Cheong Tai Leung

Chief Executive Officer, APAC

Kantar

Cheong Tai brings over 20 years of international leadership and business management experience across emerging, developing markets, and Asia Pacific. She brings her digital transformation experience to bear as CEO, accelerating Kantar APAC’s use of technology and AI to shape the brands of tomorrow.

Cheong Tai knows what it takes to drive growth in the Insights industry, having been Regional President for GfK’s Asia Pacific business and prior to that, Regional President at Nielsen, responsible for the regions Asia Pacific, Middle East, Africa and Singapore. Cheong Tai previously held leadership positions in technology, manufacturing, logistics, professional services and business process improvement at global corporations including General Electric (GE) and Hewlett Packard.

She has lived in Hong Kong, USA, Paris, China and currently living in Singapore, and is married with 2 children and a dog. Cheong Tai and her family enjoy traveling on vacation, and when in Singapore she relaxes with yoga and running.