Speakers

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Piyush Gupta

Chairman of Singapore Management University, Chairman of Mandai Park Holdings

Neil Patel

Co-Founder

NP Digital

Caitlin Nguyen

Head of Digital and Customer Engagement, Established Pharmaceuticals

Abbott

Gaurav K. Upadhyay

Regional Lead, Platform and Apps

Adobe

Francesca Ungaro

Chief Executive Officer

Atisfy

Naohiro Yamaura

Chairman and CEO

Ayudante APAC

Jasper Poon

GMP Consultant and Global Marketing Lead

Ayudante APAC

Sam Meyer

Area VP, Asia

Braze

Gourab Kundu

Head of Digital Growth

Citi Wealth, Asia South

Derick Ng

CEO and Co-Founder

Clickr

Dulya Wijeratne

Key Accounts Lead

Cult Creative

Bidyut Dumra

Executive Director, Head of Innovation

DBS Bank

Tony Ng

Founder and Creative Director

DigiSalad Group (Hong Kong, Singapore and Taiwan)

Bryan Choong

General Manager, Omnichannel COE

FairPrice Group

Jaren Loy

Head, Digital Growth

FairPrice Group

Andrew Ridsdale-Smith

Head, Analytics Practice, APAC

Kantar

Evangeline Leong

Chief Executive Officer

Kobe

Vincent Pang

Managing Director, APAC

Locala

Srihari Puthanveettil

Assistant Vice President (Digital and Data)

Mandai Wildlife Group

Violet Lim

CEO and Co-Founder

Lunch Actually Paktor Group

Henry Christian

Head of Loyalty and Customer Digital Transformation

Metro Singapore

Carolyn Wishnowski

Vice President, Global Branding, Marketing and Loyalty

Millennium Hotels and Resorts

Chen Peng

Chief Executive Officer

minden.ai

Rafay Korai

Head of Growth

Mindvalley

Sutowo Wong

Director, Health Analytics Division

Ministry of Health Singapore

Evelyn Pang

General Manager

Moderna Biotech Singapore

Kenneth Lau

Global Digital Commerce Excellence Lead

Mondelēz International

Amresh Kumar

Director of Sales for Southeast Asia

Nexxen

Angel Lo

Head of Customer Experience APAC

Olympus

Jayss Rajoo

Director of Marketing and Innovation

Pizza Hut

Aashay Shah

Brand Marketing and Media Director

Procter & Gamble

Cyril Prasanna Kumar

Regional Digital Marketing Head, ASEAN

Reckitt

Iain Seers

Chief Executive Officer

RightSpend

Crystal Sim

Head of Digital Marketing and Media, Integrated Marketing

Samsung Electronics Singapore

Debra Soon

Group Head of Brand, Communications, Marketing and Experience

Singlife

Julien Dahmoun

Head of Digital Marketing

StarHub

Mark Lim

Chief Digital Officer

Temasek

Magda Wolder

Innovation Marketing Director (Creative Play Lab)

The LEGO Group

Kelvin Koh

Managing Director

Truescope Singapore

Mihir Deshpande

Senior Director and Head, Commercial Operations and Strategy, Asia Pacific

Thermo Fisher Scientific

Petromil Petkov

Founder and Head of Innovation Hub Singapore

Volkswagen Group

Foo Siew Ting

Transformation Growth Leader and Best-Selling Author

Sujata Dantiki

Moderator

Rezwana Manjur

Editor-in-Chief

MARKETING-INTERACTIVE

Matthew Eaton

Editor

MARKETING-INTERACTIVE Australia

Soren Beaulieu

Regional Content and Strategy Director

MARKETING-INTERACTIVE

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Piyush Gupta

Chairman of Singapore Management University, Chairman of Mandai Park Holdings

Piyush Gupta was chief executive officer and director of DBS Group from November 2009 to March 2025. Under his leadership, DBS underwent a significant and successful transformation, being named Best Bank and Best Digital Bank in the world on several occasions, as well as one of the top ten transformative organizations of the 2010 – 2020 decade by Harvard Business Review.

Prior to joining DBS, Gupta had a 27-year career at Citigroup, where his last position was chief executive officer for South East Asia, Australia and New Zealand.

He is currently the chairman of the Board of Trustees of Singapore Management University, chairman of the Mandai Park Holdings Board, and deputy chairman of the Board of Keppel Ltd. In addition, he sits on the board of Singapore’s National Research Foundation and is a member of the Ministry of Trade and Industry Singapore – Future Economy Advisory Panel. Gupta is a term trustee of the Singapore Indian Development Association (SINDA). Previously, he has been a member of the Singapore Emerging Stronger Taskforce, aimed at defining Singapore’s future in a post-Covid world, the UN Secretary General’s Task Force on Digital Financing of the Sustainable Development Goals, the Board of Institute of International Finance, and the McKinsey Advisory Council.

Gupta has a bachelor of arts (honours) degree in economics from St. Stephen’s College, Delhi University, India and a post graduate diploma in management from IIM, Ahmedabad.

