Albertus Andre

VP, Head of Digital Marketing and Partnership

Prudential Indonesia

Albertus Andre is the VP, head of digital marketing and partnership at Prudential Indonesia, where he leads digital growth, customer acquisition, partnership ecosystems, and marketing transformation initiatives. With more than 15 years of experience across financial services and insurance, he has built and scaled full-funnel marketing strategies spanning performance marketing, social media, marketing technology, CRM, lead generation, and digital customer engagement.

Prior to Prudential, Andre held senior marketing leadership roles at Manulife and AXA, driving product marketing, campaign strategy, and brand transformation across multiple distribution channels. Today, he focuses on helping organisations leverage AI, data, partnerships, and digital ecosystems to accelerate growth and deliver measurable business outcomes.