Speaker's Profile

Karen Wong, Assistant Deputy Editor of MARKETING-INTERACTIVE

Matthew Li

Head of Brand & Marketing

Decathlon Hong Kong

Matthew is a marketing professional with versatile experience having worked for brands and agencies, namely Shiseido Group, Nielsen and Mindshare.

He joined Decathlon Hong Kong two years back and currently serves as the Head of Brand & Marketing leading the Marketing and Creative team to spearhead their communication, content, digital marketing, partnership, customer acquisition and retention efforts.

Matthew continues to play a pivotal role in Decathlon Hong Kong’s ambitious project to become Hong Kong’s favorite sports brand impacting residents through the wonder of sports.

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