Bayu Sakhti

SVP Head of Digital and Online Marketing
Bank Danamon Indonesia

Bayu Fariesta Sakti is a Head of Digital and Online Marketing at PT Bank Danamon Indonesia Tbk., having worked in financial industry for more than 14 years and managing various financial products campaign and multi-million dollar budgets spent across a variety of media channels and devices.

He is a data driven marketing enthusiast with a specialty in optimization via data analysis, advanced audience targeting and split testing.
Bayu has a Computer Science degree from Gunadarma University and an automotive-lover.

Today, Bayu has the same passion for digital marketing as he did when he first began his career. And he never stop learning and being curious to be considered as a true digital marketing expert.