Michelle Chan

General Manager, Digital Business

DCH Motors International Holdings Limited

Michelle is a pioneer and leader in marketing and strategic business development across multiple industry sectors. A believer in ecosystem partnership, customer centricity and technology enabled marketing, Michelle has passion and solid track record in Business Transformation, Service Innovations & Marketing.

Michelle is currently the General Manager, Digital Business of DCH Motors, overseeing the overall customer relationship management and transformation of the company’s Drivers-Specific loyalty platform Hong Kong Motor Club.

Before joining DCH Motors, Michelle has been with Livi Bank, FWD Insurance, Hong Kong Applied Science & Technology Research Institute (ASTRI), Hong Kong Telecom (Group Loyalty Business, SVF Payment Business), Huawei Technology & Nokia Siemens Network, taken up leadership roles in marketing, product and business development functions.