Chris Alarcon

Head of Content and Community Management

Home Credit Philippines

Chris Alarcon is an award-winning veteran in the content creation industry in the Philippines, with over 15 years of experience spanning social media, influencer marketing, and web content. He has worked as a writer and designer for some of the Philippines’ top advertising agencies and served as a features and managing editor for Summit Media. He is also the pioneering member of PGAG, one of the biggest social media pages in the Philippines, where his team produced viral content on a weekly basis.

Currently, he is the head of content and community management at Home Credit Philippines, one of the leading fintech companies in the country. He leads a team dedicated to creating viral and high-quality content. His team’s recent campaign, the Home Credit Transition Videos, not only achieved millions of organic views but was also awarded Gold for Viral Marketing in the Philippines at the Marketing Excellence Awards 2024.