Speaker's Profile

Lai Lai Yeong
Senior Assistant Director, Strategic Communications and Public Relations
Sentosa Development Corporation
Ms Yeong Lai Lai is the Senior Assistant Director, Strategic Communications and PR of Sentosa Development Corporation (SDC). As SDC’s comms head, Yeong is responsible for driving cohesive PR strategies, as well as leading the development and execution of PR initiatives to strengthen reputation and awareness of Sentosa both locally and overseas. She also leads in the planning for communications in crisis situation as a part defending the brand reputation of SDC and the island.