Ben Thrasher

Strategy Director

Design Bridge and Partners

With years of diverse strategic experience and a particular expertise in financial services and hospitality, Ben brings fresh thinking to the world’s biggest brands.

Over the last 5 years, Ben has led and worked across a wide range of brand strategy briefs including corporate brand architecture (how companies should organize their portfolio), proposition and vision development (what they should ‘stand’ for and what their goals are), new product development and innovation as well as more downstream strategy such as target audience segmentation and brand campaign development.

He has extensive experience across a wide range of sectors including Gaming, Financial Services, FMCG and healthcare.