Astor Keung

Market Development Advisor – Nature and Environmental Solutions

Shell

Astor is a result driven marketing and digital professional with broad B2B/B2C experience from various industries, including textile & apparel, chemical, personal care, luxury, food and energy, and markets at different growth trajectories. Her strong commercial and growth mindset has enabled her to constantly learn and excel in new areas. In her last Global Marketing role at Shell, Astor was the Innovation Commercialization and Activation Lead where she played a pivotal role in digitally transforming the Lubricants business, developing new innovation opportunities and harnessing data driven approach to bring Next Best Action recommendations to business partners. She is currently the Market Development Advisor of Nature & Environmental Solutions, driving demand for high integrity carbon credits for the region and contributing to the decarbonization of energy system. Astor earned her MBA degree from the Hong Kong University of Science and Technology, graduated Beta Gamma Sigma.