PR Asia 2022

9 November 2022 | 9.00am – 4.30pm MYT/GMT+8 | In-person | Sofitel Damansara, Malaysia | #PRASIA

Meet Asia’s top PR and communication leaders
in-person.

Diverse regional perspectives.
A power-packed programme.

Only at #PRAsia.

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Malaysia, Truly Asia

There is a no more perfect backdrop to host PR Asia 2022 than in Malaysia, a country that truly embodies the essence of the nations’s unique diversity – just like how the PR community is full of nuances and distinctiveness across the media landscapes, industries and markets.

Sofitel Damansara

9 November 2022

The world of public relations is more dynamic than ever. Are you ready for what’s to come in 2023?

PR professionals have been through the wringer for the past few years. Nonetheless, the PR industry has displayed unwavering resilience when confronted with some daunting global challenges, which is ground for optimism as we head towards 2023.

But we are not out of the woods just yet.

In 2023, PR leaders are not budging when it comes to empathy and purpose.

Life-threatening viruses globally at large, the relentless wars fought among our global counterparts, climate crisis, and the inflationary pressures suggest that economic, social and political conditions may yet worsen as we welcome the new year. Nonetheless, PR professionals remain steadfast in their pursuit of leading with empathy and purpose in their work and messaging.

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PR Asia 2022 sets the stage for the future of purpose-driven contemporary PR.

Join us on 9 November as we gather Asia’s top PR and communication practitioners in-person in Malaysia. Deep dive into the next necessary steps for PR as we head towards 2023. Let’s start the new year with a renewed optimism and develop a strong communications roadmap to stay ahead of the game.

Honing your business acumen as a PR leader

Being 2 steps ahead of every trend and crisis is crucial for all PR leaders to have better control of the situation, but the dizzying speed of the Internet makes it hard to play catch up. Do have a PR checklist as you navigate the media space?

Sharpening your PR storytelling skillsets

From articulating DEI to sustainability issues, to sensitive and difficult topics, to combatting disinformation in the media, do you have the toolkit to delivery valuable content that is aligned to both consumer and brand values?

Navigating the fast-changing demands of PR

PR is in a constant state of transformation and leaders have demonstrated its value like never before, but there are still loose threads to be tidied. Do you have a communications game plan for the next 5 years to stay ahead of the curve?

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What’s new at PR Asia 2022

1-on-1 in-person networking with the brightest minds in PR

We understand the value of human interaction, and we are giving you the opportunity to meet, learn and engage with industry peers from the region to build your network and widen your perspectives.

Regional perspectives on common PR challenges

Hear exclusive insights from your peers who are hitting the bull’s eye with their PR strategy amidst the chaos – from DEI and ESG messaging, to training new PR talents, to proving PR’s value to C-suite.

Dynamic speaker lineup to inspire your next move

Our heavy hitters in the industry are not holding back. Learn from the biggest PR gurus in the region who are making headlines today. At PR Asia 2022, you get to meet these PR stars in-person, and get your burning questions answered by your heroes.

If you fall under any of the following roles, PR Asia is definitely an event that you will not want to miss!

C-Suite

Chief executive officer
Chief communications officer
Chief content officer
Chief customer officer
Chief marketing officer
Chief innovation officer
Editor-in-chief

VPs/Directors/Head /Managers of

Community relations/engagement
Content
Corporate affairs
Corporate communications
Crisis management
Digital content
Editorial
External communications
External relations
General/Managing
Internal communications
Marketing
Marketing communications
Media relations
PR and communications
Public affairs
Public information
Public relations
Reputation
Social media
Stakeholder management

Government/Agencies/Consultants

Agency account manager
Agency principal
Client success manager
Copywriter
Journalist
PPC, SEM, and content strategist
Publicist
Public relations specialist
Relationship manager
SEO specialist
Spokesperson
Technical writer

World Class Speakers

Check out our top 2021 speakers

Vijayaratnam Tharumartnam

Chief Communications Officer

Berjaya Corporation

Richard Edelman

CEO

Edelman

Bill Hankes

Chief Communications Officers

Forbes

Arline Adeva

AVP & Head of Brand Communications, PR & Digital Marketing

Jollibee

Romina Bongiovanni

Global Communications Director

New Balance

2021 Speakers

Make PR Asia 2022 your stage to shine today!

Think your brand can offer the next BIG THING for the PR and communications industry?

Looking for the perfect platform to make an unforgettable impression on industry leaders?

Struggling to widen your network and expand your potential prospect across the region?

