{"id":6284,"date":"2026-05-20T11:28:02","date_gmt":"2026-05-20T11:28:02","guid":{"rendered":"https:\/\/conferences.marketing-interactive.com\/pr-asia-id\/?p=6284"},"modified":"2026-05-20T11:28:09","modified_gmt":"2026-05-20T11:28:09","slug":"sabrina-azmi","status":"publish","type":"post","link":"https:\/\/conferences.marketing-interactive.com\/pr-asia-id\/sabrina-azmi\/","title":{"rendered":"Sabrina Azmi"},"content":{"rendered":"

[et_pb_section fb_built=”1″ module_class=”first-section first-rows-max section-standard-color” _builder_version=”4.16″ custom_margin=”30px||||false|false” custom_padding=”||0px||false|false” locked=”off” global_colors_info=”{}” theme_builder_area=”post_content”][et_pb_row admin_label=”Speakers profile text 2026″ _builder_version=”4.27.0″ background_size=”initial” background_position=”top_left” background_repeat=”repeat” global_module=”5821″ saved_tabs=”all” global_colors_info=”{}” theme_builder_area=”post_content”][et_pb_column type=”4_4″ _builder_version=”4.16″ custom_padding=”|||” global_colors_info=”{}” custom_padding__hover=”|||” theme_builder_area=”post_content”][et_pb_text _builder_version=”4.27.0″ header_2_font=”||||||||” header_2_text_color=”#2c296d” header_2_font_size=”45px” header_2_font_size_tablet=”28px” header_2_font_size_phone=”” header_2_font_size_last_edited=”on|phone” z_index_tablet=”500″ text_text_shadow_horizontal_length_tablet=”0px” text_text_shadow_vertical_length_tablet=”0px” text_text_shadow_blur_strength_tablet=”1px” link_text_shadow_horizontal_length_tablet=”0px” link_text_shadow_vertical_length_tablet=”0px” link_text_shadow_blur_strength_tablet=”1px” ul_text_shadow_horizontal_length_tablet=”0px” ul_text_shadow_vertical_length_tablet=”0px” ul_text_shadow_blur_strength_tablet=”1px” ol_text_shadow_horizontal_length_tablet=”0px” ol_text_shadow_vertical_length_tablet=”0px” ol_text_shadow_blur_strength_tablet=”1px” quote_text_shadow_horizontal_length_tablet=”0px” quote_text_shadow_vertical_length_tablet=”0px” quote_text_shadow_blur_strength_tablet=”1px” header_text_shadow_horizontal_length_tablet=”0px” header_text_shadow_vertical_length_tablet=”0px” header_text_shadow_blur_strength_tablet=”1px” header_2_text_shadow_horizontal_length_tablet=”0px” header_2_text_shadow_vertical_length_tablet=”0px” header_2_text_shadow_blur_strength_tablet=”1px” header_3_text_shadow_horizontal_length_tablet=”0px” header_3_text_shadow_vertical_length_tablet=”0px” header_3_text_shadow_blur_strength_tablet=”1px” header_4_text_shadow_horizontal_length_tablet=”0px” header_4_text_shadow_vertical_length_tablet=”0px” header_4_text_shadow_blur_strength_tablet=”1px” header_5_text_shadow_horizontal_length_tablet=”0px” header_5_text_shadow_vertical_length_tablet=”0px” header_5_text_shadow_blur_strength_tablet=”1px” header_6_text_shadow_horizontal_length_tablet=”0px” header_6_text_shadow_vertical_length_tablet=”0px” header_6_text_shadow_blur_strength_tablet=”1px” box_shadow_horizontal_tablet=”0px” box_shadow_vertical_tablet=”0px” box_shadow_blur_tablet=”40px” box_shadow_spread_tablet=”0px” global_colors_info=”{}” theme_builder_area=”post_content”]<\/p>\n

