{"id":21337,"date":"2026-04-14T10:46:11","date_gmt":"2026-04-14T02:46:11","guid":{"rendered":"https:\/\/conferences.marketing-interactive.com\/pr-asia-my\/?p=21337"},"modified":"2026-04-14T10:46:15","modified_gmt":"2026-04-14T02:46:15","slug":"budi-citawan","status":"publish","type":"post","link":"https:\/\/conferences.marketing-interactive.com\/pr-asia-my\/budi-citawan\/","title":{"rendered":"Budi Citawan"},"content":{"rendered":"

[et_pb_section fb_built=”1″ module_class=”first-section first-rows-max section-standard-color” _builder_version=”4.16″ custom_margin=”30px||||false|false” custom_padding=”||0px||false|false” global_colors_info=”{}” locked=”off” theme_builder_area=”post_content”][et_pb_row admin_label=”Speakers profile text 2026″ _builder_version=”4.27.0″ background_size=”initial” background_position=”top_left” background_repeat=”repeat” global_module=”21026″ saved_tabs=”all” global_colors_info=”{}” theme_builder_area=”post_content”][et_pb_column type=”4_4″ _builder_version=”4.16″ custom_padding=”|||” global_colors_info=”{}” custom_padding__hover=”|||” theme_builder_area=”post_content”][et_pb_text _builder_version=”4.27.0″ header_2_font=”||||||||” header_2_text_color=”#2c296d” header_2_font_size=”45px” header_2_font_size_tablet=”28px” header_2_font_size_phone=”” header_2_font_size_last_edited=”on|phone” z_index_tablet=”500″ text_text_shadow_horizontal_length_tablet=”0px” text_text_shadow_vertical_length_tablet=”0px” text_text_shadow_blur_strength_tablet=”1px” link_text_shadow_horizontal_length_tablet=”0px” link_text_shadow_vertical_length_tablet=”0px” link_text_shadow_blur_strength_tablet=”1px” ul_text_shadow_horizontal_length_tablet=”0px” ul_text_shadow_vertical_length_tablet=”0px” ul_text_shadow_blur_strength_tablet=”1px” ol_text_shadow_horizontal_length_tablet=”0px” ol_text_shadow_vertical_length_tablet=”0px” ol_text_shadow_blur_strength_tablet=”1px” quote_text_shadow_horizontal_length_tablet=”0px” quote_text_shadow_vertical_length_tablet=”0px” quote_text_shadow_blur_strength_tablet=”1px” header_text_shadow_horizontal_length_tablet=”0px” header_text_shadow_vertical_length_tablet=”0px” header_text_shadow_blur_strength_tablet=”1px” header_2_text_shadow_horizontal_length_tablet=”0px” header_2_text_shadow_vertical_length_tablet=”0px” header_2_text_shadow_blur_strength_tablet=”1px” header_3_text_shadow_horizontal_length_tablet=”0px” header_3_text_shadow_vertical_length_tablet=”0px” header_3_text_shadow_blur_strength_tablet=”1px” header_4_text_shadow_horizontal_length_tablet=”0px” header_4_text_shadow_vertical_length_tablet=”0px” header_4_text_shadow_blur_strength_tablet=”1px” header_5_text_shadow_horizontal_length_tablet=”0px” header_5_text_shadow_vertical_length_tablet=”0px” header_5_text_shadow_blur_strength_tablet=”1px” header_6_text_shadow_horizontal_length_tablet=”0px” header_6_text_shadow_vertical_length_tablet=”0px” header_6_text_shadow_blur_strength_tablet=”1px” box_shadow_horizontal_tablet=”0px” box_shadow_vertical_tablet=”0px” box_shadow_blur_tablet=”40px” box_shadow_spread_tablet=”0px” global_colors_info=”{}” theme_builder_area=”post_content”]<\/p>\n

