Singaporean breakthrough artiste Yung Raja has been dubbed as Southeast Asia’s next avant-garde bilingual hip hop artiste, known for his tasteful unification of Western and Tamil culture in his lyrics.

Yung Raja found viral success in Malaysia and Singapore following the release of his debut single “Mustafa”. His second single, “Mad Blessings”, caught the eyes of Lupe Fiasco and M.I.A. and was the first English-Tamil song to be played on Malaysia’s leading Malay Radio Station, Era. Yung Raja’s third single “The Dance Song” gained traction in Singapore, Malaysia and India, with the track garnering over 6 million views on the official TikTok challenge. Three tracks in, the rapper has already amassed over 3 million streams on Spotify and more than 3 million views on YouTube. Lauded for his formidable command of English-Tamil rap, Yung Raja continues to confront the industry with his seamless bilingual delivery and distinct amalgamation of cultural references as a starting point for celebrating inclusivity in society. Named as one of NME’s Top 100 essential emerging artists of 2021, Yung Raja’s latest single ‘Spice Boy’ debuted on Spotify’s Viral 50 Singapore & Malaysia charts a day after its release. In July 2021, ‘Mami’ received a shoutout from award-winning The Tonight Show host, Jimmy Fallon on live US television, propelling the ‘Mami’ track to global audiences. Overnight, stream numbers jumped to cross half a million.

Yung Raja has worked with brands spanning BVLGARI, Gucci, Louis Vuitton, and is an adidas creator. Amongst other media, the artiste has appeared on the cover of Esquire Singapore (May 2020), Men’s Folio (November 2019 & December 2020), T Singapore and featured in Harper’s BAZAAR, VOGUE Singapore and Female Magazine. In 2019, Yung Raja won the Asian Academy Creative Award for Best Lifestyle/Entertainment Presenter and Host for his work on Yo! MTV Raps.

Born and raised in Singapore, Yung Raja aims to reinvent societal views in and out of his homeland, inspire the next generation of cultural conservators, and elevate Southeast Asian hip hop to world class stages through his music. In 2019, the rapper signed to Def Jam South East Asia.