Jacqueline Choi

Head of Marketing

Prudential Hong Kong Limited

Jacqueline Choi is the Head of Marketing of Prudential Hong Kong Limited, overseeing branding, advertising, performance marketing and customer engagement for the HK business. Being a seasoned and versatile marketing strategist, she possesses strong brand storytelling and analytical skills to drive commercial growth and success in insurance business. Prior to joining Prudential, she has gained profound retail banking experiences from the largest international banks in HK. Her recent achievements include developing series of customer engagement initiatives to spark joy in town at an opportune time after the uplift of COVID restrictions.