Speaker’s Profile<\/h2>\n

[\/et_pb_text][\/et_pb_column][\/et_pb_row][et_pb_row column_structure=”2_5,3_5″ module_class=”members-full-description” _builder_version=”4.16″ global_colors_info=”{}” theme_builder_area=”post_content”][et_pb_column type=”2_5″ _builder_version=”4.16″ custom_padding=”|||” global_colors_info=”{}” custom_padding__hover=”|||” theme_builder_area=”post_content”][et_pb_image src=”https:\/\/conferences.marketing-interactive.com\/pr-asia-id\/wp-content\/uploads\/sites\/63\/2026\/05\/Sabrina-Headshot.jpg” title_text=”Sabrina-Headshot” align=”center” _builder_version=”4.27.0″ _module_preset=”default” hover_enabled=”0″ global_colors_info=”{}” theme_builder_area=”post_content” sticky_enabled=”0″][\/et_pb_image][\/et_pb_column][et_pb_column type=”3_5″ _builder_version=”4.16″ custom_padding=”|||” global_colors_info=”{}” custom_padding__hover=”|||” theme_builder_area=”post_content”][et_pb_text _builder_version=”4.27.0″ _module_preset=”default” hover_enabled=”0″ global_colors_info=”{}” theme_builder_area=”post_content” sticky_enabled=”0″]<\/p>\n

Sabrina Azmi<\/h3>\n

Research Solutions Director, Asia<\/h4>\n

CARMA<\/h5>\n

[\/et_pb_text][et_pb_image src=”https:\/\/conferences.marketing-interactive.com\/pr-asia\/wp-content\/uploads\/sites\/33\/2023\/08\/CARMA-Stacked-Positive-Logo@2x-copy.png” title_text=”CARMA Stacked Positive Logo@2x copy” _builder_version=”4.27.0″ _module_preset=”default” max_height=”150px” global_colors_info=”{}” locked=”off” theme_builder_area=”post_content”][\/et_pb_image][et_pb_text _builder_version=”4.27.0″ _module_preset=”default” hover_enabled=”0″ global_colors_info=”{}” theme_builder_area=”post_content” sticky_enabled=”0″]<\/p>\n

Sabrina Azmi is CARMA’s research solutions director for Asia, driving measurement best practice and building research frameworks that shape client communication strategies.<\/p>\n

She works directly with clients and prospects across the region to translate complex media and communications data into clear strategic direction. Her approach centres on building measurement frameworks tailored to each organisation’s goals, giving teams the evidence they need to make confident decisions.<\/p>\n

She holds AMEC certification as a communications analysis specialist and brings eight years of media intelligence experience across Asia. Since joining CARMA in 2019, she has led award-winning work for clients across the region.<\/p>\n

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View other speakers’ profile<\/h3>\n

[\/et_pb_text][\/et_pb_column][\/et_pb_row][\/et_pb_section][et_pb_section fb_built=”1″ disabled_on=”off|off|off” admin_label=”2026 Speakers” module_class=”section-second-color” _builder_version=”4.27.0″ custom_padding=”26px|||||” z_index_tablet=”500″ box_shadow_horizontal_tablet=”0px” box_shadow_vertical_tablet=”0px” box_shadow_blur_tablet=”40px” box_shadow_spread_tablet=”0px” saved_tabs=”all” locked=”off” collapsed=”off” global_colors_info=”{}” global_module=”5827″ theme_builder_area=”post_content”][et_pb_row column_structure=”1_4,1_4,1_4,1_4″ use_custom_gutter=”on” gutter_width=”2″ make_equal=”on” disabled_on=”off|off|off” _builder_version=”4.27.0″ background_size=”initial” background_position=”top_left” background_repeat=”repeat” width=”90%” max_width=”1280px” global_colors_info=”{}” theme_builder_area=”post_content”][et_pb_column type=”1_4″ _builder_version=”4.16″ custom_padding=”|||” global_colors_info=”{}” custom_padding__hover=”|||” theme_builder_area=”post_content”][et_pb_team_member name=”Dian Widyanarti” position=”Head of Corporate and Regulatory Affairs” image_url=”https:\/\/conferences.marketing-interactive.com\/pr-asia-id\/wp-content\/uploads\/sites\/63\/2026\/02\/Dian_headshot.jpg” admin_label=”BAT Indonesia” _builder_version=”4.27.0″ _dynamic_attributes=”link_option_url” link_option_url=”@ET-DC@eyJkeW5hbWljIjp0cnVlLCJjb250ZW50IjoicG9zdF9saW5rX3VybF9wb3N0Iiwic2V0dGluZ3MiOnsicG9zdF9pZCI6IjU4MzQiLCJlbmFibGVfaHRtbCI6Im9mZiJ9fQ==@” link_option_url_new_window=”on” locked=”off” global_colors_info=”{}” theme_builder_area=”post_content”]BAT Indonesia[\/et_pb_team_member][\/et_pb_column][et_pb_column type=”1_4″ _builder_version=”4.16″ custom_padding=”|||” global_colors_info=”{}” custom_padding__hover=”|||” theme_builder_area=”post_content”][et_pb_team_member name=”Sekar Adisty” position=”Head of Communications and Community” image_url=”https:\/\/conferences.marketing-interactive.com\/pr-asia-id\/wp-content\/uploads\/sites\/63\/2026\/02\/Sekar_Photo.jpg” admin_label=”Bluebird Group” _builder_version=”4.27.0″ _dynamic_attributes=”link_option_url” link_option_url=”@ET-DC@eyJkeW5hbWljIjp0cnVlLCJjb250ZW50IjoicG9zdF9saW5rX3VybF9wb3N0Iiwic2V0dGluZ3MiOnsicG9zdF9pZCI6IjU4NDAiLCJlbmFibGVfaHRtbCI6Im9mZiJ9fQ==@” link_option_url_new_window=”on” locked=”off” global_colors_info=”{}” theme_builder_area=”post_content”]Bluebird Group[\/et_pb_team_member][\/et_pb_column][et_pb_column type=”1_4″ _builder_version=”4.16″ custom_padding=”|||” global_colors_info=”{}” custom_padding__hover=”|||” theme_builder_area=”post_content”][et_pb_team_member name=”Putri Victor” position=”Head of Corporate Communications” image_url=”https:\/\/conferences.marketing-interactive.com\/pr-asia-id\/wp-content\/uploads\/sites\/63\/2026\/02\/Putri-Victor-img.jpeg” admin_label=”Great Giant Foods” _builder_version=”4.27.0″ _dynamic_attributes=”link_option_url” link_option_url=”@ET-DC@eyJkeW5hbWljIjp0cnVlLCJjb250ZW50IjoicG9zdF9saW5rX3VybF9wb3N0Iiwic2V0dGluZ3MiOnsicG9zdF9pZCI6IjYxMzAifX0=@” link_option_url_new_window=”on” locked=”off” global_colors_info=”{}” theme_builder_area=”post_content”]<\/p>\n

