Anis Yusof

Group Chief Communications Officer

QSR Brands

Anis Yusof is a seasoned communications, marketing, media, public relations, and government liaison specialist with over 20 years of experience across diverse industries, including aviation, hospitality, media and broadcasting, retail, property development, and government-linked corporations.

With a strong track record in strategic communication, Anis excels in managing high-stakes situations, safeguarding corporate reputation, and navigating crisis scenarios with precision and agility. She has extensive expertise in securing influential media endorsements, driving government collaborations, and enhancing brand positioning to strengthen stakeholder confidence. Her ability to craft and execute crisis communication strategies ensures resilience in volatile business environments, reinforcing trust in corporate leadership, business solutions, products, and services.

Anis is currently the group chief communications officer at QSR Brands, where she leads crisis response initiatives and oversees comprehensive communication strategies that protect and elevate the company’s reputation.