Speaker's Profile
Amelia Lim
Head of PR
Ampersand Advisory
Amelia Lim is a seasoned professional with over 20 years of experience across FinTech, startups, and lifestyle marketing in the Asia Pacific region. She excels in integrated public relations, strategic branding, and digital marketing.
Her career spans roles in-house and at agencies, working with diverse industries including E-Wallets, renewable energy, financial services, FMCG, and lifestyle.
At Ampersand Advisory, she heads the PR unit and leveraging her strong media network in Malaysia and Singapore, she has successfully launched and built profiles for brands such as Touch ‘n Go eWallet, GoBear.com, the FinTech Association of Malaysia, Samsonite, Oyen.my, and Etika Group of Companies. She has led her team to multiple PR awards.
Notably, she led the first Cashless Ramadan Bazaar for Touch ‘n Go eWallet in 2019, achieving significant media coverage and high ROI. She also launched Malaysia’s first unbiased meta-search engine for financial products, GoBear.com, managing its communications strategy in Malaysia and later across APAC.
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MARKETING-INTERACTIVE
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MARKETING-INTERACTIVE