23 April 2024
1:00pm – 5:00pm UCT +7.
Park Hyatt Jakarta
(The Observatory Ballroom, Level 36)

Sponsors   Supported by
 

Sponsors

Supported by

Navigating the Future of Customer Engagement in 2024

A special forum for client-side marketers and CX professionals

As we navigate the world of marketing in 2024, brands and marketers are overwhelmed by many tools and technologies to increase agility, efficiency and productivity. With the advent of Generative AI, marketers are empowered to efficiently create content, personalise marketing strategies, and gain actionable insights and revolutionising the landscape of marketing with unparalleled efficiency and innovation. Now, the question becomes: How can marketers proactively respond and harness these trends and technologies to their advantage?

Enter “Get Real with Braze – Jakarta” This event is your guide to conquering these challenges and capitalising on the right opportunities to stay ahead. Dive into a program crafted to help you learn the latest trends and best practices in customer engagement in 2024 which you can apply to your business. You will get to hear from marketing leaders, discover solutions that work and network with your peers.

“Get Real with Braze – Jakarta” is your ticket to steering your marketing efforts successfully in 2024. Join us and don’t miss your chance to be at the forefront of the future of customer engagement.
What to expect:

  • Hear from Marketing and CX leaders on actionable advice that you can implement right away in your marketing strategy
  • Witness how the Braze platform can enhance your customer engagement efforts, no matter which stage of growth you are at
  • Connect with driven and innovative individuals to learn from their journeys. Plus, fuel up with scrumptious bites and drinks and take home some exclusive Braze swag to remember the experience.

Note: Due to limited seating, registration is restricted to no more than two representatives from the same company. Priority will be given to manager level roles and above. You will receive an official update regarding your invite within 24 hours of registering interest.

SPEAKERS

Yosua Tanuwiria

Yosua Tanuwiria

Vice President Marketing

Pluang
Indah Mustikasari

Indah Mustikasari

Senior Product Manager, Data & Martech

Zalora Group 

Moh Zakaria

Moh Zakaria

Director

Snowflake
Chye Yien

Chye Yien

General Manager

Braze 

Zainal Abidin

Zainal Abidin

Enterprise Account Executive, APAC

Braze

Scott Doughty

Scott Doughty

Senior Director, Regional Partnerships

Braze

Shahid Nizami

Shahid Nizami

Vice President, Sales, APAC

Braze
Henry Roberto

Henry Roberto

Solutions Consultant

Braze 

Kukuh Nugroho

Kukuh Nugroho

CX Director

OgilvyOne Indonesia

AGENDA

23 April 2024
14:00 – 16:15 UCT +7
Venue: Park Hyatt Jakarta

Day(s)

:

Hour(s)

:

Minute(s)

:

Second(s)

13:00

Registration

13:55

Welcome Address

14:00

Opening Address: Exploring the Future of Customer Engagement

Speaker:

Shahid Nizami

Shahid Nizami

Vice President, Sales, APAC

Braze

14:20

PANEL DISCUSSION: NAVIGATING THE CUSTOMER ENGAGEMENT LANDSCAPE

In this intimate conversation, we’ll take a look at the current state of customer engagement, including understanding Indonesian customer behaviour, personalisation and omnichannel engagement, leveraging data and analytics, adaptive marketing strategies and how they measure success and ROI.

Speakers:

Yosua Tanuwiria

Yosua Tanuwiria

Vice President Marketing

Pluang
Kukuh Nugroho

Kukuh Nugroho

CX Director

OgilvyOne Indonesia
Chye Yien

Chye Yien

General Manager

Braze 

14:50
Fireside Chat: How AI and Emerging Tech are Redefining Customer Engagement

Join our distinguished panel of experts as we explore the transformative potential of artificial intelligence and emerging technologies in elevating customer engagement. In this cutting-edge discussion, we’ll delve into the innovative applications of AI, machine learning, and other emerging tech to revolutionise the way brands connect with their customers.

Panelists:

Moh Zakaria

Moh Zakaria

Director

Snowflake
Scott Doughty

Scott Doughty

Senior Director, Regional Partnerships

Braze

15:10

Networking Break

15:25

Interactive Customer Engagement Showcase

Speaker:

Henry Roberto

Henry Roberto

Solutions Consultant

Braze 

15:45

Fireside Chat: Insights from the Runway: Elevating Customer Engagement through Data and Product Management
Get Real with Braze – Jakarta will explore the multifaceted concept of success in customer engagement. Our esteemed expert will engage in a candid conversation, dissecting the various dimensions of customer engagement and sharing insights on what it truly means to achieve success in this critical aspect of business strategy. Discover how to align objectives with customer expectations, balance short-term wins with long-term value, and gain actionable strategies for optimising your customer engagement efforts.
Indah Mustikasari

Indah Mustikasari

Senior Product Manager, Data & Martech

Zalora Group 

Zainal Abidin

Zainal Abidin

Enterprise Account Executive, APAC

Braze

16:15

COCKTAILS & NETWORKING

17:00

END OF EVENT

Contact us

Joey Teh
Regional Event Producer
MARKETING-INTERACTIVE
joeyt@marketing-interactive.com
Tel: +65 9199 3130