Gupta was awarded the Public Service Star by the President of Singapore for his meritorious services to the nation in 2020. He is a recipient of the 2023 Pravasi Bharatiya Samman Award, the highest honour conferred by the Indian Government on the country’s diaspora.

Gupta was named one of the world’s top 100 best-performing chief executives in Harvard Business Review – 2019 edition of “The CEO 100”. He was named Global Indian of the Year by the Economic Times in 2021, Singapore Business Awards’ Outstanding Chief Executive of the Year in 2016, and Singapore Business Leader of the Year by CNBC in 2014.

In his personal capacity, Gupta takes a keen interest in nature, and is a co-chairman of the BirdLife International Advisory Group and a member of the Global Steering Committee of the Campaign for Nature.

Neil Patel

Co-Founder

NP Digital

Neil Patel is the co-founder of NP Digital. The Wall Street Journal calls him a top influencer on the web, Forbes says he is one of the top 10 marketers, and Entrepreneur Magazine says he created one of the 100 most brilliant companies. Neil is a New York Times bestselling author and was recognized as a top 100 entrepreneur under the age of 30 by President Obama and a top 100 entrepreneur under the age of 35 by the United Nations.

Caitlin Nguyen

Head of Digital and Customer Engagement, Established Pharmaceuticals

Abbott

Caitlin Nguyen is an expert in growth marketing and change management with over 25 years of experience in APAC, Europe, and the United States. She specialises in digital business transformation in developed and emerging markets, delivering key organisational transformation capabilities such as digital business models, online and omnichannel commerce development, digital marketing, D2C, D2B2C, and B2B. She has led digital and marketing transformation for brands such as Abbott, Philips, Sanofi, Fonterra, Unilever, Heineken, Coca-Cola, among others.

Currently leading digital and customer engagement in pharmaceuticals, Nguyen is also an advisor for tech startups and non-profits.

Gaurav K. Upadhyay

Regional Lead, Platform and Apps

Adobe

Gaurav K. Upadhyay currently heads experience platform business at Adobe for Southeast Asia and Korea region. With 15+ years of experience across data, martech consulting and commercial roles, Upadhyay is a trusted advisor to leading organisations across various industries, transforming in the age of AI. His focus is on helping build a north star vision for experience-led growth, driven by exceptional experiences at scale. Upadhyay frequently works with marketing leaders, C-suite executives and practitioners across the board.

Francesca Ungaro

Chief Executive Officer

Atisfy

Before leading a global tech company, Francesca Ungaro spent over a decade in physics, conducting research at top universities and international labs. She applied machine learning to uncover insights buried in massive, complex datasets. This analytical foundation now shapes how she understands consumer behaviour, platform algorithms, and influencer performance with precision.

That journey from data scientist to CEO is what sets her apart. Today, she brings that mindset to marketing. As CEO of Atisfy, a company she helped build from the ground up, Ungaro applies her deep expertise in data, AI, and product to transform how brands connect with influencers using technology rooted in evidence, not guesswork.

She leads with vision and empathy. For Ungaro, building great tech starts with building a team that feels trusted, valued, and empowered to make a real difference.

Naohiro Yamaura

Chairman and CEO

Ayudante APAC

Naohiro Yamaura is a professional digital marketing consultant specialising in Google Analytics 360 and Google Marketing Platform. A trailblazer in online advertising, he has trained over 1,200 professionals through Google’s Analytics IQ course and taught as lecturer at universities like Rikkyo University. With eight publications on digital marketing, Yamaura has contributed to trade magazines, online media, and numerous seminars. His expertise spans education, writing, and advancing digital marketing practices across industries.

Jasper Poon

GMP Consultant and Global Marketing Lead

Ayudante APAC

Jasper Poon is a certified expert in Google Analytics, Google Cloud, and PMP, has extensive experience with Google Marketing Platforms in Singapore, Japan, Hong Kong, and Canada.

He provides strategic and technical solutions to help businesses tackle complex digital challenges, driving measurable results and optimising data strategies in a privacy-first landscape.

Sam Meyer

Area VP, Asia

Braze

Sam Meyer is a visionary leader in marketing technology, customer engagement and AI-driven transformation. As area vice president for Asia at Braze, Meyer leads the company’s go-to-market and customer engagement strategy across one of the world’s most dynamic regions. Partnering with leading brands, he helps organisations scale real-time, AI-powered customer experiences that drive both growth and loyalty.

He is known for his bold, human-centric vision of marketing transformation. He sees agentic AI not just as a technical tool, but as a co-pilot — enabling marketers to act with agility, empathy, and relevance. His insights on AI-first personalisation, ethical data use, and autonomous marketing systems have made him a sought-after speaker and advisor across Asia’s digital ecosystem.

With over 15 years of experience in Asia and a career spanning Europe and the US, Meyer brings a globally-informed perspective to the intersection of technology and customer experience. His leadership extends beyond the boardroom; outside of his professional work, he is a fintech investor and passionate advocate for financial literacy, championing inclusive growth and smarter access to opportunity.

