Douglas Goh

Head of Creative and Director of Digital Creative

Samsonite

Douglas Goh, a humble creative born in Kuala Lumpur and now based in Singapore, has an undying passion for marketing, advertising and all things creative. With over two and a half decades of experience and an extensive client portfolio, he has garnered numerous accolades across various international creative advertising and marketing effectiveness awards. In his previous agency life, Goh spearheaded creative teams at Ogilvy, Creative Juice, McCann, BBDO, Leo Burnett and TBWA.

Beyond the awards in the industry, Goh mentors aspiring talents through talks at art colleges and universities. Currently, he leads Samsonite’s creative department regionally across APAC and the Middle East elevating creative standards, production efficiencies as well as regional cohesion for Samsonite, American Tourister, TUMI and Gregory.​​​​​​​​​​​​​​