We do the leg work. All you have to do is participate (and of course, get in touch with our team at partnerships@marketing-interactive.com).

If your brand provides services or solutions in the following areas, PR Asia 2022 is the perfect stage for you.

AR/VR tools
Content marketing
Corporate messaging
Crisis intelligence
Crisis management tools
Digital PR
Industry research
Influencer marketing/management tools
IT solutions and consultancy
Marketing cloud
Media monitoring

PR Analytics
PR automation
PR guidance and planning
Project management tools
Search engine marketing
Sentiment analysis
Social media marketing
Social media monitoring
Social listening
Social analytics
And many more!

5 key reasons why you need to partner with us

Brand Positioning

Leverage the features of the virtual exhibition booth for one-to-one live chat with attendees, group video chat function with attendees and collection of business cards at the conference.

Product Showcase

Show off your suite of products and services that can empower PR & Communications professionals, Marketers and Business leaders to drive performance and insights in this premium gathering of industry leaders.

Prospect Engagement

Engage with high intent marketing qualified leads for your business through the customisation of pre to post event opportunities such as podcasts, micro-workshops, speaking opportunities or even private luncheons.

Gain Insights – Tap The Collective Mind

Using community surveys and polls – find out what’s on the minds of PR & Communications professionals and understand how your business solution can help them drive towards their strategic or commercial goals.

Lead Generation

Break into new markets with our marketing activities that gives you cross-border leads. From the collection of eNamecards at the virtual booths to downloads of your whitepaper or insights – you can be assured of high quality MQLs.

Interested to know how to get involved? Reach out to us on how you can be a part of PR Asia 2022.

A big thank you to our 2021 sponsors

Hear what past attendees say about our PR Asia events

Assistant Communications Manager

Far East Hospitality Management

‘Awesome and insightful!’

Assistant Vice President

Alliance Bank

‘Excellent insights into the PR industry in Asia!’

Assistant Manager

Mitsubishi Electric Asia

‘It was very insightful to hear from so many speakers across different industries.’

Corporate Communications Officer

Singapore Red Cross Society

‘Very insightful!’

Head of Content, Group Strategic Communication

PETRONAS

‘A great sharing platform for communication practitioners.’

Senior Manager, Corporate & Marketing Communications

Jewel Changi Airport

‘Insightful sessions where the speakers shared plenty from their personal experiences. Amazing that the sessions were all done virtually!’

Marketing Communications Manager

Columbia Asia

‘Enlightening, eye-opening and valuable sharings.’

Manager, Communications

Science Centre Board

‘Highly relevant topics, dynamic panelists and great insights.”

Corporate Communications Executive

Baiduri Bank

‘Very well-organised and the topics covered were interesting. The hosts and speakers were also very engaging!’

Director, APAC Communications

Genesys

‘A boot camp for the seasoned as well as new communications professionals. The sessions had great new learning and sharing by veterans who walk the talk every day.’

Marketing Manager

AMOREPACIFIC Malaysia

‘This conference has given me a lot of insights and inspiration to move forward into 2022. Thank you!’

Head, Internal Communications

Sime Darby Plantation

‘Great sessions. It exposed participants to industry-related happenings across the globe during these trying times.’

Lecturer-in-charge, Design Communication

LASALLE, College of the Arts

‘Well-organised event with an excellent range of speakers across the region!’

Regional Manager, Digital Strategy, Brand & Communications

Tokio Marine Asia

‘The current topics discussed at the conference were very relevant and practical to any PR practitioner to deal with issues on the ground right now.’

Head of Corporate Communications

Sony Electronics

‘Overall, it was a great conference – pertinent topics and strong lineup of speakers.’

Director of Corporate Communications

The Residence Hotels & Resorts

‘Well-orchestrated, well-paced, informative, insightful, ENGAGING, great sharing with some truly top presenters and loved the natural charisma and sparkle of Rezwana.’

Senior Executive, Communications

Zeno Group Malaysia

‘This conference is a timely reminder that there’s more to PR and that we should always dig deeper, think harder and more creatively, see things from a different perspective, and most importantly, staying true to what our brand stands for.’

PR Manager

Vector Malaysia

‘Engaging presenters, I’m glad to hear from their sessions. Very industry-relevant, good updates! It was an amazing learning experience.’

Manager, Communications

Sime Darby Berhad

‘It was a great pleasure to see the conference hosted in Malaysia in 2019 – making it more accessible for us Malaysians to be part of such an esteemed event. Great speakers, great topics!’