabled=”0″ z_index_tablet=”500″ global_colors_info=”{}” theme_builder_area=”post_content” sticky_enabled=”0″]<\/p>\n

Catherine Yap is a senior marketing leader with over 15 years of experience building and transforming some of the world\u2019s most recognised consumer brands across Asia.<\/p>\n

Currently leading the chocolate business for Asia at Mars Snacking, Yap drives brand and category growth across diverse markets by bringing together consumer insight, culture, creativity and digital-first demand generation to deliver sustainable business impact.<\/p>\n

Prior to Mars, she held leadership roles at Nestl\u00e9 and L\u2019Or\u00e9al, leading brand transformation, innovation and integrated marketing across food and beverage, ice cream and beauty.<\/p>\n

Beyond her corporate role, Yap actively contributes to the marketing community as a speaker and juror for leading marketing and effectiveness awards, sharing perspectives on demand generation, modern brand building, women in leadership and next-generation leadership.<\/p>\n

She is passionate about ideas that create cultural relevance, meaningful consumer connection and long-term business growth.<\/p>\n

[\/et_pb_text][\/et_pb_column][\/et_pb_row][\/et_pb_section][et_pb_section fb_built=”1″ disabled_on=”off|off|off” admin_label=”2026 – speaker desc – list head” _builder_version=”4.27.0″ _module_preset=”default” custom_margin=”||0px||false|false” custom_padding=”||0px||false|false” saved_tabs=”all” locked=”off” global_colors_info=”{}” global_module=”29521″ theme_builder_area=”post_content”][et_pb_row _builder_version=”4.16″ _module_preset=”default” custom_margin=”||0px||false|false” custom_padding=”||0px||false|false” global_colors_info=”{}” theme_builder_area=”post_content”][et_pb_column type=”4_4″ _builder_version=”4.16″ _module_preset=”default” global_colors_info=”{}” theme_builder_area=”post_content”][et_pb_text _builder_version=”4.27.0″ _module_preset=”default” custom_padding=”||0px||false|false” global_colors_info=”{}” theme_builder_area=”post_content”]<\/p>\n

2026 Speakers<\/h5>\n

[\/et_pb_text][\/et_pb_column][\/et_pb_row][\/et_pb_section][et_pb_section fb_built=”1″ disabled_on=”off|off|off” admin_label=”2026 – Speakers lists” _builder_version=”4.27.0″ background_enable_image=”off” background_position=”top_center” custom_margin=”0px||||false|false” custom_padding=”0px||||false|false” saved_tabs=”all” locked=”off” collapsed=”off” global_colors_info=”{}” global_module=”29431″ theme_builder_area=”post_content”][et_pb_row column_structure=”1_4,1_4,1_4,1_4″ use_custom_gutter=”on” make_equal=”on” module_class=”members-grid mobile-2-columns” _builder_version=”4.27.0″ _module_preset=”default” width=”90%” locked=”off” global_colors_info=”{}” theme_builder_area=”post_content”][et_pb_column type=”1_4″ module_class=”members-grid” _builder_version=”4.16″ _module_preset=”default” global_colors_info=”{}” theme_builder_area=”post_content”][et_pb_team_member name=”Naohiro Yamaura” position=”Chairman and CEO” image_url=”https:\/\/conferences.marketing-interactive.com\/digital-marketing-my\/wp-content\/uploads\/sites\/64\/2026\/06\/Yamaura_Naohiro-img.jpg” admin_label=”Ayudante APAC” module_id=”sp_k_c_u” _builder_version=”4.27.0″ _dynamic_attributes=”link_option_url” _module_preset=”default” link_option_url=”@ET-DC@eyJkeW5hbWljIjp0cnVlLCJjb250ZW50IjoicG9zdF9saW5rX3VybF9wb3N0Iiwic2V0dGluZ3MiOnsicG9zdF9pZCI6IjI5NzM2IiwiZW5hYmxlX2h0bWwiOiJvZmYifX0=@” link_option_url_new_window=”on” locked=”off” global_colors_info=”{}” theme_builder_area=”post_content”]Ayudante APAC<\/strong>[\/et_pb_team_member][\/et_pb_column][et_pb_column type=”1_4″ module_class=”members-grid” _builder_version=”4.16″ _module_preset=”default” global_colors_info=”{}” theme_builder_area=”post_content”][et_pb_team_member name=”Joshua Tan Shi Rong” position=”Head of Marketing for Malaysia, Singapore and Philippines” image_url=”https:\/\/conferences.marketing-interactive.com\/digital-marketing-my\/wp-content\/uploads\/sites\/64\/2026\/05\/Joshua-Tan-img2.jpeg” admin_label=”BP Castrol Lubricants” module_id=”sp_k_c_u” _builder_version=”4.27.0″ _dynamic_attributes=”link_option_url” _module_preset=”default” link_option_url=”@ET-DC@eyJkeW5hbWljIjp0cnVlLCJjb250ZW50IjoicG9zdF9saW5rX3VybF9wb3N0Iiwic2V0dGluZ3MiOnsicG9zdF9pZCI6IjI5NTI2IiwiZW5hYmxlX2h0bWwiOiJvZmYifX0=@” link_option_url_new_window=”on” locked=”off” global_colors_info=”{}” theme_builder_area=”post_content”]<\/p>\n