Speaker’s Profile<\/h2>\n

[\/et_pb_text][\/et_pb_column][\/et_pb_row][et_pb_row column_structure=”2_5,3_5″ module_class=”members-full-description” _builder_version=”4.16″ global_colors_info=”{}” theme_builder_area=”post_content”][et_pb_column type=”2_5″ _builder_version=”4.16″ custom_padding=”|||” global_colors_info=”{}” custom_padding__hover=”|||” theme_builder_area=”post_content”][et_pb_image src=”https:\/\/conferences.marketing-interactive.com\/pr-asia-my\/wp-content\/uploads\/sites\/43\/2026\/04\/Budi-Citawan.jpg” title_text=”Budi Citawan” align=”center” _builder_version=”4.27.0″ _module_preset=”default” hover_enabled=”0″ global_colors_info=”{}” theme_builder_area=”post_content” sticky_enabled=”0″][\/et_pb_image][\/et_pb_column][et_pb_column type=”3_5″ _builder_version=”4.16″ custom_padding=”|||” global_colors_info=”{}” custom_padding__hover=”|||” theme_builder_area=”post_content”][et_pb_text _builder_version=”4.27.0″ _module_preset=”default” hover_enabled=”0″ global_colors_info=”{}” theme_builder_area=”post_content” sticky_enabled=”0″]<\/p>\n

Budi Citawan<\/h3>\n

Head, Corporate Communications<\/h4>\n

UEM Edgenta<\/h5>\n

[\/et_pb_text][et_pb_text _builder_version=”4.27.0″ _module_preset=”default” custom_padding=”||0px|||” hover_enabled=”0″ global_colors_info=”{}” theme_builder_area=”post_content” sticky_enabled=”0″]Budi Citawan W Hanafi is head of corporate communications at UEM Edgenta Berhad, where she oversees corporate reputation, stakeholder engagement, and strategic communications across regional markets. She brings over 15 years of experience in the art media industry, corporate sector and international affairs, including her previous role as director of communications and industry relations and director of international affairs at the Malaysian Communications and Multimedia Commission (MCMC). There, she led regional and multilateral engagements, high-level international forums such as MWC Barcelona, and strategic overseas missions. Drawing on her background in government, regulation and corporate environments, Budi focuses on building trust with diverse stakeholders, navigating complex issues, and aligning internal and external narratives in times of change. [\/et_pb_text][\/et_pb_column][\/et_pb_row][\/et_pb_section][et_pb_section fb_built=”1″ admin_label=”2026 View other speakers’ profile” module_class=”section-second-color” _builder_version=”4.27.0″ _module_preset=”default” custom_margin=”||||false|false” custom_padding=”||||false|false” saved_tabs=”all” locked=”off” global_colors_info=”{}” global_module=”21032″ theme_builder_area=”post_content”][et_pb_row disabled_on=”off|off|off” _builder_version=”4.16″ background_size=”initial” background_position=”top_left” background_repeat=”repeat” custom_margin=”0px||0px||false|false” custom_padding=”0px||0px||false|false” global_colors_info=”{}” theme_builder_area=”post_content”][et_pb_column type=”4_4″ _builder_version=”4.16″ custom_padding=”|||” global_colors_info=”{}” custom_padding__hover=”|||” theme_builder_area=”post_content”][et_pb_text _builder_version=”4.27.0″ global_colors_info=”{}” theme_builder_area=”post_content”]<\/p>\n

