Speaker's Profile

Karen Wong, Assistant Deputy Editor of MARKETING-INTERACTIVE

Ruud Liu

Head of Marketing, Greater China

Go City

As the Head of Marketing, Greater China at Go City, the world’s largest sight-seeing attraction pass operator, Ruud leads end-to-end marketing & sales efforts including ecommerce operation, social media marketing, advertisement, creative, PR, events, strategic partnership development and affiliate marketing across the region.

With 20 years of experiences of digital marketing & ecommerce in China and the global market, Ruud has a proven track record of managing complex cross functional/regional projects driving sales and user growth with effective collaboration among business units of technology, product, revenue management, customer service etc.

Before Go City, Ruud was the global performance marketing lead of global smartphone brand HONOR, vice-president of social and ecommerce in Galaxy Macao and vice-president of digital marketing & ecommerce in Sands China.

Ruud has an MBA degree from the University of Hong Kong. He is also an advocator of environment, social and governance principles, possessing an ESG analyst certificate issued by the CFA Institute.

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