BP Castrol Lubricants<\/strong><\/p>\n

[\/et_pb_team_member][\/et_pb_column][et_pb_column type=”1_4″ module_class=”members-grid” _builder_version=”4.16″ _module_preset=”default” global_colors_info=”{}” theme_builder_area=”post_content”][et_pb_team_member name=”Shermaine Wong” position=”Founder and CEO” image_url=”https:\/\/conferences.marketing-interactive.com\/digital-marketing-my\/wp-content\/uploads\/sites\/64\/2026\/05\/Shermaine-Wong_img.jpg” admin_label=”Cult Creative” module_id=”sp_k_c_u” _builder_version=”4.27.0″ _dynamic_attributes=”link_option_url” _module_preset=”default” link_option_url=”@ET-DC@eyJkeW5hbWljIjp0cnVlLCJjb250ZW50IjoicG9zdF9saW5rX3VybF9wb3N0Iiwic2V0dGluZ3MiOnsicG9zdF9pZCI6IjI5NjY4IiwiZW5hYmxlX2h0bWwiOiJvZmYifX0=@” link_option_url_new_window=”on” locked=”off” global_colors_info=”{}” theme_builder_area=”post_content”]Cult Creative<\/strong>[\/et_pb_team_member][\/et_pb_column][et_pb_column type=”1_4″ module_class=”members-grid” _builder_version=”4.16″ _module_preset=”default” global_colors_info=”{}” theme_builder_area=”post_content”][et_pb_team_member name=”Khoo Xing Jun” position=”Head of Digital, Media and Insights” image_url=”https:\/\/conferences.marketing-interactive.com\/digital-marketing-my\/wp-content\/uploads\/sites\/64\/2026\/05\/Xing-Jun_Photo.jpg” admin_label=”Dutch Lady Milk Industries (DLMI)” module_id=”sp_k_c_u” _builder_version=”4.27.0″ _dynamic_attributes=”link_option_url” _module_preset=”default” link_option_url=”@ET-DC@eyJkeW5hbWljIjp0cnVlLCJjb250ZW50IjoicG9zdF9saW5rX3VybF9wb3N0Iiwic2V0dGluZ3MiOnsicG9zdF9pZCI6IjI5NTM3IiwiZW5hYmxlX2h0bWwiOiJvZmYifX0=@” link_option_url_new_window=”on” locked=”off” global_colors_info=”{}” theme_builder_area=”post_content”]<\/p>\n

Dutch Lady Milk Industries (DLMI)<\/strong><\/p>\n

[\/et_pb_team_member][\/et_pb_column][\/et_pb_row][et_pb_row column_structure=”1_4,1_4,1_4,1_4″ use_custom_gutter=”on” make_equal=”on” module_class=”members-grid mobile-2-columns” _builder_version=”4.27.0″ _module_preset=”default” width=”90%” locked=”off” global_colors_info=”{}” theme_builder_area=”post_content”][et_pb_column type=”1_4″ module_class=”members-grid” _builder_version=”4.16″ _module_preset=”default” global_colors_info=”{}” theme_builder_area=”post_content”][et_pb_team_member name=”Ila Mathi” position=”Head of APAC Digital Business and Brand Experience (B2B2C)” image_url=”https:\/\/conferences.marketing-interactive.com\/digital-marketing-my\/wp-content\/uploads\/sites\/64\/2025\/06\/Ila-Mathi-img.jpg” admin_label=”Kimberly-Clark” module_id=”sp_k_c_u” _builder_version=”4.27.0″ _dynamic_attributes=”link_option_url” _module_preset=”default” link_option_url=”@ET-DC@eyJkeW5hbWljIjp0cnVlLCJjb250ZW50IjoicG9zdF9saW5rX3VybF9wb3N0Iiwic2V0dGluZ3MiOnsicG9zdF9pZCI6IjI4MDQ2IiwiZW5hYmxlX2h0bWwiOiJvZmYifX0=@” link_option_url_new_window=”on” locked=”off” global_colors_info=”{}” theme_builder_area=”post_content”]<\/p>\n

