Speakers

A leading set of marketers will feature at the conference! If you would like to suggest a speaker/topic, or apply to speak, please drop us an email at production_northasia@marketing-interactive.com.

Samson Fong

Regional Head of Marketing

Beame

Jennifer Wang

Head of Ecommerce, Asia

Carlsberg Group

Linda Wang

Head of Lifestyle Marketing

Cathay Pacific Airways 

Hilda Cheung

Marketing Director

CODY out of home

Michelle Chan

General Manager, Digital Business

DCH Motors International Holdings Limited

Fiona Tin

Regional Director, Northeast Asia and Oceania

Nichebox

Jaslin Goh

Director, Marketing, Communications and Data

Octopus

Gary Liu

Co-Founder & CEO

Terminal 3

Ryan Lee

EVP and Co-Founder

The Pinkfong Company (Baby Shark)

Flora Tsui

Vice President, Marketing and Digital Strategy

Toys“R”Us Asia

Rezwana Manjur

Editor-in-Chief

MARKETING-INTERACTIVE

Karen Wong

Deputy Editor – North Asia

MARKETING-INTERACTIVE

Vanessa Yuen

Journalist – North Asia

MARKETING-INTERACTIVE

Samson Fong

Regional Head of Marketing

Beame

With over 10 years of experience, Samson is a senior growth marketer specializing in scaling startups. As an early team member at companies like Xiaomi, DJI, and Zenyum, he was instrumental in their journey from launch to hyper-growth, building brands and multi-million-dollar campaigns from scratch.

Currently, Samson is the Regional Head of Marketing at Beame and a Partner at Inspect Element, a Hong Kong venture builder. He leverages his diverse experience to guide high-potential founders with their go-to-market plans, sharing his expertise as a guest lecturer and a volunteer consultant for NGOs.

Jennifer Wang

Head of ecommerce, Asia

Carlsberg

Jennifer Wang serves as Head of Ecommerce, Asia at Carlsberg Group, where she spearheads the strategic vision and execution of digital commerce initiatives across multiple Asian markets. She drives regional commercial growth, forges strategic digital partnerships, and leads capability-building programs that expand Carlsberg’s online presence while connecting with younger generations in evolving digital landscapes. Her comprehensive portfolio encompasses omnichannel ecosystem development, performance optimization, and long-term digital transformation aligned with shifting consumer behaviors. Building on her previous expertise in data-driven marketing, digital campaign orchestration, and commercial strategy setting, Jennifer consistently translates consumer insights into scalable solutions—leveraging analytics for commercial decisions and integrating digital strategy across traditional sales channels to guide consumers seamlessly from brand awareness to conversion.

Linda Wang

Head of Lifestyle Marketing

Cathay Pacific Airways

Linda Wang leads the Lifestyle Marketing team at Cathay, overseeing strategic marketing initiatives across the company’s diversified lifestyle portfolio, which includes ecommerce, insurance, payments, and Asia Miles. With a strong foundation in the airline industry, Linda brings deep expertise in customer relationship management, brand development, and digital sales and marketing. Her approach is driven by a growth mindset and a passion for innovation, consistently leveraging emerging technologies to enhance digital marketing strategies and deliver impactful results.

Hilda Cheung

Marketing Director

CODY out of home

Hilda Cheung serves as the Marketing Director for CODY Out of Home, where she spearheads the development and implementation of strategies aimed at enhancing marketing performance and building brand equity to align with the company’s commercial goals.

With years of experience in marketing management across the Property & Real Estate and hospitality sectors, Hilda is a seasoned professional. Her previous senior roles resulted in significant business growth and garnered numerous industry accolades.

Hilda is known for her analytical and strategic mindset, coupled with a passion for consumer insights. She enjoys pushing brands and teams to explore unconventional approaches that deliver lasting impact.

Michelle Chan

General Manager, Digital Business

DCH Motors International Holdings Limited

Michelle is a pioneer and leader in marketing and strategic business development
across multiple industry sectors. A believer in ecosystem partnership, customer
centricity and technology enabled marketing, Michelle has passion and solid track
record in Business Transformation, Service Innovations & Marketing.

Michelle is currently the General Manager, Digital Business of DCH Motors,
overseeing the overall customer relationship management and transformation of the
company’s Drivers-Specific loyalty platform Hong Kong Motor Club.

