Alicia Ann

Head, Group Corporate Communications and Branding

PETRA Energy

Alicia Ann has 20 years of experience in corporate communications and branding. She has worked across industries including hospitality and publishing before building her career in the oil, gas, and energy sector. These experiences shaped her grounded and people-focused approach to communications. Known for her thoughtful and authentic approach, she has led transformative communication initiatives that strengthen brand equity, drive stakeholder trust and support business growth.

Ann currently serves as the head of group corporate communications and branding at PETRA Energy, she has been part of the company’s transformation journey since 2013 and has contributed to strengthening its reputation and culture. Ann believes that communication done with sincerity and clarity has the power to build trust, create understanding and connect people to shared goals.