Kimberly-Clark<\/strong><\/p>\n

[\/et_pb_team_member][\/et_pb_column][et_pb_column type=”1_4″ module_class=”members-grid” _builder_version=”4.16″ _module_preset=”default” global_colors_info=”{}” theme_builder_area=”post_content”][et_pb_team_member name=”Zeeshan Muhammad Khan” position=”Head of Marketing” image_url=”https:\/\/conferences.marketing-interactive.com\/digital-marketing-my\/wp-content\/uploads\/sites\/64\/2025\/06\/Zeeshan-Muhammad-Khan-img.jpg” admin_label=”LEGOLAND” module_id=”sp_k_c_u” _builder_version=”4.27.0″ _dynamic_attributes=”link_option_url” _module_preset=”default” link_option_url=”@ET-DC@eyJkeW5hbWljIjp0cnVlLCJjb250ZW50IjoicG9zdF9saW5rX3VybF9wb3N0Iiwic2V0dGluZ3MiOnsicG9zdF9pZCI6IjI4MDYwIiwiZW5hYmxlX2h0bWwiOiJvZmYifX0=@” link_option_url_new_window=”on” locked=”off” global_colors_info=”{}” theme_builder_area=”post_content”]LEGOLAND<\/strong>[\/et_pb_team_member][\/et_pb_column][et_pb_column type=”1_4″ module_class=”members-grid” _builder_version=”4.16″ _module_preset=”default” global_colors_info=”{}” theme_builder_area=”post_content”][et_pb_team_member name=”Lynn Low” position=”Chief Marketing Officer” image_url=”https:\/\/conferences.marketing-interactive.com\/digital-marketing-my\/wp-content\/uploads\/sites\/64\/2026\/06\/Lynn_Photo.jpg” admin_label=”Marrybrown” module_id=”sp_k_c_u” _builder_version=”4.27.0″ _dynamic_attributes=”link_option_url” _module_preset=”default” link_option_url=”@ET-DC@eyJkeW5hbWljIjp0cnVlLCJjb250ZW50IjoicG9zdF9saW5rX3VybF9wb3N0Iiwic2V0dGluZ3MiOnsicG9zdF9pZCI6IjI5NzY3IiwiZW5hYmxlX2h0bWwiOiJvZmYifX0=@” link_option_url_new_window=”on” locked=”off” global_colors_info=”{}” theme_builder_area=”post_content”]Marrybrown<\/strong>[\/et_pb_team_member][\/et_pb_column][et_pb_column type=”1_4″ module_class=”members-grid” _builder_version=”4.16″ _module_preset=”default” global_colors_info=”{}” theme_builder_area=”post_content”][et_pb_team_member name=”Naveensegram (Naveen) RS” position=”Head of Digital Acceleration” image_url=”https:\/\/conferences.marketing-interactive.com\/digital-marketing-my\/wp-content\/uploads\/sites\/64\/2026\/06\/Naveensegram-Naveen-RS.jpg” admin_label=”Nestl\u00e9 Malaysia” module_id=”sp_k_c_u” _builder_version=”4.27.0″ _dynamic_attributes=”link_option_url” _module_preset=”default” link_option_url=”@ET-DC@eyJkeW5hbWljIjp0cnVlLCJjb250ZW50IjoicG9zdF9saW5rX3VybF9wb3N0Iiwic2V0dGluZ3MiOnsicG9zdF9pZCI6IjI5Nzg1IiwiZW5hYmxlX2h0bWwiOiJvZmYifX0=@” link_option_url_new_window=”on” locked=”off” global_colors_info=”{}” theme_builder_area=”post_content”]Nestl\u00e9 Malaysia<\/strong>[\/et_pb_team_member][\/et_pb_column][\/et_pb_row][et_pb_row column_structure=”1_4,1_4,1_4,1_4″ use_custom_gutter=”on” make_equal=”on” disabled_on=”off|off|off” module_class=”members-grid mobile-2-columns” _builder_version=”4.27.0″ _module_preset=”default” width=”90%” locked=”off” global_colors_info=”{}” theme_builder_area=”post_content”][et_pb_column type=”1_4″ module_class=”members-grid” _builder_version=”4.16″ _module_preset=”default” global_colors_info=”{}” theme_builder_area=”post_content”][et_pb_team_member name=”Debra Deyvitah” position=”Head of Marketing \u2013 Foods” image_url=”https:\/\/conferences.marketing-interactive.com\/digital-marketing-my\/wp-content\/uploads\/sites\/64\/2026\/05\/Debra-Deyvitah-img.jpg” admin_label=”PepsiCo Malaysia” module_id=”sp_k_c_u” _builder_version=”4.27.0″ _dynamic_attributes=”link_option_url” _module_preset=”default” link_option_url=”@ET-DC@eyJkeW5hbWljIjp0cnVlLCJjb250ZW50IjoicG9zdF9saW5rX3VybF9wb3N0Iiwic2V0dGluZ3MiOnsicG9zdF9pZCI6IjI5Njg1IiwiZW5hYmxlX2h0bWwiOiJvZmYifX0=@” link_option_url_new_window=”on” locked=”off” global_colors_info=”{}” theme_builder_area=”post_content”]PepsiCo Malaysia<\/strong>[\/et_pb_team_member][\/et_pb_column][et_pb_column type=”1_4″ module_class=”members-grid” _builder_version=”4.16″ _module_preset=”default” global_colors_info=”{}” theme_builder_area=”post_content”][et_pb_team_member name=”Ben Foo” position=”Chief Executive Officer” image_url=”https:\/\/conferences.marketing-interactive.com\/digital-marketing-my\/wp-content\/uploads\/sites\/64\/2026\/08\/Ben-Foo_img.jpg” admin_label=”Woodpeckers Group” module_id=”sp_k_c_u” _builder_version=”4.27.0″ _dynamic_attributes=”link_option_url” _module_preset=”default” link_option_url=”@ET-DC@eyJkeW5hbWljIjp0cnVlLCJjb250ZW50IjoicG9zdF9saW5rX3VybF9wb3N0Iiwic2V0dGluZ3MiOnsicG9zdF9pZCI6IjI5OTM4IiwiZW5hYmxlX2h0bWwiOiJvZmYifX0=@” link_option_url_new_window=”on” locked=”off” global_colors_info=”{}” theme_builder_area=”post_content”]Woodpeckers Group<\/strong>[\/et_pb_team_member][\/et_pb_column][et_pb_column type=”1_4″ module_class=”members-grid” _builder_version=”4.16″ _module_preset=”default” global_colors_info=”{}” theme_builder_area=”post_content”][et_pb_team_member name=”Rezwana Manjur” position=”Editor-in-Chief” image_url=”https:\/\/conferences.marketing-interactive.com\/digital-marketing-ph\/wp-content\/uploads\/sites\/51\/2024\/03\/Rezwana-Manjur.jpg” admin_label=”MARKETING-INTERACTIVE Rezwana Manjur” module_id=”sp_k_c_u” _builder_version=”4.16″ _dynamic_attributes=”link_option_url” _module_preset=”default” link_option_url=”@ET-DC@eyJkeW5hbWljIjp0cnVlLCJjb250ZW50IjoicG9zdF9saW5rX3VybF9wb3N0Iiwic2V0dGluZ3MiOnsicG9zdF9pZCI6IjI1ODk2IiwiZW5hYmxlX2h0bWwiOiJvZmYifX0=@” link_option_url_new_window=”on” locked=”off” global_colors_info=”{}” theme_builder_area=”post_content”]<\/p>\n