View other speakers’ profile<\/h3>\n

[\/et_pb_text][\/et_pb_column][\/et_pb_row][\/et_pb_section][et_pb_section fb_built=”1″ disabled_on=”off|off|off” admin_label=”2026 Speakers” module_class=”section-second-color” _builder_version=”4.27.0″ custom_padding=”26px|||||” z_index_tablet=”500″ box_shadow_horizontal_tablet=”0px” box_shadow_vertical_tablet=”0px” box_shadow_blur_tablet=”40px” box_shadow_spread_tablet=”0px” saved_tabs=”all” locked=”off” collapsed=”off” global_colors_info=”{}” global_module=”21022″ theme_builder_area=”post_content”][et_pb_row column_structure=”1_4,1_4,1_4,1_4″ use_custom_gutter=”on” gutter_width=”2″ make_equal=”on” disabled_on=”off|off|off” _builder_version=”4.27.0″ background_size=”initial” background_position=”top_left” background_repeat=”repeat” width=”90%” max_width=”1280px” global_colors_info=”{}” theme_builder_area=”post_content”][et_pb_column type=”1_4″ _builder_version=”4.16″ custom_padding=”|||” global_colors_info=”{}” custom_padding__hover=”|||” theme_builder_area=”post_content”][et_pb_team_member name=”Alia Emira Ismail” position=”Head of PR and Communications” image_url=”https:\/\/conferences.marketing-interactive.com\/pr-asia-my\/wp-content\/uploads\/sites\/43\/2026\/03\/Alia_Photo.jpg” admin_label=”Berjaya Food (BFood)” _builder_version=”4.27.0″ _dynamic_attributes=”link_option_url” link_option_url=”@ET-DC@eyJkeW5hbWljIjp0cnVlLCJjb250ZW50IjoicG9zdF9saW5rX3VybF9wb3N0Iiwic2V0dGluZ3MiOnsicG9zdF9pZCI6IjIxMjI1IiwiZW5hYmxlX2h0bWwiOiJvZmYifX0=@” link_option_url_new_window=”on” locked=”off” global_colors_info=”{}” theme_builder_area=”post_content”]Berjaya Food (BFood)[\/et_pb_team_member][\/et_pb_column][et_pb_column type=”1_4″ _builder_version=”4.16″ custom_padding=”|||” global_colors_info=”{}” custom_padding__hover=”|||” theme_builder_area=”post_content”][et_pb_team_member name=”Sharon Roberts” position=”Head of Communications, Southeast Asia” image_url=”https:\/\/conferences.marketing-interactive.com\/pr-asia-my\/wp-content\/uploads\/sites\/43\/2024\/06\/Sharon_headshot2.jpeg” admin_label=”Danone” _builder_version=”4.27.0″ _dynamic_attributes=”link_option_url” link_option_url=”@ET-DC@eyJkeW5hbWljIjp0cnVlLCJjb250ZW50IjoicG9zdF9saW5rX3VybF9wb3N0Iiwic2V0dGluZ3MiOnsicG9zdF9pZCI6IjE4Nzc3IiwiZW5hYmxlX2h0bWwiOiJvZmYifX0=@” link_option_url_new_window=”on” locked=”off” global_colors_info=”{}” theme_builder_area=”post_content”]<\/p>\n

