{"id":6565,"date":"2026-08-06T18:42:10","date_gmt":"2026-08-06T10:42:10","guid":{"rendered":"https:\/\/conferences.marketing-interactive.com\/pr-asia-ph\/?p=6565"},"modified":"2026-08-07T09:37:32","modified_gmt":"2026-08-07T01:37:32","slug":"patricia-malay","status":"publish","type":"post","link":"https:\/\/conferences.marketing-interactive.com\/pr-asia-ph\/patricia-malay\/","title":{"rendered":"Patricia Malay"},"content":{"rendered":"

[et_pb_section fb_built=”1″ module_class=”first-section first-rows-max section-standard-color” _builder_version=”4.16″ custom_margin=”30px||||false|false” custom_padding=”||0px||false|false” locked=”off” global_colors_info=”{}”][et_pb_row admin_label=”Speakers profile text 2026″ _builder_version=”4.27.0″ background_size=”initial” background_position=”top_left” background_repeat=”repeat” global_module=”6049″ saved_tabs=”all” global_colors_info=”{}”][et_pb_column type=”4_4″ _builder_version=”4.16″ custom_padding=”|||” global_colors_info=”{}” custom_padding__hover=”|||”][et_pb_text _builder_version=”4.27.0″ header_2_font=”||||||||” header_2_text_color=”#2c296d” header_2_font_size=”45px” header_2_font_size_tablet=”28px” header_2_font_size_phone=”” header_2_font_size_last_edited=”on|phone” z_index_tablet=”500″ text_text_shadow_horizontal_length_tablet=”0px” text_text_shadow_vertical_length_tablet=”0px” text_text_shadow_blur_strength_tablet=”1px” link_text_shadow_horizontal_length_tablet=”0px” link_text_shadow_vertical_length_tablet=”0px” link_text_shadow_blur_strength_tablet=”1px” ul_text_shadow_horizontal_length_tablet=”0px” ul_text_shadow_vertical_length_tablet=”0px” ul_text_shadow_blur_strength_tablet=”1px” ol_text_shadow_horizontal_length_tablet=”0px” ol_text_shadow_vertical_length_tablet=”0px” ol_text_shadow_blur_strength_tablet=”1px” quote_text_shadow_horizontal_length_tablet=”0px” quote_text_shadow_vertical_length_tablet=”0px” quote_text_shadow_blur_strength_tablet=”1px” header_text_shadow_horizontal_length_tablet=”0px” header_text_shadow_vertical_length_tablet=”0px” header_text_shadow_blur_strength_tablet=”1px” header_2_text_shadow_horizontal_length_tablet=”0px” header_2_text_shadow_vertical_length_tablet=”0px” header_2_text_shadow_blur_strength_tablet=”1px” header_3_text_shadow_horizontal_length_tablet=”0px” header_3_text_shadow_vertical_length_tablet=”0px” header_3_text_shadow_blur_strength_tablet=”1px” header_4_text_shadow_horizontal_length_tablet=”0px” header_4_text_shadow_vertical_length_tablet=”0px” header_4_text_shadow_blur_strength_tablet=”1px” header_5_text_shadow_horizontal_length_tablet=”0px” header_5_text_shadow_vertical_length_tablet=”0px” header_5_text_shadow_blur_strength_tablet=”1px” header_6_text_shadow_horizontal_length_tablet=”0px” header_6_text_shadow_vertical_length_tablet=”0px” header_6_text_shadow_blur_strength_tablet=”1px” box_shadow_horizontal_tablet=”0px” box_shadow_vertical_tablet=”0px” box_shadow_blur_tablet=”40px” box_shadow_spread_tablet=”0px” global_colors_info=”{}”]<\/p>\n

Speaker’s Profile<\/h2>\n

[\/et_pb_text][\/et_pb_column][\/et_pb_row][et_pb_row column_structure=”2_5,3_5″ module_class=”members-full-description” _builder_version=”4.16″ global_colors_info=”{}”][et_pb_column type=”2_5″ _builder_version=”4.16″ custom_padding=”|||” global_colors_info=”{}” custom_padding__hover=”|||”][et_pb_image src=”https:\/\/conferences.marketing-interactive.com\/pr-asia-ph\/wp-content\/uploads\/sites\/20\/2026\/08\/Patricia-Malay_img.jpg” title_text=”Patricia Malay_img” align=”center” _builder_version=”4.27.0″ _module_preset=”default” global_colors_info=”{}”][\/et_pb_image][\/et_pb_column][et_pb_column type=”3_5″ _builder_version=”4.16″ custom_padding=”|||” global_colors_info=”{}” custom_padding__hover=”|||”][et_pb_text _builder_version=”4.27.0″ _module_preset=”default” global_colors_info=”{}”]<\/p>\n