Gourab Kundu

Head of Digital Growth

Citi Wealth, Asia South

Gourab Kundu is the head of digital growth for Citi Wealth Asia South. In this role, he and his team are responsible in driving the digital transformation agenda for wealth, commercialisation and usage of all digital assets, driving commercialisation, and delivering best-in-class experiences to their clients.

Derick Ng

CEO and Co-Founder

Clickr

Derick Ng is the CEO and co-founder of Clickr, a digital agency that blends marketing, creative, technology, and AI to help brands grow across Southeast Asia. With over 15 years of experience in digital, he combines a strong background in web technologies with strategic marketing expertise. Under his leadership, Clickr has grown into a 50+ person multicultural agency and became part of the Underworks Japan Group in 2022. A pragmatic and consultative leader, Ng is now focused on shaping Clickr into an AI-native agency—driving greater efficiency, smarter marketing, and stronger brand performance in an increasingly automated world.

Dulya Wijeratne

Key Accounts Lead

Cult Creative

Dulya Wijeratne is a social media marketing and business development expert specialising in the fashion, beauty, luxury retail, and hospitality sectors. Known for her ability to craft impactful CGC and influencer marketing campaigns, she collaborates with brands and agencies to develop strategies rooted in market trends and in-depth industry research.

In 2024, Wijeratne spearheaded over 175 CGC campaigns, engaging with more than 500 creators and achieving campaigns with organic reach easily surpassing two million views within three months. Her work has delivered tangible results, including booking out restaurants for weeks or months on end. She has worked with prestigious brands like Grab, Spritzer Malaysia, The Big Group, Marriott, Le Méridien, Four Points, Moxy, Aloft KL Sentral, Hotel Indigo.

Wijeratne’s portfolio also includes successful campaigns for Pavilion Group, HSBC Malaysia, RHB, Bata, DressingPaula, Huckleberry, and The Exchange TRX. Her work has supported over 60 brands, extending their reach across markets in Singapore, Australia, and the USA.

As a sought-after speaker and trainer, Wijeratne has conducted workshops on CGC strategies and maximising ROI at conferences and events, empowering clients and creators alike. Passionate about fair opportunities, she champions Malaysian talent, connecting them with renowned brands and ensuring equitable compensation.

Bidyut Dumra

Executive Director, Head of Innovation

DBS Bank

With over 15 years of professional experience in multi-national organisations, Dumra has taken on senior-management positions in media, entertainment, telecommunications, automotive, utility and aviation across markets such as Australia, Hong Kong, Singapore, China, Taiwan, India, Thailand and Vietnam.

His current role focuses on building and delivering ecosystems, partnerships, digital strategy and innovation. These involve setting principles and standards, identifying opportunities, training and applying design thinking and agile, rapid prototyping, structuring and financing products, implementing and operationalising systems, managing change and running programmes to invoke a culture of creativity and innovation across the bank.

Parallel to his corporate career, he has exercised his entrepreneurship by co-founding and partnering diverse ventures including a film distribution and production company, an international film festival, a boutique technology consultancy, an arts programme, retail lifestyle products and baby clothes. It was this diversity in experience, entrepreneurial instinct and evangelistic passion for agility and design that led him to take on an innovation-driven role at DBS Bank.

Tony Ng

Founder and Creative Director

DigiSalad Group (Hong Kong, Singapore and Taiwan)

Tony Ng is the founder and creative director of DigiSalad, an award-winning digital agency specialising in user experience (UX), user interface (UI) design, and digital transformation. With over 18 years of experience in the digital landscape, he has led his team to create innovative digital solutions for brands across APAC, earning recognition including Agency Leader of the Year in 2023.

Ng’s expertise spans from designing intuitive user experiences to implementing comprehensive digital ecosystems that break down traditional departmental silos. His philosophy centres on creating digital solutions that seamlessly integrate technology with human-centred design principles.

Bryan Choong

General Manager, Omnichannel COE

FairPrice Group

Bryan Choong is an experienced business leader with over 15 years of experience driving digital transformation and customer engagement strategies. Currently serving as the general manager of retail media and omni growth at FairPrice Group, Choong leads the charge in omnichannel excellence, spearheading efforts to unlock growth for brands through innovative solutions and establish FPG as a leader in the retail media space. Prior to this, he drove FPG’s omnichannel initiatives, scaling FPG app adoption by five times to reach 1.6 million digitally connected customers.

Jaren Loy

Head, Digital Growth

FairPrice Group

Jaren Loy is a growth and performance marketing leader with over 12 years of experience helping brands grow through practical, data-driven strategies. He currently leads growth for FairPrice Group’s retail media business, focusing on GTM, commercialisation and partnerships. Before this, he led omnichannel growth and marketing for the FairPrice Group app, driving go-to-market adoption and engagement.

Andrew Ridsdale-Smith

Head, Analytics Practice, APAC

Kantar

Andrew Ridsdale-Smith has been with Kantar for almost 25 years and is based in Singapore. For the last 20 years he has worked in a variety of regional APAC roles and across a broad mix of industries and clients.

In recent years, his role has focused on helping our clients make better decisions with their existing data through both the application of more advanced, predictive analytic approaches as well as a more critical human perspective.

