2026 Judge's Profile

Axiata_Fernie Jasmine

Yong Ping Loo

Executive Creative Director

TBWA\Singapore
Yong Ping Loo’s advertising journey began in London, where he graduated with first class honours from the University of the Arts London and cut his teeth crafting campaigns for major broadcasters. He later returned to Singapore, building a body of work across leading brands spanning travel, finance, lifestyle, technology, and public service. His achievements include being ranked amongst the top art directors globally by prestigious international award bodies and being recognised as a leading talent within regional industry honours. Furthermore, he has been acknowledged as a prominent voice and top-ranked content creator within the Singaporean market. Today, he serves as an executive creative director, leading multidisciplinary teams to deliver disruptive, award-winning work. Beyond advertising, he is an explorer, photographer, and automotive enthusiast devoted to inspiring his two daughters.
2026 Judges
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Mansi Trivedi

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Linda Hassan

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Alex Chan

Alex Chan

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Pat Law

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Brenda Maderazo

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Dhiren Amin

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Primus Nair Manokaran

Primus Nair Manokaran

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Jayss Rajoo

Jayss Rajoo

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Joanne Theseira

Joanne Theseira

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Lynn Chong

Lynn Chong

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Kenneth Lim

Kenneth Lim

Assistant Chief Executive, Marketing Group

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Debra Soon

Debra Soon

Group Head of Brand, Communications, Marketing and Experience

Singlife

Yong Ping Loo

Yong Ping Loo

Executive Creative Director

TBWA\Singapore

Rachel Ma

Rachel Ma

Director, Group Marketing

Yeo Hiap Seng (Yeo’s)