Sheena is Head of Corporate Communications at Hyphen Group, Asia’s leading personal finance ecosystem. She is responsible for the stewardship of Hyphen Group and its subsidiary brands and for managing the Group’s external affairs and corporate communications strategy.

Sheena is a seasoned PR and communications professional with over 12 years of experience in advising companies across Asia-Pacific, the Middle East and UK and Europe on using communications as a key brand building tool. Prior to joining Hyphen Group, she worked at global public relations firms, Finsbury Glover and Brunswick Group.

Sheena holds a Bachelor’s degree in Economics from the University of Nottingham.