Friday, 24 October 2025
9.00am to 1.00pm

PARKROYAL COLLECTION Pickering Singapore
William & Pickering Ballroom

THE NEXT FRONTIER OF MEDIA

In today’s fragmented digital landscape, achieving meaningful customer engagement is more challenging than ever. Brands are tasked with navigating complex consumer journeys, striving to connect with audiences at the right moment and, most importantly, measure the true impact of their efforts.

Imagine an ecosystem where you can seamlessly connect with your customers throughout their daily lives—from their weekly grocery shopping and daily routines to their online interactions.

Join us for The Next Frontier of Media, the exclusive, by-invitation-only launch of the FairPrice Group Retail Media Network. This milestone event unveils a bold new chapter for customer engagement, redefining how brands can connect with consumers. Powered by deep insights from over 1 million daily interactions, real-time impact across an unparalleled omnichannel network, and the everyday presence of Singapore’s largest and most trusted retail ecosystem, this event is designed to show you what’s next.

Led by FairPrice Group’s leadership, including Group CEO Vipul Chawla and Chief Omnichannel Officer Sean Cheng, we will explore the future of brand engagement and demonstrate how to build a powerful omnichannel advantage.

Why Attend?

Discover a New Omnichannel Advantage: Hear from industry leaders and experts on how to engage customers across a network of over 570 retail outlets and a digital app used weekly by two in three digitally connected customers.
Leverage Unrivalled First-Party Data: Get a first look at how to build precise audience segments and target based on proven purchase intent using real transactional and behavioural data from over 2 million identifiable loyalty customers.
Master Closed-Loop Measurement: Learn how to move beyond impressions and clicks. Experience how to track your media impact from online awareness to in-store conversion, connecting media spend directly to sales for a clear return on investment.
Shape the Future of Engagement: Participate in a forward-looking fireside chat on the future of brand engagement and building authentic customer connections in a new media era.
Network with Industry Pioneers: Connect with peers and FairPrice Group leaders over morning refreshments and post-event bites, fostering conversations that will define the next wave of media.

Speakers

Vipul Chawla

Group Chief Executive Officer

FairPrice Group

Sean Cheng

Managing Director, E-Commerce and Chief Omnichannel Officer

FairPrice Group

Bryan Choong

General Manager, Omnichannel COE

FairPrice Group

Ashutosh Srivastava

Advisor, FairPrice Group Retail Media Network, and Founder & CEO, Veros Ventures

Karen Chan

Chief Customer Officer

FairPrice Group

Leroy Seow

Managing Director, Products

FairPrice Group

Dhiren Amin

Chief Customer Officer

Income Insurance

Dione Song

Chief Executive Officer

Love, Bonito

Rajat Jain

Managing Director

Nestlé Singapore

Chloe Neo

Chief Executive Officer

Omnicom Media Group Singapore

Adeline Kim

Country Manager, Singapore & Brunei

Visa

Rezwana Manjur

Editor-in-chief

MARKETING-INTERACTIVE

Soren Beaulieu

Regional Content and Strategy Director

MARKETING-INTERACTIVE

AGENDA

Friday, 24 October 2025
9.00am to 1.00pm
PARKROYAL COLLECTION Pickering
Singapore

Day(s)

Hour(s)

Minute(s)

Second(s)

9.00am to 9.30am

Reception and Registration

Light refreshments and networking

Welcome Address by EMCEE

9.30am to 9.40am

Opening Remarks