Danone<\/p>\n

[\/et_pb_team_member][\/et_pb_column][et_pb_column type=”1_4″ _builder_version=”4.16″ custom_padding=”|||” global_colors_info=”{}” custom_padding__hover=”|||” theme_builder_area=”post_content”][et_pb_team_member name=”Shukreen Ma” position=”General Manager, Corporate Communications” image_url=”https:\/\/conferences.marketing-interactive.com\/pr-asia-my\/wp-content\/uploads\/sites\/43\/2022\/10\/SHUKREEN-PROFILE-img.jpg” admin_label=”Malaysia Airports” _builder_version=”4.27.0″ _dynamic_attributes=”link_option_url” link_option_url=”@ET-DC@eyJkeW5hbWljIjp0cnVlLCJjb250ZW50IjoicG9zdF9saW5rX3VybF9wb3N0Iiwic2V0dGluZ3MiOnsicG9zdF9pZCI6IjE0MzIzIiwiZW5hYmxlX2h0bWwiOiJvZmYifX0=@” link_option_url_new_window=”on” locked=”off” global_colors_info=”{}” theme_builder_area=”post_content”]Malaysia Airports[\/et_pb_team_member][\/et_pb_column][et_pb_column type=”1_4″ _builder_version=”4.16″ custom_padding=”|||” global_colors_info=”{}” custom_padding__hover=”|||” theme_builder_area=”post_content”][et_pb_team_member name=”Shamsidar Yahya” position=”Senior Director, Corporate Communications” image_url=”https:\/\/conferences.marketing-interactive.com\/pr-asia-my\/wp-content\/uploads\/sites\/43\/2026\/04\/Shamsidar_Photo.jpeg” admin_label=”McDonald\u2019s Malaysia” _builder_version=”4.27.0″ _dynamic_attributes=”link_option_url” link_option_url=”@ET-DC@eyJkeW5hbWljIjp0cnVlLCJjb250ZW50IjoicG9zdF9saW5rX3VybF9wb3N0Iiwic2V0dGluZ3MiOnsicG9zdF9pZCI6IjIxMjk2IiwiZW5hYmxlX2h0bWwiOiJvZmYifX0=@” link_option_url_new_window=”on” locked=”off” global_colors_info=”{}” theme_builder_area=”post_content”]McDonald\u2019s Malaysia[\/et_pb_team_member][\/et_pb_column][\/et_pb_row][et_pb_row column_structure=”1_4,1_4,1_4,1_4″ use_custom_gutter=”on” gutter_width=”2″ make_equal=”on” disabled_on=”off|off|off” _builder_version=”4.27.0″ background_size=”initial” background_position=”top_left” background_repeat=”repeat” width=”90%” max_width=”1280px” global_colors_info=”{}” theme_builder_area=”post_content”][et_pb_column type=”1_4″ _builder_version=”4.16″ custom_padding=”|||” global_colors_info=”{}” custom_padding__hover=”|||” theme_builder_area=”post_content”][et_pb_team_member name=”Raja Nurmaria Murni Raja Nur Azmi” position=”Executive Director, Group Corporate Affairs MYSG” image_url=”https:\/\/conferences.marketing-interactive.com\/pr-asia-my\/wp-content\/uploads\/sites\/43\/2026\/04\/Murni_Photo.jpg” admin_label=”Nestl\u00e9 Malaysia” _builder_version=”4.27.0″ _dynamic_attributes=”link_option_url” link_option_url=”@ET-DC@eyJkeW5hbWljIjp0cnVlLCJjb250ZW50IjoicG9zdF9saW5rX3VybF9wb3N0Iiwic2V0dGluZ3MiOnsicG9zdF9pZCI6IjIxMzE1IiwiZW5hYmxlX2h0bWwiOiJvZmYifX0=@” link_option_url_new_window=”on” locked=”off” global_colors_info=”{}” theme_builder_area=”post_content”]Nestl\u00e9 Malaysia[\/et_pb_team_member][\/et_pb_column][et_pb_column type=”1_4″ _builder_version=”4.16″ custom_padding=”|||” global_colors_info=”{}” custom_padding__hover=”|||” theme_builder_area=”post_content”][et_pb_team_member name=”Amelia Lim” position=”Head of Group Corporate Communications” image_url=”https:\/\/conferences.marketing-interactive.com\/pr-asia-my\/wp-content\/uploads\/sites\/43\/2024\/08\/Amelia_Photo.jpeg” admin_label=”OSK Group” _builder_version=”4.27.0″ _dynamic_attributes=”link_option_url” link_option_url=”@ET-DC@eyJkeW5hbWljIjp0cnVlLCJjb250ZW50IjoicG9zdF9saW5rX3VybF9wb3N0Iiwic2V0dGluZ3MiOnsicG9zdF9pZCI6IjE5NTI5IiwiZW5hYmxlX2h0bWwiOiJvZmYifX0=@” link_option_url_new_window=”on” locked=”off” global_colors_info=”{}” theme_builder_area=”post_content”]OSK Group[\/et_pb_team_member][\/et_pb_column][et_pb_column type=”1_4″ _builder_version=”4.16″ custom_padding=”|||” global_colors_info=”{}” custom_padding__hover=”|||” theme_builder_area=”post_content”][et_pb_team_member name=”Alicia Ann” position=”Head, Group Corporate Communications and Branding” image_url=”https:\/\/conferences.marketing-interactive.com\/pr-asia-my\/wp-content\/uploads\/sites\/43\/2026\/03\/Alicia_Photo.jpeg” admin_label=”PETRA Energy” _builder_version=”4.27.0″ _dynamic_attributes=”link_option_url” link_option_url=”@ET-DC@eyJkeW5hbWljIjp0cnVlLCJjb250ZW50IjoicG9zdF9saW5rX3VybF9wb3N0Iiwic2V0dGluZ3MiOnsicG9zdF9pZCI6IjIxMTc0IiwiZW5hYmxlX2h0bWwiOiJvZmYifX0=@” link_option_url_new_window=”on” locked=”off” global_colors_info=”{}” theme_builder_area=”post_content”]PETRA Energy[\/et_pb_team_member][\/et_pb_column][et_pb_column type=”1_4″ _builder_version=”4.16″ custom_padding=”|||” global_colors_info=”{}” custom_padding__hover=”|||” theme_builder_area=”post_content”][et_pb_team_member name=”Manisha Seewal” position=”President” image_url=”https:\/\/conferences.marketing-interactive.com\/pr-asia-my\/wp-content\/uploads\/sites\/43\/2026\/04\/Ms-Manisha-Seewal_Head-shot.jpg” admin_label=”Redhill Communications” _builder_version=”4.27.0″ _dynamic_attributes=”link_option_url” link_option_url=”@ET-DC@eyJkeW5hbWljIjp0cnVlLCJjb250ZW50IjoicG9zdF9saW5rX3VybF9wb3N0Iiwic2V0dGluZ3MiOnsicG9zdF9pZCI6IjIxMjc3IiwiZW5hYmxlX2h0bWwiOiJvZmYifX0=@” link_option_url_new_window=”on” locked=”off” global_colors_info=”{}” theme_builder_area=”post_content”]<\/p>\n

