
Nicolle Jayne SingBusiness Director APAC
The Goat Agency
Recognised by Campaign Asia’s 40 Under 40 in 2019, Nicolle currently leads GOAT in APAC and works with brands to develop influencer-powered social media marketing
Her previous roles involved leading client servicing teams in independent agencies, spanning across the areas of brand activation, experiential, social and paid media. She has led award-winning campaigns for brands such as HSBC, Porsche, Google, Visa, P&G, Vivo, and Reckitt Benckiser.
She is a firm believer that people are the best advocates for brands and places high priority in understanding the relationships that brands have with their audiences.