Patricia Malay<\/h3>\n

General Manager<\/h4>\n

Bud Communications<\/h5>\n

[\/et_pb_text][et_pb_image src=”https:\/\/conferences.marketing-interactive.com\/pr-asia-ph\/wp-content\/uploads\/sites\/20\/2026\/03\/Bud-logo.jpeg” title_text=”Bud logo” _builder_version=”4.27.0″ _module_preset=”default” max_height=”150px” locked=”off” global_colors_info=”{}”][\/et_pb_image][et_pb_text _builder_version=”4.27.0″ _module_preset=”default” hover_enabled=”0″ global_colors_info=”{}” sticky_enabled=”0″]<\/p>\n

Patricia Malay is the general manager at Bud Communications in Singapore, where she leads regional client programmes across Asia Pacific. Over her 25-year career in PR and communications across the region\u2014with previous roles at Havas, BCW Global, and FleishmanHillard\u2014her focus has remained on believability. She is dedicated to understanding why similar messages from different organizations resonate differently, and what leadership teams must change operationally for their words to carry weight. She wants to change how people value the work of PR and communications and how it drives the believability of stories.<\/p>\n

Alongside her role at Bud, Malay founded Candour Leads, a leadership and personal branding consultancy. She is the co-Lead for Women in Progress in Singapore, hosting monthly meetups focused on practical and supportive AI exploration. Additionally, she serves as the Manila Chapter Lead for The AI Collective and writes “Candidly” on Substack.<\/p>\n

[\/et_pb_text][\/et_pb_column][\/et_pb_row][\/et_pb_section][et_pb_section fb_built=”1″ admin_label=”2026 View other speakers’ profile” module_class=”section-second-color” _builder_version=”4.27.0″ _module_preset=”default” custom_margin=”||||false|false” custom_padding=”||||false|false” global_module=”6055″ saved_tabs=”all” locked=”off” global_colors_info=”{}”][et_pb_row disabled_on=”off|off|off” _builder_version=”4.16″ background_size=”initial” background_position=”top_left” background_repeat=”repeat” custom_margin=”0px||0px||false|false” custom_padding=”0px||0px||false|false” global_colors_info=”{}”][et_pb_column type=”4_4″ _builder_version=”4.16″ custom_padding=”|||” global_colors_info=”{}” custom_padding__hover=”|||”][et_pb_text _builder_version=”4.27.0″ global_colors_info=”{}”]<\/p>\n