MARKETING-INTERACTIVE<\/strong><\/p>\n

[\/et_pb_team_member][\/et_pb_column][et_pb_column type=”1_4″ module_class=”members-grid” _builder_version=”4.16″ _module_preset=”default” global_colors_info=”{}” theme_builder_area=”post_content”][et_pb_team_member name=”Janice Tan” position=”Head of Digital and CRM” image_url=”https:\/\/conferences.marketing-interactive.com\/digital-marketing-my\/wp-content\/uploads\/sites\/64\/2026\/05\/Janice-Tan_Photo.jpeg” disabled_on=”on|on|on” admin_label=”Shiseido Malaysia” module_id=”sp_k_c_u” _builder_version=”4.27.0″ _dynamic_attributes=”link_option_url” _module_preset=”default” link_option_url=”@ET-DC@eyJkeW5hbWljIjp0cnVlLCJjb250ZW50IjoicG9zdF9saW5rX3VybF9wb3N0Iiwic2V0dGluZ3MiOnsicG9zdF9pZCI6IjI5NTQ2IiwiZW5hYmxlX2h0bWwiOiJvZmYifX0=@” link_option_url_new_window=”on” disabled=”on” locked=”off” global_colors_info=”{}” theme_builder_area=”post_content”]<\/p>\n

Shiseido Malaysia<\/strong><\/p>\n

[\/et_pb_team_member][et_pb_team_member name=”Lee Shin Yiing” position=”Senior Journalist” image_url=”https:\/\/conferences.marketing-interactive.com\/digital-marketing-my\/wp-content\/uploads\/sites\/64\/2025\/06\/Shin_Headshot.jpeg” disabled_on=”on|on|on” admin_label=”MARKETING-INTERACTIVE Lee Shin Yiing” module_id=”sp_k_c_u” _builder_version=”4.27.0″ _dynamic_attributes=”link_option_url” _module_preset=”default” link_option_url=”@ET-DC@eyJkeW5hbWljIjp0cnVlLCJjb250ZW50IjoicG9zdF9saW5rX3VybF9wb3N0Iiwic2V0dGluZ3MiOnsicG9zdF9pZCI6IjI4MTU5IiwiZW5hYmxlX2h0bWwiOiJvZmYifX0=@” link_option_url_new_window=”on” disabled=”on” locked=”off” global_colors_info=”{}” theme_builder_area=”post_content”]<\/p>\n