Redhill Communications<\/p>\n

[\/et_pb_team_member][\/et_pb_column][\/et_pb_row][et_pb_row column_structure=”1_4,1_4,1_4,1_4″ use_custom_gutter=”on” gutter_width=”2″ make_equal=”on” disabled_on=”off|off|off” _builder_version=”4.27.0″ background_size=”initial” background_position=”top_left” background_repeat=”repeat” width=”90%” max_width=”1280px” global_colors_info=”{}” theme_builder_area=”post_content”][et_pb_column type=”1_4″ _builder_version=”4.16″ custom_padding=”|||” global_colors_info=”{}” custom_padding__hover=”|||” theme_builder_area=”post_content”][et_pb_team_member name=”Rezwana Manjur” position=”Editor-in-Chief ” image_url=”https:\/\/conferences.marketing-interactive.com\/pr-asia\/wp-content\/uploads\/sites\/33\/2021\/11\/RezwanaManjur.jpg” admin_label=” MARKETING-INTERACTIVE – Rezwana Manjur” _builder_version=”4.16″ _dynamic_attributes=”link_option_url” link_option_url=”@ET-DC@eyJkeW5hbWljIjp0cnVlLCJjb250ZW50IjoicG9zdF9saW5rX3VybF9wb3N0Iiwic2V0dGluZ3MiOnsicG9zdF9pZCI6IjE4NDI5IiwiZW5hYmxlX2h0bWwiOiJvZmYifX0=@” link_option_url_new_window=”on” locked=”off” global_colors_info=”{}” theme_builder_area=”post_content”]<\/p>\n

MARKETING-INTERACTIVE<\/p>\n

[\/et_pb_team_member][\/et_pb_column][et_pb_column type=”1_4″ _builder_version=”4.16″ custom_padding=”|||” global_colors_info=”{}” custom_padding__hover=”|||” theme_builder_area=”post_content”][et_pb_team_member name=”Lee Shin Yiing” position=”Senior Journalist” image_url=”https:\/\/conferences.marketing-interactive.com\/pr-asia-my\/wp-content\/uploads\/sites\/43\/2025\/06\/Shin-Yiing.jpg” admin_label=” MARKETING-INTERACTIVE – Lee Shin Yiing” _builder_version=”4.27.0″ _dynamic_attributes=”link_option_url” link_option_url=”@ET-DC@eyJkeW5hbWljIjp0cnVlLCJjb250ZW50IjoicG9zdF9saW5rX3VybF9wb3N0Iiwic2V0dGluZ3MiOnsicG9zdF9pZCI6IjIwMzIwIiwiZW5hYmxlX2h0bWwiOiJvZmYifX0=@” link_option_url_new_window=”on” locked=”off” global_colors_info=”{}” theme_builder_area=”post_content”]<\/p>\n

