2024 Speaker’s Profile
A’bidah Zaid Shirbeeni
Senior Journalist
MARKETING-INTERACTIVE
A’bidah Zaid Shirbeeni is a journalist at MARKETING-INTERACTIVE. With a focus on the dynamic landscape of Southeast Asia, she delves into the realms of marketing, advertising, tech and business. Her interest lay in covering stories around new media, influencer relationships and the intersection between marketing and legal.
Before her foray into the world of marketing, A’bidah was an entertainment journalist. Her knack for storytelling led her to interview some of Hollywood’s most illustrious figures such as Harrison Ford, Chris Evans and Scarlett Johansson, and brought her audience closer to the stars.
Beyond the headlines, you’ll likely find her soaking up the sun by the pool or unwinding at home with a captivating movie.
2024 Speakers

Kelvin Hong
Director of Branding and Communications

Edwin Sugianto
Chief Operating & Marketing Officer

Dandy Masyaril Handoko
Head of Data and Digital Product
Bank Neo Commerce

Fauzan Akbar
Country Digital & Ecommerce Lead

Yustiar Rizawan
Head of Digital & Marketing Communication
Bluebird Group

Aditya Varadarajan
Director of INSEA Partnership for Microsoft Advertising

Rajesh Grover
Group VP – Digital & Omnichannel

Daniel Hagmeijer
Chief Marketing Officer, Southeast Asia
MAP Active

Jessica Setiawan
Marketing Director

Piotr Jakubowski
Co-founder
Nafas

Citra Ramadhani
Head of Marketing Tech & Consumer Data

Fibriyani Elastria
Chief Marketing Officer

Marina Frisca
Head of Marketing & Demand Generation Digital Appliances

Caroline Foo
President Director
Shiseido Cosmetics Indonesia

Derrick Heng
Chief Marketing Officer
Telkomsel

Eka Sugiarto
Head of Media and Personal Care Digital Marketing, Media and Digital Commerce

Neha Gupta
Former Suntory Garuda Beverages

Rezwana Manjur
Editor-in-Chief
MARKETING-INTERACTIVE

Camillia Dass
Deputy Editor
MARKETING-INTERACTIVE

A’bidah Zaid Shirbeeni
Journalist
MARKETING-INTERACTIVE