He currently leads Kantar’s Analytics Practice in APAC which focuses on using AI-based approaches to help maximise marketing ROI, extract insights from digital data and bring sense to large, siloed datasets.

Evangeline Leong

Chief Executive Officer

Kobe

Evangeline is the Founder & CEO of Kobe Global Technologies. Founded in 2016, Kobe has quickly established itself as a leading influencer marketing agency by specialising in creative ideation and results-driven campaigns with its proprietary influencer data and patented management system. With access to over 14 million creators globally, Kobe effectively matches brands with influencers to engage target audiences. The agency’s excellence is underscored by its 7 consecutive Gold Awards for Influencer Agency of the Year since 2020.

Vincent Pang

Managing Director, APAC

Locala

Vincent Pang is an adman by nature with over 20 years of experience progressing from marketing to business development and commercial roles across various industries including adtech. He’s currently spearheading Locala’s growth across APAC, helping marketers efficiently plan, activate and measure omnichannel advertising campaigns. Locala helps brands understand their most valuable audiences at hyperlocal level to deliver highest in-store visitation and return on ad spend.

Srihari Puthanveettil

Assistant Vice President (Digital and Data)

Mandai Wildlife Group

From investment banking tech to 15+ years of unlocking insights no one knew they needed, Srihari Puthanveettil now turns numbers into narratives at Mandai Wildlife Group—spreading the message of conservation one data point at a time. Equally curious about Martech and the “enablers” that transform insights into action, he is striving to ensure that analytics doesn’t stop at a report or dashboard without any measurable outcomes.

Violet Lim

CEO and Co-Founder

Lunch Actually Paktor Group

Violet Lim is the CEO and co-founder of Lunch Actually Paktor Group, Asia’s leading dating and matchmaking company with presence in Singapore, Hong Kong, Malaysia, Indonesia, Thailand, and Taiwan. Inspired by her colleagues who struggled to find time for love due to demanding careers, Lim launched Lunch Actually in 2004 with her then fiancé, now husband, Jamie Lee. Since then, the company has arranged over 150,000 dates and brought together more than 4,500 successful and married couples, blending technology with the human touch to transform dating across Asia.

The first Asian certified by the Matchmaking Institute in New York, Lim is widely recognised as a thought leader in relationships. She has been featured in over 4,500 media outlets, including CNN, BBC, Bloomberg, and Forbes, and is a resident dating expert on Singapore’s Class 95 FM. A sought-after speaker, Lim has delivered talks at TEDxNTU, Global Dating Insights Summit, and other international conferences.

An award-winning entrepreneur and changemaker, Lim is passionate about mentoring youth, training matchmakers globally, and nurturing relationships. With a law degree from the University of Manchester and a master’s in personnel management from LSE, her ultimate life goal is to create one million happy marriages.

Henry Christian

Head of Loyalty and Customer Digital Transformation

Metro Singapore

Henry Christian is a loyalty and CRM leader with over 15 years of experience in designing, building, and scaling impactful customer loyalty programs across diverse industries, including retail, finance, airlines, and e-commerce. Currently the head of loyalty and customer digital transformation at Metro (Private) Limited, Christian has a proven track record of driving customer retention and growth through data-driven strategies.

He has notably designed and managed some of Asia’s largest loyalty programs, such as Link Rewards (Singapore), MAPCLUB (Indonesia), and GoTo Group Loyalty (Indonesia). With a unique background spanning both running award-winning loyalty programs and independent consulting, Christian offers a well-rounded perspective on creating financially sustainable systems that foster strong customer-business relationships. A recognised thought leader, Christian frequently shares his insights at global events and on LinkedIn.

Carolyn Wishnowski

Vice President, Global Branding, Marketing and Loyalty

Millennium Hotels and Resorts

Carolyn Wishnowski is a seasoned branding, loyalty, and marketing leader with over 24 years of experience across hospitality, lifestyle, and healthcare sectors. As vice president of global branding, marketing and loyalty at Millennium Hotels and Resorts, she leads the group’s global brand strategy, integrated marketing, public relations, strategic partnerships, and loyalty operations across an international portfolio.

Since joining Millennium in 2023, Wishnowski has led the revitalisation of the MyMillennium loyalty program, launched integrated F&B and lifestyle campaigns, and strengthened brand visibility and engagement across key markets. She was promoted to vice president in 2025 in recognition of her strategic leadership and commercial impact.

Her previous roles include leading marketing communications at voco Orchard Singapore, and senior leadership positions at Starwood Hotels and Resorts, Ramsay Sime Darby Health Care, and DreamUs Group. Wishnowski brings deep expertise in loyalty strategy, brand storytelling, and guest experience—and shares insights on these topics at industry events and leadership forums.

Chen Peng

Chief Executive Officer

minden.ai

Chen Peng is the chief executive officer of minden.ai, a technology venture behind yuu Rewards Club – one of Singapore’s leading loyalty coalition programmes with over two million members to date.

