Sandeep Mark Joseph

CEO and Co-Founder

Ampersand Advisory

Sandeep has over 28 years of experience in advertising and digital marketing, including two decades in Malaysia. He was briefly a journalist before he co-founded and sold a digital-first agency in India to WPP (Ogilvy). He has since led award-winning creative and media agencies in Malaysia before launching Ampersand Advisory, a consultancy spanning media, creative, PR, and data.

Ampersand Advisory’s motto is “business results, now!” and it has been globally recognised, recently named Overall Agency of the Year for both 2024 and 2025. The firm was the most awarded agency in 2024, winning 127 awards and topping seven major competitions.

Sandeep was named Agency Leader of the Year (AOTY 2025, Malaysia) and has received recognition across other awards. He is a regular keynote speaker, a judge for regional industry awards, and a council member of the Media Specialists Association as well as Exco member of the International Advertising Association (Malaysia).

A prolific columnist with over 150 published pieces, Sandeep is also a passionate filmmaker who has directed over 25 short films and three feature films. Outside work, he’s a pained Manchester United supporter, diehard Rolling Stones fan, avid news junkie, and someone who loves Malaysian food a tad too much.