2025 Speaker's Profile

Amelia Lee
Vice President and Head of Marketing, Smart City & Digital Solutions
ST Engineering
As a Growth Marketing Leader, Amelia brings deep expertise in global technology markets, digital transformation, and content strategy, with a strong track record of driving impactful marketing initiatives across APAC, EMEA, and the Americas. Her experience spans startups and established enterprises, leading go-to-market strategies, regional expansion, and AI-driven marketing transformation.
Passionate about AI’s role in marketing, Lee help brands balance innovation with compliance, fostering a culture of experimentation while maintaining customer trust. She thrives on driving strategic growth and building high-performance teams that embrace innovation and collaboration.
Beyond her corporate role, she is committed to mentorship and knowledge-sharing, inspired by Ikigai—aligning purpose, passion, and impact.
2025 Speakers

Ng Yau Chuan
Chief Executive Officer
Baskin-Robbins (Malaysia and Singapore)

James Ng
Managing Director (Singapore and Philippines)
BYD

Samit Mehrotra
Global Brand Director
Castrol

Delbert Ty
Former Chief Marketing Officer
Coffee Meets Bagel

Krisha Dy
Global Director, Colgate Equity, Content and Experience

Shermaine Wong
Chief Executive Officer (CEO) and Co-Founder
Cult Creative

Eileen Goh
Chief Creative Officer
DMK

Gloria Ho
Strategic Brand Partnership Lead, SEA and ANZ

Adora Sarah Chou
Director of Marketing
Guzman y Gomez Singapore

Tom Child
House of Brands Director

Evangeline Leong
CEO
Kobe

Cassandra Leong
Senior Director, Brand Marketing
Marriott International

Jonathan Seto
Head, Commercial Engagement
Mediacorp

Tracy Lui
Senior Assistant Director, Marketing Communications and Retail

Lynn Chong
Head of Marketing
Samsung Electronics

Nicolò Pagliari
Head of Marketing
Saxo Markets

Heather Ang
Head of Marketing & Consumer Sales
Senoko Energy

Desmond Ang
Senior Assistant Director (Digital & Marketing Communications)

Kenneth Lim
Assistant Chief Executive (Marketing)

Bill Ang
Director, Brand Marketing

Shree Ann Mathavan
Marketing and Communications Director

Amelia Lee
Vice President and Head of Marketing, Smart City & Digital Solutions

Evgenia Papageorgiou
Marketing Director, Emerging Brands, ASEAN and South Pacific

Primus Nair
Head of Creative
The LEGO Agency, APAC

Paulene Ong
Marketing Director

Ryan Lee
EVP and Co-Founder
The Pinkfong Company (Baby Shark)

Tania Chan
Chief Marketing Officer & Partner
The Lo & Behold Group

Crispin Francis
Head of Digital Marketing

Joanne Lim
Head of Marketing, Southeast Asia
Virgin Active

Rishi Budhrani
Comedian, Host and Actor

Munah Bagharib
Influencer and Content Creator

Miguel Bernas
Consultant

Rezwana Manjur
Editor-in-Chief

Matthew Eaton
Editor
MARKETING-INTERACTIVE Australia

A’bidah Zaid Shirbeeni
Senior Journalist
MARKETING-INTERACTIVE

Soren Beaulieu
Regional Content & Strategy Director
MARKETING-INTERACTIVE