Speaker's Profile
Iza Sofia Kasbi
Head, Strategic Communications
Cyberview
Iza Sofia is a strategic communications leader with over 25 years of experience shaping high-impact narratives across Malaysia’s technology, infrastructure, and automotive sectors. As head of strategic communications at Cyberview, she drives the company’s brand, PR, and digital strategy – playing a key role in positioning Cyberjaya as Malaysia’s global tech hub.
Her work has supported national transformation agendas, from public infrastructure to innovation ecosystem building – translating complex mandates into clear, credible communications that build trust and drive impact. Known for aligning messaging with business goals and audience insight, Sofia brings a sharp strategic lens to every initiative.
She specialises in crafting narratives that bridge policy, people, and purpose – ensuring communications not only inform, but influence and inspire.
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