Preeti has more than 20 years of communications experience and began her career with BMW Group Asia in April 2016. She is currently responsible for Corporate, Brand & Product communications across the Importer Market region for BMW and MINI brands. Markets include Singapore, Vietnam, Philippines, Indonesia, Brunei, Bangladesh, Nepal, Sri Lanka, Tahiti, Guam, New Caledonia, Laos, Cambodia and Myanmar. Preeti is also the Sustainability Lead for BMW Group Asia, communicating the BMW Group’s sustainability strategy to internal and external stakeholders in the region.

Prior to joining BMW Group Asia, Preeti worked for various PR agencies in the US, India and Singapore, focusing on multi-market team management, stakeholder management, internal communications, and content development. While working in India and Singapore, she also oversaw business operations, new business and talent development and provided strategic consultancy to global B2B and B2C clients across a variety of industries, including technology, logistics, and automotive.