View other speakers’ profile<\/h3>\n

[\/et_pb_text][\/et_pb_column][\/et_pb_row][\/et_pb_section][et_pb_section fb_built=”1″ disabled_on=”off|off|off” admin_label=”2026 Speakers” module_class=”section-second-color” _builder_version=”4.27.0″ custom_padding=”26px|||||” z_index_tablet=”500″ box_shadow_horizontal_tablet=”0px” box_shadow_vertical_tablet=”0px” box_shadow_blur_tablet=”40px” box_shadow_spread_tablet=”0px” global_module=”6044″ saved_tabs=”all” locked=”off” collapsed=”off” global_colors_info=”{}”][et_pb_row column_structure=”1_4,1_4,1_4,1_4″ use_custom_gutter=”on” gutter_width=”2″ make_equal=”on” disabled_on=”off|off|off” _builder_version=”4.27.0″ _module_preset=”default” background_size=”initial” background_position=”top_left” background_repeat=”repeat” width=”90%” max_width=”1280px” global_colors_info=”{}”][et_pb_column type=”1_4″ _builder_version=”4.27.0″ _module_preset=”default” global_colors_info=”{}”][et_pb_team_member name=”Therese Ezra Castrojas-Galang” position=”Vice President for Corporate Affairs and Communication” image_url=”https:\/\/conferences.marketing-interactive.com\/pr-asia-ph\/wp-content\/uploads\/sites\/20\/2026\/07\/Therese-Ezra-Castrojas-Galan_img.jpg” admin_label=”Airspeed” _builder_version=”4.27.0″ _dynamic_attributes=”link_option_url” link_option_url=”@ET-DC@eyJkeW5hbWljIjp0cnVlLCJjb250ZW50IjoicG9zdF9saW5rX3VybF9wb3N0Iiwic2V0dGluZ3MiOnsicG9zdF9pZCI6IjY0ODYiLCJlbmFibGVfaHRtbCI6Im9mZiJ9fQ==@” link_option_url_new_window=”on” locked=”off” global_colors_info=”{}”]Airspeed[\/et_pb_team_member][\/et_pb_column][et_pb_column type=”1_4″ _builder_version=”4.27.0″ _module_preset=”default” global_colors_info=”{}”][et_pb_team_member name=”Marion Louise Limlengco” position=”Head of Communications” image_url=”https:\/\/conferences.marketing-interactive.com\/pr-asia-ph\/wp-content\/uploads\/sites\/20\/2026\/04\/Marion-Limlengco_Headshot.jpeg” admin_label=”Avon Philippines” _builder_version=”4.27.0″ _dynamic_attributes=”link_option_url” link_option_url=”@ET-DC@eyJkeW5hbWljIjp0cnVlLCJjb250ZW50IjoicG9zdF9saW5rX3VybF9wb3N0Iiwic2V0dGluZ3MiOnsicG9zdF9pZCI6IjYyMDEiLCJlbmFibGVfaHRtbCI6Im9mZiJ9fQ==@” link_option_url_new_window=”on” locked=”off” global_colors_info=”{}”]Avon Philippines[\/et_pb_team_member][\/et_pb_column][et_pb_column type=”1_4″ _builder_version=”4.27.0″ _module_preset=”default” global_colors_info=”{}”][et_pb_team_member name=”Abbie Remo” position=”Head of PR and Corporate Communications” image_url=”https:\/\/conferences.marketing-interactive.com\/pr-asia-ph\/wp-content\/uploads\/sites\/20\/2026\/07\/Abbie_headshot.jpeg” admin_label=”AXA Insurance_Abbie Remo” _builder_version=”4.27.0″ _dynamic_attributes=”link_option_url” link_option_url=”@ET-DC@eyJkeW5hbWljIjp0cnVlLCJjb250ZW50IjoicG9zdF9saW5rX3VybF9wb3N0Iiwic2V0dGluZ3MiOnsicG9zdF9pZCI6IjY1MDEiLCJlbmFibGVfaHRtbCI6Im9mZiJ9fQ==@” link_option_url_new_window=”on” locked=”off” global_colors_info=”{}”]<\/p>\n

AXA Philippines<\/p>\n

[\/et_pb_team_member][\/et_pb_column][et_pb_column type=”1_4″ _builder_version=”4.27.0″ _module_preset=”default” global_colors_info=”{}”][et_pb_team_member name=”Rhys Buccat” position=”Head of Strategic Communications and Engagement” image_url=”https:\/\/conferences.marketing-interactive.com\/pr-asia-ph\/wp-content\/uploads\/sites\/20\/2026\/07\/Rhys-Buccat-Official-Photo.jpg” admin_label=”Ayala Healthcare Holdings (AC Health)” _builder_version=”4.27.0″ _dynamic_attributes=”link_option_url” link_option_url=”@ET-DC@eyJkeW5hbWljIjp0cnVlLCJjb250ZW50IjoicG9zdF9saW5rX3VybF9wb3N0Iiwic2V0dGluZ3MiOnsicG9zdF9pZCI6IjY0NDAiLCJlbmFibGVfaHRtbCI6Im9mZiJ9fQ==@” link_option_url_new_window=”on” locked=”off” global_colors_info=”{}”]Ayala Healthcare Holdings (AC Health)[\/et_pb_team_member][\/et_pb_column][\/et_pb_row][et_pb_row column_structure=”1_4,1_4,1_4,1_4″ use_custom_gutter=”on” gutter_width=”2″ make_equal=”on” disabled_on=”off|off|off” _builder_version=”4.27.0″ _module_preset=”default” background_size=”initial” background_position=”top_left” background_repeat=”repeat” width=”90%” max_width=”1280px” global_colors_info=”{}”][et_pb_column type=”1_4″ _builder_version=”4.27.0″ _module_preset=”default” global_colors_info=”{}”][et_pb_team_member name=”Patricia Malay” position=”General Manager” image_url=”https:\/\/conferences.marketing-interactive.com\/pr-asia-ph\/wp-content\/uploads\/sites\/20\/2026\/08\/Patricia-Malay_img.jpg” admin_label=”Bud Communications” _builder_version=”4.27.0″ _dynamic_attributes=”link_option_url” link_option_url=”@ET-DC@eyJkeW5hbWljIjp0cnVlLCJjb250ZW50IjoicG9zdF9saW5rX3VybF9wb3N0Iiwic2V0dGluZ3MiOnsicG9zdF9pZCI6IjY1NjUiLCJlbmFibGVfaHRtbCI6Im9mZiJ9fQ==@” link_option_url_new_window=”on” locked=”off” global_colors_info=”{}”]Bud Communications[\/et_pb_team_member][\/et_pb_column][et_pb_column type=”1_4″ _builder_version=”4.27.0″ _module_preset=”default” global_colors_info=”{}”][et_pb_team_member name=”Jeremiah Rodrigues” position=”General Manager, Malaysia and the Philippines” image_url=”https:\/\/conferences.marketing-interactive.com\/pr-asia-ph\/wp-content\/uploads\/sites\/20\/2025\/06\/jeremiah-img2.jpg” admin_label=”CARMA” _builder_version=”4.27.0″ _dynamic_attributes=”link_option_url” link_option_url=”@ET-DC@eyJkeW5hbWljIjp0cnVlLCJjb250ZW50IjoicG9zdF9saW5rX3VybF9wb3N0Iiwic2V0dGluZ3MiOnsicG9zdF9pZCI6IjU0NjgiLCJlbmFibGVfaHRtbCI6Im9mZiJ9fQ==@” link_option_url_new_window=”on” locked=”off” global_colors_info=”{}”]<\/p>\n