MARKETING-INTERACTIVE<\/p>\n

[\/et_pb_team_member][\/et_pb_column][et_pb_column type=”1_4″ _builder_version=”4.16″ custom_padding=”|||” global_colors_info=”{}” custom_padding__hover=”|||” theme_builder_area=”post_content”][\/et_pb_column][et_pb_column type=”1_4″ _builder_version=”4.16″ custom_padding=”|||” global_colors_info=”{}” custom_padding__hover=”|||” theme_builder_area=”post_content”][et_pb_team_member name=”A\u2019bidah Zaid Shirbeeni” position=”Senior Journalist” image_url=”https:\/\/conferences.marketing-interactive.com\/pr-asia-my\/wp-content\/uploads\/sites\/43\/2024\/05\/abidah-zs.2.jpg” disabled_on=”on|on|on” admin_label=” MARKETING-INTERACTIVE – A\u2019bidah Zaid Shirbeeni” _builder_version=”4.27.0″ _dynamic_attributes=”link_option_url” link_option_url=”@ET-DC@eyJkeW5hbWljIjp0cnVlLCJjb250ZW50IjoicG9zdF9saW5rX3VybF9wb3N0Iiwic2V0dGluZ3MiOnsicG9zdF9pZCI6IjE4NjE0IiwiZW5hYmxlX2h0bWwiOiJvZmYifX0=@” link_option_url_new_window=”on” disabled=”on” locked=”off” global_colors_info=”{}” theme_builder_area=”post_content”]<\/p>\n

MARKETING-INTERACTIVE<\/p>\n

[\/et_pb_team_member][\/et_pb_column][\/et_pb_row][\/et_pb_section]<\/p>\n","protected":false},"excerpt":{"rendered":"

Speaker’s ProfileBudi Citawan Head, Corporate Communications UEM EdgentaBudi Citawan W Hanafi is head of corporate communications at UEM Edgenta Berhad, where she oversees corporate reputation, stakeholder engagement, and strategic communications across regional markets. She brings over 15 years of experience in the art media industry, corporate sector and international affairs, including her previous role as […]<\/p>\n","protected":false},"author":69,"featured_media":21340,"comment_status":"closed","ping_status":"closed","sticky":false,"template":"","format":"standard","meta":{"_et_pb_use_builder":"on","_et_pb_old_content":"","_et_gb_content_width":"","footnotes":""},"categories":[24],"tags":[],"class_list":["post-21337","post","type-post","status-publish","format-standard","has-post-thumbnail","hentry","category-2026-speakers"],"yoast_head":"\n2026 Speakers - Budi Citawan<\/title>\n<meta name=\"robots\" content=\"index, follow, max-snippet:-1, max-image-preview:large, max-video-preview:-1\" \/>\n<link rel=\"canonical\" href=\"https:\/\/conferences.marketing-interactive.com\/pr-asia-my\/budi-citawan\/\" \/>\n<meta property=\"og:locale\" content=\"en_US\" \/>\n<meta property=\"og:type\" content=\"article\" \/>\n<meta property=\"og:title\" content=\"2026 Speakers - Budi Citawan\" \/>\n<meta property=\"og:description\" content=\"Speaker's ProfileBudi Citawan Head, Corporate Communications UEM EdgentaBudi Citawan W Hanafi is head of corporate communications at UEM Edgenta Berhad, where she oversees corporate reputation, stakeholder engagement, and strategic communications across regional markets. 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