MARKETING-INTERACTIVE<\/strong><\/p>\n

[\/et_pb_team_member][\/et_pb_column][\/et_pb_row][\/et_pb_section]<\/p>\n","protected":false},"excerpt":{"rendered":"

2026 Speaker’s ProfileCatherine Yap Asia Marketing Director, Chocolate MarsCatherine Yap is a senior marketing leader with over 15 years of experience building and transforming some of the world\u2019s most recognised consumer brands across Asia. Currently leading the chocolate business for Asia at Mars Snacking, Yap drives brand and category growth across diverse markets by bringing […]<\/p>\n","protected":false},"author":40,"featured_media":29993,"comment_status":"closed","ping_status":"closed","sticky":false,"template":"","format":"standard","meta":{"_et_pb_use_builder":"on","_et_pb_old_content":"","_et_gb_content_width":"","footnotes":""},"categories":[17],"tags":[],"class_list":["post-29990","post","type-post","status-publish","format-standard","has-post-thumbnail","hentry","category-2026-speakers"],"yoast_head":"\n2026 Speakers - Catherine Yap<\/title>\n<meta name=\"robots\" content=\"index, follow, max-snippet:-1, max-image-preview:large, max-video-preview:-1\" \/>\n<link rel=\"canonical\" href=\"https:\/\/conferences.marketing-interactive.com\/digital-marketing-my\/catherine-yap\/\" \/>\n<meta property=\"og:locale\" content=\"en_US\" \/>\n<meta property=\"og:type\" content=\"article\" \/>\n<meta property=\"og:title\" content=\"2026 Speakers - Catherine Yap\" \/>\n<meta property=\"og:description\" content=\"2026 Speaker's ProfileCatherine Yap Asia Marketing Director, Chocolate MarsCatherine Yap is a senior marketing leader with over 15 years of experience building and transforming some of the world\u2019s most recognised consumer brands across Asia. Currently leading the chocolate business for Asia at Mars Snacking, Yap drives brand and category growth across diverse markets by bringing […]\" \/>\n<meta property=\"og:url\" content=\"https:\/\/conferences.marketing-interactive.com\/digital-marketing-my\/catherine-yap\/\" \/>\n<meta property=\"og:site_name\" content=\"Digital Marketing Asia Malaysia 2026\" \/>\n<meta property=\"article:published_time\" content=\"2026-08-26T12:19:43+00:00\" \/>\n<meta property=\"article:modified_time\" content=\"2026-08-26T12:19:49+00:00\" \/>\n<meta property=\"og:image\" content=\"https:\/\/conferences.marketing-interactive.com\/digital-marketing-my\/wp-content\/uploads\/sites\/64\/2026\/08\/Catherine-Yap-img.jpg\" \/>\n\t<meta property=\"og:image:width\" content=\"800\" \/>\n\t<meta property=\"og:image:height\" content=\"800\" \/>\n\t<meta property=\"og:image:type\" content=\"image\/jpeg\" \/>\n<meta name=\"author\" content=\"lukaszf\" \/>\n<meta name=\"twitter:card\" content=\"summary_large_image\" \/>\n<meta name=\"twitter:label1\" content=\"Written by\" \/>\n\t<meta name=\"twitter:data1\" content=\"lukaszf\" \/>\n\t<meta name=\"twitter:label2\" content=\"Est. reading time\" \/>\n\t<meta name=\"twitter:data2\" content=\"4 minutes\" \/>\n<script type=\"application\/ld+json\" class=\"yoast-schema-graph\">{\"@context\":\"https:\\\/\\\/schema.org\",\"@graph\":[{\"@type\":\"Article\",\"@id\":\"https:\\\/\\\/conferences.marketing-interactive.com\\\/digital-marketing-my\\\/catherine-yap\\\/#article\",\"isPartOf\":{\"@id\":\"https:\\\/\\\/conferences.marketing-interactive.com\\\/digital-marketing-my\\\/catherine-yap\\\/\"},\"author\":{\"name\":\"lukaszf\",\"@id\":\"https:\\\/\\\/conferences.marketing-interactive.com\\\/digital-marketing-my\\\/#\\\/schema\\\/person\\\/01b610d443926f76d736e95ee80a5d02\"},\"headline\":\"Catherine