CARMA<\/p>\n

[\/et_pb_team_member][\/et_pb_column][et_pb_column type=”1_4″ _builder_version=”4.27.0″ _module_preset=”default” global_colors_info=”{}”][et_pb_team_member name=”Patricia Marcelo-Magbanua” position=”Head, CDO Corporate Affairs and Communications and Executive Director, Odyssey Foundation” image_url=”https:\/\/conferences.marketing-interactive.com\/pr-asia-ph\/wp-content\/uploads\/sites\/20\/2026\/06\/Patricia-Marcelo-Magbanua-img.jpg” admin_label=”CDO Foodsphere” _builder_version=”4.27.0″ _dynamic_attributes=”link_option_url” link_option_url=”@ET-DC@eyJkeW5hbWljIjp0cnVlLCJjb250ZW50IjoicG9zdF9saW5rX3VybF9wb3N0Iiwic2V0dGluZ3MiOnsicG9zdF9pZCI6IjYzNjEiLCJlbmFibGVfaHRtbCI6Im9mZiJ9fQ==@” link_option_url_new_window=”on” locked=”off” global_colors_info=”{}”]<\/p>\n

CDO Foodsphere<\/p>\n

[\/et_pb_team_member][\/et_pb_column][et_pb_column type=”1_4″ _builder_version=”4.27.0″ _module_preset=”default” global_colors_info=”{}”][et_pb_team_member name=”Tin Dela Cruz” position=”Head of Public Relations” image_url=”https:\/\/conferences.marketing-interactive.com\/pr-asia-ph\/wp-content\/uploads\/sites\/20\/2026\/07\/Tin-Dela-Cruz_img.jpg” admin_label=”Cebuana Lhuillier” _builder_version=”4.27.0″ _dynamic_attributes=”link_option_url” link_option_url=”@ET-DC@eyJkeW5hbWljIjp0cnVlLCJjb250ZW50IjoicG9zdF9saW5rX3VybF9wb3N0Iiwic2V0dGluZ3MiOnsicG9zdF9pZCI6IjY0MjQiLCJlbmFibGVfaHRtbCI6Im9mZiJ9fQ==@” link_option_url_new_window=”on” locked=”off” global_colors_info=”{}”]<\/p>\n