Great Giant Foods<\/p>\n

[\/et_pb_team_member][\/et_pb_column][et_pb_column type=”1_4″ _builder_version=”4.16″ custom_padding=”|||” global_colors_info=”{}” custom_padding__hover=”|||” theme_builder_area=”post_content”][et_pb_team_member name=”Uria Simanjuntak” position=”Head of Public Relations” image_url=”https:\/\/conferences.marketing-interactive.com\/pr-asia-id\/wp-content\/uploads\/sites\/63\/2026\/03\/Uria-Simanjuntak.jpg” admin_label=”Hyundai Motors Indonesia” _builder_version=”4.27.0″ _dynamic_attributes=”link_option_url” link_option_url=”@ET-DC@eyJkeW5hbWljIjp0cnVlLCJjb250ZW50IjoicG9zdF9saW5rX3VybF9wb3N0Iiwic2V0dGluZ3MiOnsicG9zdF9pZCI6IjYxNjUifX0=@” link_option_url_new_window=”on” locked=”off” global_colors_info=”{}” theme_builder_area=”post_content”]<\/p>\n

Hyundai Motors Indonesia<\/p>\n

[\/et_pb_team_member][\/et_pb_column][\/et_pb_row][et_pb_row column_structure=”1_4,1_4,1_4,1_4″ use_custom_gutter=”on” gutter_width=”2″ make_equal=”on” disabled_on=”off|off|off” _builder_version=”4.27.0″ background_size=”initial” background_position=”top_left” background_repeat=”repeat” width=”90%” max_width=”1280px” global_colors_info=”{}” theme_builder_area=”post_content”][et_pb_column type=”1_4″ _builder_version=”4.16″ custom_padding=”|||” global_colors_info=”{}” custom_padding__hover=”|||” theme_builder_area=”post_content”][et_pb_team_member name=”Febrina Herlambang” position=”Head of Communications and Corporate Affairs” image_url=”https:\/\/conferences.marketing-interactive.com\/pr-asia-id\/wp-content\/uploads\/sites\/63\/2026\/02\/Febrina-Herlambang_Kimberly-Clark.jpg” admin_label=”Kimberly-Clark Softex” _builder_version=”4.27.0″ _dynamic_attributes=”link_option_url” link_option_url=”@ET-DC@eyJkeW5hbWljIjp0cnVlLCJjb250ZW50IjoicG9zdF9saW5rX3VybF9wb3N0Iiwic2V0dGluZ3MiOnsicG9zdF9pZCI6IjU4NDYiLCJlbmFibGVfaHRtbCI6Im9mZiJ9fQ==@” link_option_url_new_window=”on” locked=”off” global_colors_info=”{}” theme_builder_area=”post_content”]Kimberly-Clark Softex[\/et_pb_team_member][\/et_pb_column][et_pb_column type=”1_4″ _builder_version=”4.16″ custom_padding=”|||” global_colors_info=”{}” custom_padding__hover=”|||” theme_builder_area=”post_content”][et_pb_team_member name=”Daniel Prasetyo” position=”Head of Corporate Communications” image_url=”https:\/\/conferences.marketing-interactive.com\/pr-asia-id\/wp-content\/uploads\/sites\/63\/2026\/05\/Daniel-Prasetyo_img.jpeg” admin_label=”Koltiva” _builder_version=”4.27.0″ _dynamic_attributes=”link_option_url” link_option_url=”@ET-DC@eyJkeW5hbWljIjp0cnVlLCJjb250ZW50IjoicG9zdF9saW5rX3VybF9wb3N0Iiwic2V0dGluZ3MiOnsicG9zdF9pZCI6IjYyNjkifX0=@” link_option_url_new_window=”on” locked=”off” global_colors_info=”{}” theme_builder_area=”post_content”]Koltiva[\/et_pb_team_member][\/et_pb_column][et_pb_column