Mohamed Aboelfotouh

Digital Transformation & Marketing Capability Director
PepsiCo

Mohamed is currently the Digital Transformation & Marketing Capability Director for the AMESA sector at PepsiCo, leading the company’s charge to step-change digital capabilities in verticals like leveraging data, content development and tech innovation for its portfolio of brands. Prior to his current role Mohamed built up over 12 years of experience in the fields of media, e-commerce and consumer communication with assignments across Europe, Africa and Asia.