Cebuana Lhuillier<\/p>\n

[\/et_pb_team_member][\/et_pb_column][\/et_pb_row][et_pb_row column_structure=”1_4,1_4,1_4,1_4″ use_custom_gutter=”on” gutter_width=”2″ make_equal=”on” disabled_on=”off|off|off” _builder_version=”4.27.0″ _module_preset=”default” background_size=”initial” background_position=”top_left” background_repeat=”repeat” width=”90%” max_width=”1280px” global_colors_info=”{}”][et_pb_column type=”1_4″ _builder_version=”4.27.0″ _module_preset=”default” global_colors_info=”{}”][et_pb_team_member name=”Frances L. Ariola” position=”Head of Corporate Communications” image_url=”https:\/\/conferences.marketing-interactive.com\/pr-asia-ph\/wp-content\/uploads\/sites\/20\/2026\/04\/France_headshot.jpg” admin_label=”Energy Development Corporation” _builder_version=”4.27.0″ _dynamic_attributes=”link_option_url” link_option_url=”@ET-DC@eyJkeW5hbWljIjp0cnVlLCJjb250ZW50IjoicG9zdF9saW5rX3VybF9wb3N0Iiwic2V0dGluZ3MiOnsicG9zdF9pZCI6IjYyMzciLCJlbmFibGVfaHRtbCI6Im9mZiJ9fQ==@” link_option_url_new_window=”on” locked=”off” global_colors_info=”{}”]<\/p>\n

Energy Development Corporation, a First Gen Group Company\u00a0<\/p>\n

[\/et_pb_team_member][\/et_pb_column][et_pb_column type=”1_4″ _builder_version=”4.27.0″ _module_preset=”default” global_colors_info=”{}”][et_pb_team_member name=”EJ Francisco” position=”Director for Communications, Philippines and Asia Pacific Distributor Markets” image_url=”https:\/\/conferences.marketing-interactive.com\/pr-asia-ph\/wp-content\/uploads\/sites\/20\/2026\/06\/EJ-Francisco.jpg” admin_label=”Ford Motor Company” _builder_version=”4.27.0″ _dynamic_attributes=”link_option_url” link_option_url=”@ET-DC@eyJkeW5hbWljIjp0cnVlLCJjb250ZW50IjoicG9zdF9saW5rX3VybF9wb3N0Iiwic2V0dGluZ3MiOnsicG9zdF9pZCI6IjYzODYiLCJlbmFibGVfaHRtbCI6Im9mZiJ9fQ==@” link_option_url_new_window=”on” locked=”off” global_colors_info=”{}”]Ford Motor Company[\/et_pb_team_member][\/et_pb_column][et_pb_column type=”1_4″ _builder_version=”4.27.0″ _module_preset=”default” global_colors_info=”{}”][et_pb_team_member name=”Ricky Salvador” position=”Head of Regulatory, External Affairs and Communications” image_url=”https:\/\/conferences.marketing-interactive.com\/pr-asia-ph\/wp-content\/uploads\/sites\/20\/2026\/04\/Ricky_headshot.jpg” admin_label=”Kopiko Philippines” _builder_version=”4.27.0″ _dynamic_attributes=”link_option_url” link_option_url=”@ET-DC@eyJkeW5hbWljIjp0cnVlLCJjb250ZW50IjoicG9zdF9saW5rX3VybF9wb3N0Iiwic2V0dGluZ3MiOnsicG9zdF9pZCI6IjYyMDciLCJlbmFibGVfaHRtbCI6Im9mZiJ9fQ==@” link_option_url_new_window=”on” locked=”off” global_colors_info=”{}”]Kopiko Philippines[\/et_pb_team_member][\/et_pb_column][et_pb_column type=”1_4″ _builder_version=”4.27.0″ _module_preset=”default” global_colors_info=”{}”][et_pb_team_member name=”Chito Maniago” position=”Senior Director and Head for Public Relations and Communications Strategy” image_url=”https:\/\/conferences.marketing-interactive.com\/pr-asia-ph\/wp-content\/uploads\/sites\/20\/2026\/07\/Chito_headshot.jpg” admin_label=”Globe Telecom” _builder_version=”4.27.0″ _dynamic_attributes=”link_option_url” link_option_url=”@ET-DC@eyJkeW5hbWljIjp0cnVlLCJjb250ZW50IjoicG9zdF9saW5rX3VybF9wb3N0Iiwic2V0dGluZ3MiOnsicG9zdF9pZCI6IjY1NDMiLCJlbmFibGVfaHRtbCI6Im9mZiJ9fQ==@” link_option_url_new_window=”on” locked=”off” global_colors_info=”{}”]<\/p>\n

Globe Telecom<\/p>\n

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MARKETING-INTERACTIVE<\/p>\n

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MARKETING-INTERACTIVE<\/p>\n

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Speaker’s ProfilePatricia Malay General Manager Bud CommunicationsPatricia Malay is the general manager at Bud Communications in Singapore, where she leads regional client programmes across Asia Pacific. Over her 25-year career in PR and communications across the region\u2014with previous roles at Havas, BCW Global, and FleishmanHillard\u2014her focus has remained on believability. 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