type=”1_4″ _builder_version=”4.16″ custom_padding=”|||” global_colors_info=”{}” custom_padding__hover=”|||” theme_builder_area=”post_content”][et_pb_team_member name=”Taufiq Rahman” position=”Editor in Chief” image_url=”https:\/\/conferences.marketing-interactive.com\/pr-asia-id\/wp-content\/uploads\/sites\/63\/2026\/02\/Taufiq_headshot.jpg” admin_label=”The Jakarta Post” _builder_version=”4.27.0″ _dynamic_attributes=”link_option_url” link_option_url=”@ET-DC@eyJkeW5hbWljIjp0cnVlLCJjb250ZW50IjoicG9zdF9saW5rX3VybF9wb3N0Iiwic2V0dGluZ3MiOnsicG9zdF9pZCI6IjU4NTIiLCJlbmFibGVfaHRtbCI6Im9mZiJ9fQ==@” link_option_url_new_window=”on” locked=”off” global_colors_info=”{}” theme_builder_area=”post_content”]The Jakarta Post[\/et_pb_team_member][\/et_pb_column][et_pb_column type=”1_4″ _builder_version=”4.16″ custom_padding=”|||” global_colors_info=”{}” custom_padding__hover=”|||” theme_builder_area=”post_content”][et_pb_team_member name=”Gabrielle Angriani Johny” position=”Director of Government Affairs and Corporate Communications” image_url=”https:\/\/conferences.marketing-interactive.com\/pr-asia-id\/wp-content\/uploads\/sites\/63\/2026\/03\/Gabrielle-Profile-img.jpeg” admin_label=”PepsiCo Indonesia” _builder_version=”4.27.0″ _dynamic_attributes=”link_option_url” link_option_url=”@ET-DC@eyJkeW5hbWljIjp0cnVlLCJjb250ZW50IjoicG9zdF9saW5rX3VybF9wb3N0Iiwic2V0dGluZ3MiOnsicG9zdF9pZCI6IjYyMTQifX0=@” link_option_url_new_window=”on” locked=”off” global_colors_info=”{}” theme_builder_area=”post_content”]PepsiCo Indonesia[\/et_pb_team_member][\/et_pb_column][\/et_pb_row][et_pb_row column_structure=”1_4,1_4,1_4,1_4″ use_custom_gutter=”on” gutter_width=”2″ make_equal=”on” disabled_on=”off|off|off” _builder_version=”4.27.0″ background_size=”initial” background_position=”top_left” background_repeat=”repeat” width=”90%” max_width=”1280px” global_colors_info=”{}” theme_builder_area=”post_content”][et_pb_column type=”1_4″ _builder_version=”4.16″ custom_padding=”|||” global_colors_info=”{}” custom_padding__hover=”|||” theme_builder_area=”post_content”][et_pb_team_member name=”Rezwana Manjur” position=”Editor-in-Chief ” image_url=”https:\/\/conferences.marketing-interactive.com\/pr-asia\/wp-content\/uploads\/sites\/33\/2021\/11\/RezwanaManjur.jpg” admin_label=” MARKETING-INTERACTIVE – Rezwana Manjur” _builder_version=”4.27.0″ _dynamic_attributes=”link_option_url” link_option_url=”@ET-DC@eyJkeW5hbWljIjp0cnVlLCJjb250ZW50IjoicG9zdF9saW5rX3VybF9wb3N0Iiwic2V0dGluZ3MiOnsicG9zdF9pZCI6IjUwODQiLCJlbmFibGVfaHRtbCI6Im9mZiJ9fQ==@” link_option_url_new_window=”on” locked=”off” global_colors_info=”{}” theme_builder_area=”post_content”]<\/p>\n

