Karen Yew

Group Chief Communications

Surbana Jurong

Ms Karen Yew is Group Chief Communications and Branding Officer, responsible for driving strategic communications and branding for One SJ. This includes employee engagement, public relations, media relations and corporate social responsibility. Before joining Surbana Jurong in January 2020, Karen served as the Senior Vice President and Head of Corporate Marketing and Communications at Mediacorp, where she played an integral role in transforming the company from a traditional broadcaster to a multi-platform national media network. As the Vice President of Brand and Communications at NTUC Income, she was instrumental in promoting the insurer’s innovative agenda and distinctive policies and practices. During her 12-year tenure at IBM, she led the ASEAN brand and communications team, supporting the company’s operations in both mature and high-growth markets.