A seasoned expert with over 20 years of experience, Chen’s career has been dedicated to building and refining loyalty programmes across Southeast Asia. Before leading minden.ai, Peng established and scaled SessionM (a Mastercard company) in APAC, growing it into the region’s leading loyalty technology provider for brands such as Central Group, Tesco Lotus, yuu Rewards Club, and Starbucks.

Earlier, Chen served as general manager for Aimia in Asia – then the world’s largest loyalty company – where he managed programmes for major brands including Standard Chartered Bank, ExxonMobil, P&G, Samsung, Shangri-La Hotels, China Southern Airlines, and PCCW.

Under Chen’s leadership, minden.ai continues to redefine loyalty marketing through data, AI, and technology, powering impactful programmes like yuu Rewards Club in Singapore.

Rafay Korai

Head of Growth

Mindvalley

Rafay Korai is a seasoned growth leader, entrepreneur, advisor, investor, speaker, and wellness content creator with over a decade of experience scaling global B2C membership businesses. As head of growth at Mindvalley, he leads strategy for subscription and digital products generating over $100 million in annual revenue. Korai played a pivotal role in launching and scaling Mindvalley Membership from $0 to $80 million, driving cross-functional initiatives across marketing, product, and retention. Outside of Mindvalley, he builds wellness and health food brands, advises early-stage startups, and invests in purpose-driven ventures. He also creates content on social media focused on performance, longevity, and mindful living. His work blends strategic thinking with storytelling and experimentation—grounded in a deep understanding of consumer behaviour. Korai is a sought-after speaker known for translating complex ideas into practical insights that spark growth, both in business and in life.

Sutowo Wong Director, Health Analytics Division
Ministry of Health Singapore

Sutowo Wong is the director, health analytics division at Ministry of Health (MOH) Singapore.

He leads a team of data scientists, statisticians and economists in applying artificial intelligence (AI), machine learning (ML), operations research, systems modelling, geospatial analytics, forecasting, econometrics, visualisation and primary research in support of MOH’s priorities in policy formulation and review, service planning and operations. He is also responsible for leading capability development, publication, and outreach regarding data analytics and AI in MOH.

Prior to his role in MOH, he was in various analytics leadership roles in management consulting with experience across various domains such as customer, fraud/risk, HR and operations. He worked with organisations in public service, healthcare, pharmaceuticals, CPG, retail, telco, banking, insurance, energy, airlines and hospitality in Southeast Asia, China, India and Japan.

Evelyn Pang

General Manager

Moderna Biotech Singapore

Evelyn Pang is the general manager of Moderna Singapore, where she leads one of the world’s most innovative biotech companies at the intersection of science, digital transformation, and public health. With progressive experience across Asia, she has held senior leadership roles in marketing, strategy, commercial operations, and consulting at global healthcare organizations including Abbott, AbbVie, Sanofi, L.E.K. Consulting, and Zuellig Pharma.

Pang has pioneered digitally driven physician-patient engagement models, led blockbuster launches across multiple therapeutic areas, and built regional teams that deliver brand excellence across 13 Asian markets. She has a proven track record of building high-performing teams and navigating complexity, shaping brand advocacy and trust during times of rapid change and transformation.

At Moderna, she champions purpose-driven innovation and cross-industry collaboration, transforming how healthcare is delivered and experienced. Her perspective on the evolving role of marketers in the AI era is grounded in strategic clarity, collaborative leadership, and a belief that amidst algorithms and automation, authenticity and human connection remain the most powerful drivers of impact and meaningful engagement.

A passionate mentor to health tech innovators and future healthcare leaders, Pang brings curiosity, purpose, and grace to every conversation she leads and learns from.

Kenneth Lau

Global Digital Commerce Excellence Lead

Mondelēz International

Kenneth Lau is an experienced FMCG brand and digital marketer with a specialisation in food, beverage, and nutrition categories. Lau has held global, regional, and local, marketing roles in MNCs including Danone, Unilever and Friesland Campina, where he managed iconic brands, crafted game-changing strategies, and influenced cross-functional teams for business impact. Currently, he leverages his experience at Mondelēz International to lead digital commerce excellence in people capabilities, digital shelf, and e-commerce performance.

Amresh Kumar

Director of Sales for Southeast Asia

Nexxen

Amresh Kumar serves as director of sales for Southeast Asia at Nexxen, where he drives strategic partnerships and revenue growth across the region. He has diverse expertise in account management and leadership in advertising and digital media, bringing deep knowledge of programmatic advertising, content marketing, and cross platform campaign management.

Dr. Angel Lo

Head of Customer Experience APAC

Olympus

Dr. Angel Lo is the head of customer experience APAC at Olympus, bringing extensive leadership experience in digital transformation, customer experience, commercial excellence, and strategic expansion across the Asia Pacific region. She has held senior roles in leading multinational companies across the biotech, medtech, high-tech, and manufacturing sectors, where she has driven impactful change in highly regulated and fast-growing environments.

Dr. Lo has successfully led the setup of new offices, service centres, and warehouses across multiple APAC markets, and played a pivotal role as an advisor and stakeholder in shaping distributor and direct sales strategies. A passionate and transformational leader, she is committed to building high-performing, engaged teams and delivering exceptional customer experiences at scale.