MARKETING-INTERACTIVE<\/p>\n

[\/et_pb_team_member][\/et_pb_column][et_pb_column type=”1_4″ _builder_version=”4.16″ custom_padding=”|||” global_colors_info=”{}” custom_padding__hover=”|||” theme_builder_area=”post_content”][et_pb_team_member name=”Gabriel Budi Sutrisno” position=”Regional Digital Editor” image_url=”https:\/\/conferences.marketing-interactive.com\/pr-asia-id\/wp-content\/uploads\/sites\/63\/2026\/02\/Budi_headshot.jpg” admin_label=” MARKETING-INTERACTIVE – Gabriel Budi Sutrisno” _builder_version=”4.27.0″ _dynamic_attributes=”link_option_url” link_option_url=”@ET-DC@eyJkeW5hbWljIjp0cnVlLCJjb250ZW50IjoicG9zdF9saW5rX3VybF9wb3N0Iiwic2V0dGluZ3MiOnsicG9zdF9pZCI6IjU4NTgiLCJlbmFibGVfaHRtbCI6Im9mZiJ9fQ==@” link_option_url_new_window=”on” locked=”off” global_colors_info=”{}” theme_builder_area=”post_content”]<\/p>\n

MARKETING-INTERACTIVE<\/p>\n

[\/et_pb_team_member][\/et_pb_column][et_pb_column type=”1_4″ _builder_version=”4.16″ custom_padding=”|||” global_colors_info=”{}” custom_padding__hover=”|||” theme_builder_area=”post_content”][\/et_pb_column][et_pb_column type=”1_4″ _builder_version=”4.16″ custom_padding=”|||” global_colors_info=”{}” custom_padding__hover=”|||” theme_builder_area=”post_content”][\/et_pb_column][\/et_pb_row][\/et_pb_section]<\/p>\n","protected":false},"excerpt":{"rendered":"

Speaker’s ProfileSabrina Azmi Research Solutions Director, Asia CARMASabrina Azmi is CARMA’s research solutions director for Asia, driving measurement best practice and building research frameworks that shape client communication strategies. She works directly with clients and prospects across the region to translate complex media and communications data into clear strategic direction. Her approach centres on building […]<\/p>\n","protected":false},"author":40,"featured_media":6287,"comment_status":"closed","ping_status":"closed","sticky":false,"template":"","format":"standard","meta":{"_et_pb_use_builder":"on","_et_pb_old_content":"","_et_gb_content_width":"","footnotes":""},"categories":[26],"tags":[],"class_list":["post-6284","post","type-post","status-publish","format-standard","has-post-thumbnail","hentry","category-2026-speakers"],"yoast_head":"\n2026 Speakers - Sabrina Azmi<\/title>\n<meta name=\"robots\" content=\"index, follow, max-snippet:-1, max-image-preview:large, max-video-preview:-1\" \/>\n<link rel=\"canonical\" href=\"https:\/\/conferences.marketing-interactive.com\/pr-asia-id\/sabrina-azmi\/\" \/>\n<meta property=\"og:locale\" content=\"en_US\" \/>\n<meta property=\"og:type\" content=\"article\" \/>\n<meta property=\"og:title\" content=\"2026 Speakers - Sabrina Azmi\" \/>\n<meta property=\"og:description\" content=\"Speaker's ProfileSabrina Azmi Research Solutions Director, Asia CARMASabrina Azmi is CARMA's research solutions director for Asia, driving measurement best practice and building research frameworks that shape client communication strategies. She works directly with clients and prospects across the region to translate complex media and communications data into clear strategic direction. 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