Before joining DCH Motors, Michelle has been with Livi Bank, FWD Insurance, Hong
Kong Applied Science & Technology Research Institute (ASTRI), Hong Kong Telecom
(Group Loyalty Business, SVF Payment Business), Huawei Technology & Nokia
Siemens Network, taken up leadership roles in marketing, product and business
development functions.

Fiona Tin

Regional Director, Northeast Asia and Oceania

Nichebox

With over 20 years of experience in luxury marketing, Fiona Tin has built a career rooted in creativity, resilience, and a thoughtful understanding of consumer behavior. As Regional Director for Northeast Asia and Oceania at Nichebox, she leads the niche perfumery sector, championing the heritage of Clive Christian and the innovation of Liquides Imaginaires through authentic storytelling and bold strategies.

Fiona’s career spans transformative roles, including five impactful years at CHANEL, where she spearheaded marketing for the Fragrance and Beauty Products Division in Hong Kong and Macau. She also held leadership positions at Pandora Jewelry Asia Pacific and Richemont, where she launched new product franchises, drove global brand-building projects, and created campaigns that earned over 20 prestigious Marketing & PR awards.

As a public speaker, Fiona engages her audience with humility, warmth, and professionalism. In her TEDx Talk 2024, “Orchestrating a Life of Growth from Within”, she reflects on overcoming setbacks and personal challenges to emerge stronger and more compassionate. Fiona’s story encourages others to embrace creativity, redefine success, and take bold steps toward meaningful change, guided by courage, innovation, and passion.

Jaslin Goh

Director, Marketing, Communications and Data

Octopus

Jaslin Goh is the Director of Marketing, Communications and Data at Octopus Cards, responsible for driving growth in digital innovation and ecosystem development for the company.

Jaslin has over 20 years’ experience in commercialisation, management, integrated marketing, branding, management consultancy, data insights, customer experience, innovation design in Hong Kong, Greater China and the Asia Pacific, across a broad spectrum of brands.

Prior to joining Octopus, Jaslin served as the APAC Vice President of Marketing at foodpanda, managing branding performance and growth initiatives across 11 markets in Asia, including Singapore, Hong Kong, Taiwan, and Thailand. Previously, she had also helmed senior roles at HSBC, Virtual bank, Shangri-la Group and more.

Jaslin is also a strong advocate for balancing professional ambition with personal wellbeing, having expressed a renewed focus on family and expanding her scope beyond brand performance and growth marketing into data, AI and loyalty to elevate the digitalization and customer engagement to the next level.

Gary Liu

Co-Founder & CEO

Terminal 3

Gary Liu is the Co-Founder & CEO of Terminal 3, a company building Web3’s most advanced decentralised identity and data platform. He also chairs Web3 Harbour, an industry body driving adoption of the decentralised internet across Asia, and serves on the Hong Kong Government’s Web3 Task Force and the ICT Services Advisory Board. Previously, Gary was CEO of the South China Morning Post, where he led its digital transformation, expanded global reach, and built new revenue streams. He also served as CEO of Digg, Head of Labs at Spotify, and held senior roles at AOL and Google. Gary was the Founder and Board Director of Artifact Labs, a historical NFT company. Recognised globally, he is a World Economic Forum Young Global Leader, former chair of WAN-IFRA Asia Pacific, and a past INMA board member. His work has been featured in The Wall Street Journal, Nikkei Asian Review, and Tatler Asia.

Ryan Lee

EVP and Co-Founder

The Pinkfong Company (Baby Shark)

Ryan is the Executive Director and producer of the content business – animation, mobile app, and online game – seasoned through various project launches and operations in Korea and the global market for over 20 years. He has an extensive knowledge and experience in the content industry, building networks and co-working with internal and external stakeholders. At the Pinkfong Company, he has produced 3 seasons of The Baby Shark Big Show! with Nickelodeon and produced more than 1,000 songs and stories including the viral ‘Baby Shark’ video, which has garnered over 15 billion views as YouTube’s the No.1 most watched video. He also provides cross-functional management; direct 46 employees across local subsidiaries and global business. Ryan also launched the first-ever North American tour ‘Baby Shark Live’ and produced an animated TV series, Pinkfong WonderStar in South Korea. Ryan directs Pinkfong’s brand marketing, while spearheading licensing business and diversification of content distribution channels.

Flora Tsui

Vice President, Marketing and Digital Strategy

Toys “R” Us Asia

Flora Tsui oversees Toys “R” Us Asia’s marketing, consumer engagement and eCommerce functions across a portfolio of Asian markets, including Japan, China, Hong Kong, Malaysia, Singapore, Thailand, and Taiwan.