Yap\",\"datePublished\":\"2026-08-26T12:19:43+00:00\",\"dateModified\":\"2026-08-26T12:19:49+00:00\",\"mainEntityOfPage\":{\"@id\":\"https:\\\/\\\/conferences.marketing-interactive.com\\\/digital-marketing-my\\\/catherine-yap\\\/\"},\"wordCount\":2274,\"image\":{\"@id\":\"https:\\\/\\\/conferences.marketing-interactive.com\\\/digital-marketing-my\\\/catherine-yap\\\/#primaryimage\"},\"thumbnailUrl\":\"https:\\\/\\\/conferences.marketing-interactive.com\\\/digital-marketing-my\\\/wp-content\\\/uploads\\\/sites\\\/64\\\/2026\\\/08\\\/Catherine-Yap-img.jpg\",\"articleSection\":[\"2026 Speakers\"],\"inLanguage\":\"en-US\"},{\"@type\":\"WebPage\",\"@id\":\"https:\\\/\\\/conferences.marketing-interactive.com\\\/digital-marketing-my\\\/catherine-yap\\\/\",\"url\":\"https:\\\/\\\/conferences.marketing-interactive.com\\\/digital-marketing-my\\\/catherine-yap\\\/\",\"name\":\"2026 Speakers - Catherine Yap\",\"isPartOf\":{\"@id\":\"https:\\\/\\\/conferences.marketing-interactive.com\\\/digital-marketing-my\\\/#website\"},\"primaryImageOfPage\":{\"@id\":\"https:\\\/\\\/conferences.marketing-interactive.com\\\/digital-marketing-my\\\/catherine-yap\\\/#primaryimage\"},\"image\":{\"@id\":\"https:\\\/\\\/conferences.marketing-interactive.com\\\/digital-marketing-my\\\/catherine-yap\\\/#primaryimage\"},\"thumbnailUrl\":\"https:\\\/\\\/conferences.marketing-interactive.com\\\/digital-marketing-my\\\/wp-content\\\/uploads\\\/sites\\\/64\\\/2026\\\/08\\\/Catherine-Yap-img.jpg\",\"datePublished\":\"2026-08-26T12:19:43+00:00\",\"dateModified\":\"2026-08-26T12:19:49+00:00\",\"author\":{\"@id\":\"https:\\\/\\\/conferences.marketing-interactive.com\\\/digital-marketing-my\\\/#\\\/schema\\\/person\\\/01b610d443926f76d736e95ee80a5d02\"},\"breadcrumb\":{\"@id\":\"https:\\\/\\\/conferences.marketing-interactive.com\\\/digital-marketing-my\\\/catherine-yap\\\/#breadcrumb\"},\"inLanguage\":\"en-US\",\"potentialAction\":[{\"@type\":\"ReadAction\",\"target\":[\"https:\\\/\\\/conferences.marketing-interactive.com\\\/digital-marketing-my\\\/catherine-yap\\\/\"]}]},{\"@type\":\"ImageObject\",\"inLanguage\":\"en-US\",\"@id\":\"https:\\\/\\\/conferences.marketing-interactive.com\\\/digital-marketing-my\\\/catherine-yap\\\/#primaryimage\",\"url\":\"https:\\\/\\\/conferences.marketing-interactive.com\\\/digital-marketing-my\\\/wp-content\\\/uploads\\\/sites\\\/64\\\/2026\\\/08\\\/Catherine-Yap-img.jpg\",\"contentUrl\":\"https:\\\/\\\/conferences.marketing-interactive.com\\\/digital-marketing-my\\\/wp-content\\\/uploads\\\/sites\\\/64\\\/2026\\\/08\\\/Catherine-Yap-img.jpg\",\"width\":800,\"height\":800},{\"@type\":\"BreadcrumbList\",\"@id\":\"https:\\\/\\\/conferences.marketing-interactive.com\\\/digital-marketing-my\\\/catherine-yap\\\/#breadcrumb\",\"itemListElement\":[{\"@type\":\"ListItem\",\"position\":1,\"name\":\"Home\",\"item\":\"https:\\\/\\\/conferences.marketing-interactive.com\\\/digital-marketing-my\\\/\"},{\"@type\":\"ListItem\",\"position\":2,\"name\":\"Catherine Yap\"}]},{\"@type\":\"WebSite\",\"@id\":\"https:\\\/\\\/conferences.marketing-interactive.com\\\/digital-marketing-my\\\/#website\",\"url\":\"https:\\\/\\\/conferences.marketing-interactive.com\\\/digital-marketing-my\\\/\",\"name\":\"Digital Marketing Asia Malaysia 2026\",\"description\":\"Driving impact at velocity for the\u202fnew marketing\u202freality\u202f\",\"potentialAction\":[{\"@type\":\"SearchAction\",\"target\":{\"@type\":\"EntryPoint\",\"urlTemplate\":\"https:\\\/\\\/conferences.marketing-interactive.com\\\/digital-marketing-my\\\/?s={search_term_string}\"},\"query-input\":{\"@type\":\"PropertyValueSpecification\",\"valueRequired\":true,\"valueName\":\"search_term_string\"}}],\"inLanguage\":\"en-US\"},{\"@type\":\"Person\",\"@id\":\"https:\\\/\\\/conferences.marketing-interactive.com\\\/digital-marketing-my\\\/#\\\/schema\\\/person\\\/01b610d443926f76d736e95ee80a5d02\",\"name\":\"lukaszf\",\"url\":\"https:\\\/\\\/conferences.marketing-interactive.com\\\/digital-marketing-my\\\/author\\\/lukaszf\\\/\"}]}<\/script>\n<!