Candina Weston
Independent Consultant
Candina Weston is an international technology executive with experience across the United States, Europe and Asia. She is experienced in marketing, sales, strategy, operations and change management, and has led multiple global marketing, go to market, transformation and scale initiatives for Microsoft across B2B and B2C customer segments leveraging AI driven insights to drive scale, growth and transformation, leading with both data and creativity. Now as an independent consultant Weston advises the C-suite on transformation of the customer experience, and how to leverage data in this process. She draws from her own experience working with AI based data, coupled with input from thought leaders to inform this process.