Jayss Rajoo

Director of Marketing & Innovation

Pizza Hut

Jayss Rajoo, an accomplished marketer with 20+ years of diverse business acumen, excels in commercial management, strategic marketing, and brand innovation. A trailblazing entrepreneur, Rajoo pioneered patented packaging designs, fostering unique brand identities. Rajoo thrives on unorthodox thinking, leveraging digital trends and pop culture to spark conversations. She notably propelled Pizza Hut as Singapore’s pioneer consumer brand to integrate AI into campaign creatives.

Aashay Shah

Brand Marketing and Media Director

Procter & Gamble

Aashay Shah, is the brand marketing and media director at Procter & Gamble, currently leading Pampers and SK-II. He has a 12-year track record of turning around businesses in JAPAC. His extensive skills and experiences involve developing trusted products and communication strategies that yield positive outcomes for consumers, the company, and the community.

Cyril Prasanna Kumar

Regional Digital Marketing Head, ASEAN

Reckitt

As the regional digital marketing head for the ASEAN region at Reckitt, Cyril Prasanna Kumar leads innovative digital strategies that drive brand growth, consumer engagement, and performance marketing excellence across diverse markets. With over 15 years of experience in digital marketing, Kumar brings a deep understanding of regional nuances, e-commerce acceleration, and data-driven decision-making to the forefront of Reckitt’s marketing initiatives.

In this role, Kumar spearheads the development and execution of integrated digital campaigns, optimises omnichannel strategies, and champions digital transformation within the organisation. Passionate about consumer behaviour and emerging technologies, he has successfully scaled digital capabilities and built high-performing teams across multiple countries in ASEAN region.

Iain Seers

Chief Executive Officer

RightSpend

Iain Seers has over 20 years’ experiences in the advertising and MarTech industry managing various marketing disciplines across different business sectors. Seers has a unique insight having worked on both sides of the equation for some of the world’s largest advertising networks and global brands delivering solutions.

Having been at the forefront of many multi-discipline marketing technologies and data innovations that have provided true marketing efficiency for brands around the world. RightSpend has made a name for itself in the marketing procurement industry delivering savings, efficiencies and insight using best in class technology and proprietary data, RightSpend’s current clients include many of the top 100 global brands.

Crystal Sim

Head of Digital Marketing and Media, Integrated Marketing

Samsung Electronics Singapore

Crystal Sim is the head of digital marketing and media, integrated marketing at Samsung Electronics Singapore. A seasoned marketer with over a decade of experience across the APAC region, she has a proven track record in driving sales, building brand awareness, and crafting strategies that deliver tangible business results.

With a deep understanding of both brand vision and market dynamics, Sim excels at formulating go-to-market strategies that resonate with consumers while supporting long-term revenue growth. Her passion lies in tackling complex marketing challenges head-on, bringing a blend of strategic insight, creativity, and tenacity to every campaign she leads. Known for her resilience and results-oriented mindset, she is committed to pushing boundaries and making a meaningful impact through digital and integrated marketing.

Debra Soon

Group Head of Brand, Communications, Marketing and Experience

Singlife

Debra Soon leads an integrated brand, communications, marketing and experience team which partners business leaders to achieve revenue targets. She has spent over 30 years in regional leadership roles in media, and diversified conglomerates, covering the property, automotive and tech industries. She held bottom-line responsibilities as managing director of Channel NewsAsia and as chief customer officer of Mediacorp. Soon has also lead HR, regional IT, communications, projects and customer experience teams. Soon has a BSc in economics and an MSc in international relations from the London School of Economics and Political Science.

Julien Dahmoun

Head of Digital Marketing

Starhub

Julien Dahmoun is the head of digital marketing at StarHub, where he leads a multidisciplinary team spanning SEO, digital advertising, and social media to drive growth across the company’s suite of consumer products and services. With over a decade of experience in performance marketing, he brings a highly analytical and strategic mindset to the ever-evolving digital landscape. Known for his didactic approach and strong business acumen, he has a proven track record in customer acquisition, lifecycle value expansion, and full-funnel campaign execution.

Mark Lim

Chief Digital Officer

Temasek

Mark Lim is the chief digital officer (CDO) of Temasek. He leads a team that drives positive business, tech, and operations change with digital strategy, digital technology, design thinking, modern digital product management, and digital fluency.

Lim believes that digital and cybersecurity must work hand-in-hand to drive digital transformation and the adoption of new digital business strategies. He is a certified chief information security officer (CCISO) with the EC Council.

Before joining Temasek, Lim co-founded the Government Digital Service at GovTech Hive. He built in-house digital technology, Agile, UX, software engineering, data science, and Government PaaS core infrastructure teams there.

Lim builds cross-functional agile tribes and squads that focus on innovation and collaboration through digital strategy, user experience design, Agile software development, DevSecOps, continuous delivery, core infra engineering and ops, quality engineering, cybersecurity, digital risk management, cloud technology, big data platform, process redesign, data science, and machine learning.

