{"id":20323,"date":"2025-06-27T17:27:46","date_gmt":"2025-06-27T09:27:46","guid":{"rendered":"https:\/\/conferences.marketing-interactive.com\/pr-asia\/?p=20323"},"modified":"2025-06-27T17:30:07","modified_gmt":"2025-06-27T09:30:07","slug":"nina-yusman","status":"publish","type":"post","link":"https:\/\/conferences.marketing-interactive.com\/pr-asia-sg\/nina-yusman\/","title":{"rendered":"Nina Yusman"},"content":{"rendered":"<p>[et_pb_section fb_built=&#8221;1&#8243; module_class=&#8221;first-section first-rows-max section-standard-color&#8221; _builder_version=&#8221;4.16&#8243; custom_margin=&#8221;30px||||false|false&#8221; custom_padding=&#8221;||0px||false|false&#8221; locked=&#8221;off&#8221; global_colors_info=&#8221;{}&#8221;][et_pb_row _builder_version=&#8221;3.25&#8243; background_size=&#8221;initial&#8221; background_position=&#8221;top_left&#8221; background_repeat=&#8221;repeat&#8221; global_module=&#8221;19498&#8243; saved_tabs=&#8221;all&#8221; global_colors_info=&#8221;{}&#8221;][et_pb_column type=&#8221;4_4&#8243; 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header_4_text_shadow_blur_strength_tablet=&#8221;1px&#8221; header_5_text_shadow_horizontal_length_tablet=&#8221;0px&#8221; header_5_text_shadow_vertical_length_tablet=&#8221;0px&#8221; header_5_text_shadow_blur_strength_tablet=&#8221;1px&#8221; header_6_text_shadow_horizontal_length_tablet=&#8221;0px&#8221; header_6_text_shadow_vertical_length_tablet=&#8221;0px&#8221; header_6_text_shadow_blur_strength_tablet=&#8221;1px&#8221; box_shadow_horizontal_tablet=&#8221;0px&#8221; box_shadow_vertical_tablet=&#8221;0px&#8221; box_shadow_blur_tablet=&#8221;40px&#8221; box_shadow_spread_tablet=&#8221;0px&#8221; global_colors_info=&#8221;{}&#8221;]<\/p>\n<h2 style=\"text-align: center;\">Speaker&#8217;s Profile<\/h2>\n<p>[\/et_pb_text][\/et_pb_column][\/et_pb_row][et_pb_row column_structure=&#8221;2_5,3_5&#8243; module_class=&#8221;members-full-description&#8221; _builder_version=&#8221;4.16&#8243; global_colors_info=&#8221;{}&#8221;][et_pb_column type=&#8221;2_5&#8243; _builder_version=&#8221;4.16&#8243; custom_padding=&#8221;|||&#8221; global_colors_info=&#8221;{}&#8221; custom_padding__hover=&#8221;|||&#8221;][et_pb_image src=&#8221;https:\/\/conferences.marketing-interactive.com\/pr-asia\/wp-content\/uploads\/sites\/33\/2025\/06\/Nina_headshot.jpg&#8221; alt=&#8221;Surbana Jurong_Karen&#8221; title_text=&#8221;Nina_headshot&#8221; align=&#8221;center&#8221; _builder_version=&#8221;4.27.0&#8243; _module_preset=&#8221;default&#8221; global_colors_info=&#8221;{}&#8221;][\/et_pb_image][\/et_pb_column][et_pb_column type=&#8221;3_5&#8243; _builder_version=&#8221;4.16&#8243; custom_padding=&#8221;|||&#8221; global_colors_info=&#8221;{}&#8221; custom_padding__hover=&#8221;|||&#8221;][et_pb_text _builder_version=&#8221;4.27.0&#8243; _module_preset=&#8221;default&#8221; hover_enabled=&#8221;0&#8243; global_colors_info=&#8221;{}&#8221; sticky_enabled=&#8221;0&#8243;]<\/p>\n<h3>Nina Yusman<\/h3>\n<h4>Global Lead, Health Strategy and PR<\/h4>\n<h5>Zespri International<\/h5>\n<p>[\/et_pb_text][et_pb_text _builder_version=&#8221;4.27.0&#8243; _module_preset=&#8221;default&#8221; global_colors_info=&#8221;{}&#8221;]<\/p>\n<p>Nina Yusman is a communications chameleon with over a decade experience of shaping brands that span baby formula to beauty serums. Passionate about marrying purpose with PR, she\u2019s worked on campaigns to help kids eat better, youths get more resilient, and love win. From launching global campaigns with Harvard-endorsed whitepapers or wrangling 10-step Korean skincare secrets, she thrives on consumer insights and bold storytelling. Her toolkit? Strategy, stakeholder savviness and a side of spunkiness. In her current role, she works with markets around the world to discover and fall in love with Zespri Kiwifruit. 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Passionate about marrying purpose with PR, she\u2019s worked on campaigns to help kids eat better, youths get more resilient, and love win. From launching [&hellip;]<\/p>\n","protected":false},"author":40,"featured_media":20326,"comment_status":"closed","ping_status":"closed","sticky":false,"template":"","format":"standard","meta":{"_et_pb_use_builder":"on","_et_pb_old_content":"","_et_gb_content_width":"","footnotes":""},"categories":[26],"tags":[],"class_list":["post-20323","post","type-post","status-publish","format-standard","has-post-thumbnail","hentry","category-2025-speakers"],"yoast_head":"<!-- This site is optimized with the Yoast SEO plugin v26.1.1 - https:\/\/yoast.com\/wordpress\/plugins\/seo\/ -->\n<title>2025 Speakers - Nina Yusman<\/title>\n<meta name=\"description\" content=\"PR Asia is the premier annual gathering of senior PR &amp; Communications professionals since 2013 that shares PR expertise with trendsetting discussions.\" \/>\n<meta name=\"robots\" content=\"index, follow, max-snippet:-1, max-image-preview:large, max-video-preview:-1\" \/>\n<link rel=\"canonical\" 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