2024 Speaker's Profile

Axiata_Fernie Jasmine

Wence Wenceslao

Digital Hub Lead – Beauty & Wellbeing Southeast Asia

Unilever

Wence Wenceslao brings over 15 years of experience driving digital businesses to her role as the digital hub lead for beauty and wellbeing Southeast Asia at Unilever. She spearheads digital innovation initiatives for the region’s B&W brands, focusing on advancements like beauty technology, AI, data solutions, and content automation. Previously, as the digital hub lead for the Philippines at Unilever, she championed digital transformation strategies, earning the Hub 10 prestigious awards during her tenure.

Prior to Unilever, Wenceslao was the senior AVP for digital marketing and innovations at SM Investments, where she pioneered best practices in channels and communications, strategic partnerships, and e-commerce growth. Her career also includes leading roles at Rising Tide, achieving 900% revenue growth, and Globe, where she drove double-digit revenue increases in value-added services and expanded the product portfolio significantly.