-- \/ Yoast SEO plugin. -->","yoast_head_json":{"title":"2026 Speakers - Catherine Yap","robots":{"index":"index","follow":"follow","max-snippet":"max-snippet:-1","max-image-preview":"max-image-preview:large","max-video-preview":"max-video-preview:-1"},"canonical":"https:\/\/conferences.marketing-interactive.com\/digital-marketing-my\/catherine-yap\/","og_locale":"en_US","og_type":"article","og_title":"2026 Speakers - Catherine Yap","og_description":"2026 Speaker's ProfileCatherine Yap Asia Marketing Director, Chocolate MarsCatherine Yap is a senior marketing leader with over 15 years of experience building and transforming some of the world\u2019s most recognised consumer brands across Asia. Currently leading the chocolate business for Asia at Mars Snacking, Yap drives brand and category growth across diverse markets by bringing […]","og_url":"https:\/\/conferences.marketing-interactive.com\/digital-marketing-my\/catherine-yap\/","og_site_name":"Digital Marketing Asia Malaysia 2026","article_published_time":"2026-08-26T12:19:43+00:00","article_modified_time":"2026-08-26T12:19:49+00:00","og_image":[{"width":800,"height":800,"url":"https:\/\/conferences.marketing-interactive.com\/digital-marketing-my\/wp-content\/uploads\/sites\/64\/2026\/08\/Catherine-Yap-img.jpg","type":"image\/jpeg"}],"author":"lukaszf","twitter_card":"summary_large_image","twitter_misc":{"Written by":"lukaszf","Est. reading time":"4 minutes"},"schema":{"@context":"https:\/\/schema.org","@graph":[{"@type":"Article","@id":"https:\/\/conferences.marketing-interactive.com\/digital-marketing-my\/catherine-yap\/#article","isPartOf":{"@id":"https:\/\/conferences.marketing-interactive.com\/digital-marketing-my\/catherine-yap\/"},"author":{"name":"lukaszf","@id":"https:\/\/conferences.marketing-interactive.com\/digital-marketing-my\/#\/schema\/person\/01b610d443926f76d736e95ee80a5d02"},"headline":"Catherine Yap","datePublished":"2026-08-26T12:19:43+00:00","dateModified":"2026-08-26T12:19:49+00:00","mainEntityOfPage":{"@id":"https:\/\/conferences.marketing-interactive.com\/digital-marketing-my\/catherine-yap\/"},"wordCount":2274,"image":{"@id":"https:\/\/conferences.marketing-interactive.com\/digital-marketing-my\/catherine-yap\/#primaryimage"},"thumbnailUrl":"https:\/\/conferences.marketing-interactive.com\/digital-marketing-my\/wp-content\/uploads\/sites\/64\/2026\/08\/Catherine-Yap-img.jpg","articleSection":["2026 Speakers"],"inLanguage":"en-US"},{"@type":"WebPage","@id":"https:\/\/conferences.marketing-interactive.com\/digital-marketing-my\/catherine-yap\/","url":"https:\/\/conferences.marketing-interactive.com\/digital-marketing-my\/catherine-yap\/","name":"2026 Speakers - Catherine Yap","isPartOf":{"@id":"https:\/\/conferences.marketing-interactive.com\/digital-marketing-my\/#website"},"primaryImageOfPage":{"@id":"https:\/\/conferences.marketing-interactive.com\/digital-marketing-my\/catherine-yap\/#primaryimage"},"image":{"@id":"https:\/\/conferences.marketing-interactive.com\/digital-marketing-my\/catherine-yap\/#primaryimage"},"thumbnailUrl":"https:\/\/conferences.marketing-interactive.com\/digital-marketing-my\/wp-content\/uploads\/sites\/64\/2026\/08\/Catherine-Yap-img.jpg","datePublished":"2026-08-26T12:19:43+00:00","dateModified":"2026-08-26T12:19:49+00:00","author":{"@id":"https:\/\/conferences.marketing-interactive.com\/digital-marketing-my\/#\/schema\/person\/01b610d443926f76d736e95ee80a5d02"},"breadcrumb":{"