Before joining Toys “R” Us, Tsui worked in the FMCG, retail, and entertainment sectors, accumulating nearly two decades of diverse experiences.

As the Director of Marketing at Hong Kong Disneyland, she drove strategic initiatives across markets. Her roles prior to Disneyland, including her leadership positions at British American Tobacco and impactful contributions at Johnson & Johnson and Samsung Electronics, underscore her capability to revitalise brands and spearhead successful market strategies.

Rezwana Manjur

Editor-In-Chief

MARKETING-INTERACTIVE

Rezwana Manjur has close to a decade of experience under her belt, first joining MARKETING-INTERACTIVE in 2012 as a journalist. Over the years, she has risen through the ranks in the newsroom, working across markets such as Singapore, Malaysia, Indonesia, the Philippines and Hong Kong. During her time with MARKETING-INTERACTIVE, she has interviewed several high-profile individuals, from Sir Martin Sorrell to Gary Vaynerchuk and Russell Simmons.

In her current role, she oversees the overall direction for the MARKETING-INTERACIVE brand working closely with the editorial, production and commercial teams across online, new media, print, social and events. She also oversees MARKETING-INTERACTIVE’s branded content division to ensure editorial integrity in all of the content produced, while fostering close collaboration with clients.

When she’s not writing and editing, she is also a familiar face to many of MARKETING-INTERACTIVE’s audiences, hosting the brand’s awards and conferences.

Karen Wong

Deputy Editor – North Asia

MARKETING-INTERACTIVE

Karen Wong is the deputy editor for MARKETING-INTERACTIVE where she focuses on North Asia regional news and trends in advertising, marketing, business and economy.

Wong has over seven years of experience in the media industry, covering a slew of verticals from politics to current affairs and business. She has extensive experience working on both print and online platforms. Wong is in charge of driving editorial and social media content for MARKETING-INTERACTIVE’s North Asia audience.

Wong also represents the MARKETING-INTERACTIVE brand at many leading industry events and interviews high profile industry players across North Asia. As a multi-lingual journalist, Wong also worked for Hong Kong Economic Journal and East Week before joining Lighthouse Independent Media. In her previous experience, she gained considerable knowledge of the Hong Kong market, where she harnessed her passion for writing and creating in-depth content for readers.

Vanessa Yuen

Journalist – North Asia

MARKETING-INTERACTIVE

Vanessa Yuen is the journalist for MARKETING-INTERACTIVE where she focuses on daily news and trends in advertising, marketing, business and economy for the North Asia market.

Yuen has a great passion for journalism and the media industry, and she had showcased her excellence in news hunting and news writing during her time at MARKETING-INTERACTIVE. Yuen is also involved in generating ideas for editorial and print content for MARKETING-INTERACTIVE’s North Asia audience.

Prior to MARKETING-INTERACTIVE, she honed her skills with Now TV where she developed her passion for writing business and marketing-related content for readers.

Speakers

Samson Fong

Jennifer Wang

Linda Wang

Hilda Cheung

Michelle Chan

Fiona Tin

Jaslin Goh

Gary Liu

Ryan Lee

Flora Tsui

Rezwana Manjur

Karen Wong

Vanessa Yuen

Samson Fong

Regional Head of Marketing

Beame

Jennifer Wang

Head of ecommerce, Asia

Carlsberg

Linda Wang

Head of Lifestyle Marketing

Cathay Pacific Airways

Hilda Cheung

Marketing Director

CODY out of home

Michelle Chan​

General Manager, Digital Business​

DCH Motors International Holdings Limited

Fiona Tin

Regional Director, Northeast Asia and Oceania

Nichebox

Jaslin Goh

Director, Marketing, Communications and Data

Octopus

Gary Liu

Co-Founder & CEO

Terminal 3

Ryan Lee

EVP and Co-Founder

The Pinkfong Company (Baby Shark)

Flora Tsui

Vice President, Marketing and Digital Strategy

Toys “R” Us Asia

Rezwana Manjur

Editor-In-Chief

MARKETING-INTERACTIVE

Karen Wong

Deputy Editor – North Asia

MARKETING-INTERACTIVE

Vanessa Yuen

Journalist – North Asia

MARKETING-INTERACTIVE

Michelle Chan

General Manager, Digital Business