Lim is very passionate about organisational culture and its effects on developing high-performance teams and individuals. He believes that happy people produce high-quality work, and it is essential for leaders to seed the right tone for a positive culture to flourish and meet organisational goals.

Lim has also been appointed to the 16th National Youth Council, where he advises leveraging digital technologies to engage and empower the youth. He also serves on the fourth National Youth Fund Advisory Committee, where he advises the committee on the evaluation and seed funding/grants for ground-up initiatives and startups.

Lim has been appointed as an advisor (Community Care Technology Council) to the Agency for Integrated Care (AIC). He has also been appointed to the National University of Singapore (NUS) School of Computing Advisory Board on July 1st, 2023. He is an accredited director of the Singapore Institute of Directors (SID).

Magda Wolder

Innovation Marketing Director (Creative Play Lab)

The LEGO Group

Magda Wolder is a seasoned marketing leader renowned for her ability to drive brand growth through innovation. With 17 years of experience, both client-side and agency, Wolder has successfully contributed to the growth of global brands such as The LEGO Group, tech giant – Google, and entertainment disruptors – Netflix and Sky. Her expertise encompasses creative and media innovation, strategic acumen, and a dynamic leadership style characterised by empathy.

Currently based in Singapore and serving as the GTM innovation director at The LEGO Group’s Creative Play Lab, she leads a multinational team responsible for crafting strategic marketing plans for new play innovations. Previously, Wolder led an innovation arm for Google’s digital agency, Essence, in the APAC region; created and headed up the creative strategy function back in the London hub for clients including Google, NBC Universal, L’Oreal, and Airbnb.

Originally from Poland, a mom and a wife, with a wealth of experience spanning diverse industries and geographies, Wolder brings a unique blend of strategic vision, creative innovation and a sense of humour to the table, making her a sought-after speaker in marketing innovation and brand growth.

Kelvin Koh

Managing Director

Truescope Singapore

Kelvin Koh is a leader in media intelligence, technology, and public communications. As managing director of Truescope Singapore, he has guided the company’s growth into one of Singapore’s leading media monitoring firms, delivering analytics and insights to a broad range of clients, including major public sector organisations.

With experience spanning strategic media planning, crisis management and integrated communications across sectors such as government, finance, healthcare and logistics, Koh brings a balanced approach that combines real-time data with practical guidance. He is also committed to developing the industry and supporting future professionals. Koh teaches communications measurement at Nanyang Technological University and serves as membership head at the Institute of Public Relations Singapore. Recognised as a voice in Southeast Asia’s media intelligence space, he is known for his thoughtful perspectives on AI, analytics and industry change, with a focus on building trust and driving meaningful outcomes.

Mihir Deshpande

Senior Director and Head, Commercial Operations and Strategy, Asia Pacific

Thermo Fisher Scientific

Mihir Deshpande is a member of APJ leadership team and heads strategy and commercial operations for Thermo Fisher Scientific across 15+ countries in the Asia Pacific and Japan region.

Deshpande is widely recognised for developing and executing high-impact growth strategies, leading large-scale digital commerce transformation programmes, and delivering profitable growth through commercial excellence. He has built a strong reputation for driving disciplined commercial execution, embedding data-led operating rhythms, and ensuring day-to-day accountability across complex, matrixed environments.

He brings deep market understanding and operational expertise in both direct and channel-led models, having established a scalable channel management framework that has driven faster, more consistent growth across complex markets.

Deshpande has held leadership roles at Johnson & Johnson and Thermo Fisher across India, the U.S., and Asia, and has been recognised through multiple awards.

Petromil Petkov

Founder and Head of Innovation Hub Singapore

Volkswagen Group

Petromil Petkov is the founder and head of the Volkswagen Group Innovation Hub in Singapore, where he leads the Group’s innovation strategy and partnerships across Southeast Asia. His work enables brands like Volkswagen, Audi, Porsche, and Bentley to collaborate with the regional startup and tech ecosystem.

Previously based in China for seven years, Petkov spearheaded numerous deep tech collaborations for Volkswagen Group and launched Audi’s deep tech incubator in Beijing. He also served as entrepreneur-in-residence at Tsinghua University x-lab and as a design thinking coach at China University of Communications.

Before joining the automotive industry, he held product development roles across four continents with organisations including the United Nations, Motorola, Infosys, and launched a fintech startup.

Foo Siew Ting

Transformation Growth leader and Best-selling Author

Foo Siew Ting is a transformation growth leader, CMO and author of Building Brands with Soul, a blueprint for turning trust into pricing power.

Her 25-year global career spans senior leadership roles at Unilever, Mars, Diageo, and Fonterra. Most recently, as global chief brand and insights officer and Asia Pacific Japan CMO, she repositioned the company from PC-maker to a brand that unleashes human potential, adding US $2 billion in incremental revenue and taking HP Gaming from #9 to #1 in North Asia in just 18 months.