@id":"https:\/\/conferences.marketing-interactive.com\/digital-marketing-my\/catherine-yap\/#breadcrumb"},"inLanguage":"en-US","potentialAction":[{"@type":"ReadAction","target":["https:\/\/conferences.marketing-interactive.com\/digital-marketing-my\/catherine-yap\/"]}]},{"@type":"ImageObject","inLanguage":"en-US","@id":"https:\/\/conferences.marketing-interactive.com\/digital-marketing-my\/catherine-yap\/#primaryimage","url":"https:\/\/conferences.marketing-interactive.com\/digital-marketing-my\/wp-content\/uploads\/sites\/64\/2026\/08\/Catherine-Yap-img.jpg","contentUrl":"https:\/\/conferences.marketing-interactive.com\/digital-marketing-my\/wp-content\/uploads\/sites\/64\/2026\/08\/Catherine-Yap-img.jpg","width":800,"height":800},{"@type":"BreadcrumbList","@id":"https:\/\/conferences.marketing-interactive.com\/digital-marketing-my\/catherine-yap\/#breadcrumb","itemListElement":[{"@type":"ListItem","position":1,"name":"Home","item":"https:\/\/conferences.marketing-interactive.com\/digital-marketing-my\/"},{"@type":"ListItem","position":2,"name":"Catherine Yap"}]},{"@type":"WebSite","@id":"https:\/\/conferences.marketing-interactive.com\/digital-marketing-my\/#website","url":"https:\/\/conferences.marketing-interactive.com\/digital-marketing-my\/","name":"Digital Marketing Asia Malaysia 2026","description":"Driving impact at velocity for the\u202fnew marketing\u202freality\u202f","potentialAction":[{"@type":"SearchAction","target":{"@type":"EntryPoint","urlTemplate":"https:\/\/conferences.marketing-interactive.com\/digital-marketing-my\/?s={search_term_string}"},"query-input":{"@type":"PropertyValueSpecification","valueRequired":true,"valueName":"search_term_string"}}],"inLanguage":"en-US"},{"@type":"Person","@id":"https:\/\/conferences.marketing-interactive.com\/digital-marketing-my\/#\/schema\/person\/01b610d443926f76d736e95ee80a5d02","name":"lukaszf","url":"https:\/\/conferences.marketing-interactive.com\/digital-marketing-my\/author\/lukaszf\/"}]}},"_links":{"self":[{"href":"https:\/\/conferences.marketing-interactive.com\/digital-marketing-my\/wp-json\/wp\/v2\/posts\/29990","targetHints":{"allow":["GET"]}}],"collection":[{"href":"https:\/\/conferences.marketing-interactive.com\/digital-marketing-my\/wp-json\/wp\/v2\/posts"}],"about":[{"href":"https:\/\/conferences.marketing-interactive.com\/digital-marketing-my\/wp-json\/wp\/v2\/types\/post"}],"author":[{"embeddable":true,"href":"https:\/\/conferences.marketing-interactive.com\/digital-marketing-my\/wp-json\/wp\/v2\/users\/40"}],"replies":[{"embeddable":true,"href":"https:\/\/conferences.marketing-interactive.com\/digital-marketing-my\/wp-json\/wp\/v2\/comments?post=29990"}],"version-history":[{"count":2,"href":"https:\/\/conferences.marketing-interactive.com\/digital-marketing-my\/wp-json\/wp\/v2\/posts\/29990\/revisions"}],"predecessor-version":[{"id":29994,"href":"https:\/\/conferences.marketing-interactive.com\/digital-marketing-my\/wp-json\/wp\/v2\/posts\/29990\/revisions\/29994"}],"wp:featuredmedia":[{"embeddable":true,"href":"https:\/\/conferences.marketing-interactive.com\/digital-marketing-my\/wp-json\/wp\/v2\/media\/29993"}],"wp:attachment":[{"href":"https:\/\/conferences.marketing-interactive.com\/digital-marketing-my\/wp-json\/wp\/v2\/media?parent=29990"}],"wp:term":[{"taxonomy":"category","embeddable":true,"href":"https:\/\/conferences.marketing-interactive.com\/digital-marketing-my\/wp-json\/wp\/v2\/categories?post=29990"},{"taxonomy":"post_tag","embeddable":true,"href":"https:\/\/conferences.marketing-interactive.com\/digital-marketing-my\/wp-json\/wp\/v2\/tags?post=29990"}],"curies":[{"name":"wp","href":"https:\/\/api.w.org\/{rel}","templated":true}]}}