Foo Siew Ting’s trademark purpose × brand-science × cultural-insight playbook has also:

Propelled Johnnie Walker from #2 to #1 in China (+16% sales)
Reversed Fonterra’s nutrition brand from a –5% decline to +10% growth
Built diverse, high-performing teams of over 200 across global markets

Kellogg-certified in AI-driven growth analytics (2024), she now advises boards on how to unite technology, purpose and human insight to drive sustainable growth. Foo Siew Ting also serves on the board of The Marketing Society and as an independent director of RSVP Singapore, a non-profit organisation activating senior volunteers to serve their communities. She is also advisory to a few tech/digital and AI start-ups.

A champion of inclusive leadership, Foo Siew Ting is committed to mentoring the next generation of business and marketing leaders across Asia. Her inclusive leadership style was recognised in 2024, when she was named a Global Top 3 Inclusive CMO by The CMO Club, honouring executives who embed diversity and belonging into business outcomes.

Sujata Dantiki

Moderator

Sujata Dantiki is a seasoned marketing executive with a track record of leading growth strategy and customer engagement at global brands like Tesla and eBay. She is also the founder of Anoova Global, a boutique consultancy that helps brands grow with intention by integrating cultural intelligence, AI-enabled innovation, and regionally attuned strategy.

At Tesla, Dantiki led customer acquisition and retention across North America during a pivotal period of organisational transformation. She launched high-impact promotions to increase engagement, designed journeys to accelerate adoption of Full Self Driving (FSD), and delivered insights that shaped customer and market strategy.

At eBay, she built the company’s competitive strategy and intelligence function from the ground up. Dantiki led analysis across categories including auto, electronics, fashion, and luxury, supporting business-critical decisions that strengthened market position in the US, UK, and Germany. She was recognised with the company’s Spot Award, reserved for the top 1% of contributors.

At Anoova Global, Dantiki partners with tech and consumer businesses across Asia to bring cultural nuance and strategic clarity to go-to-market plans, demand generation, and marketing transformation.

Earlier in her career, she led global eCommerce strategy at Newell Brands, drove omnichannel transformation at Forever21, and co-led the launch of Mars’ first new brand in two decades.

Outside of work, Dantiki is a champion for diversity, inclusion, and education initiatives. She has served on the leadership team of Women at eBay, was selected as a Marketing Academy Scholar, and is an Insights250 awardee. She holds an MBA from the University of Michigan and often returns as a guest lecturer.

Now based in Singapore, Dantiki brings global brand expertise and a deep curiosity for Asia’s diverse markets. She remains especially interested in how AI and innovation continue to reshape the role of marketing leaders today.

Rezwana Manjur

Editor-in-chief

MARKETING-INTERACTIVE

Rezwana Manjur has more than a decade of experience under her belt, first joining MARKETING-INTERACTIVE in 2012 as a journalist. Over the years, she has risen through the ranks in the newsroom, working across markets such as Singapore, Malaysia, Indonesia, the Philippines and Hong Kong. During her time with MARKETING-INTERACTIVE, she has interviewed several high-profile individuals, from Sir Martin Sorrell to Gary Vaynerchuk and Russell Simmons.

In her current role, she oversees the overall direction for the MARKETING-INTERACIVE brand working closely with the editorial, production and commercial teams across online, new media, print, social and events. She also oversees MARKETING-INTERACTIVE’s branded content division to ensure editorial integrity in all of the content produced, while fostering close collaboration with clients.

When she’s not writing and editing, she is also a familiar face to many of MARKETING-INTERACTIVE’s audiences, hosting the brand’s awards and conferences.

Matthew Eaton

Editor

MARKETING-INTERACTIVE Australia

Matt Eaton is the Australian editor at MARKETING-INTERACTIVE, covering all aspects of the Australian media, marketing, advertising and technology landscape.

Previously, he was the production editor at the South China Morning Post in Hong Kong, where he covered sports and trending news across the Greater China region. He also served as publisher of Hong Kong Living, overseeing four monthly magazines and large-scale events, including the Hong Kong Dining Awards and Hong Kong Education Awards. With a media career spanning more than 20 years, Eaton has worked as a publisher, group editor, news editor and content strategist across digital media, magazines, daily newspapers, conferences and industry awards.

He first joined Lighthouse in 2007 to lead the launch of MARKETING-INTERACTIVE in Hong Kong and was later promoted to group editor, overseeing editorial teams across Singapore, Malaysia, and China.

Soren Beaulieu

Regional Content and Strategy Director

MARKETING-INTERACTIVE

Soren Beaulieu currently serves as the Regional Content and Strategy Director at Lighthouse Independent Media, the publisher of MARKETING-INTERACTIVE, Human Resources Online and iTnews Asia. With more than 15 years of experience, Beaulieu’s role and responsibilities span across content, media, commercial and event production. He overseas more than 25 awards programmes in APAC and Southeast Asia, and leads Lighthouse’s custom business arm, where he has delivered tailored solutions for several clients including Adobe, BBC, Braze, GrabAds, IBM, Quora, Oracle, Salesforce, Samsung and Shutterstock, to name a few. Beaulieu holds a master’s degree in the social sciences from the University of Chicago. Being a father of four has motivated him to take a keen interest in the science of longevity, which has instilled a love of sleeping early, exercising daily, eating simply and fasting intermittently.