Adora Sarah Chou

Adora Sarah Chou

Chief Marketing Officer

Guzman y Gomez Singapore

Adora Sarah Chou is chief marketing officer of Guzman y Gomez Singapore, where she leads brand, marketing and commercial performance across the brand’s current 24 restaurants. She stepped into the role in January 2026, a newly created position at GYG, after serving two years as director of marketing. Her remit spans brand strategy, revenue and profitability, marketing communications, digital and performance marketing, guest engagement, loyalty and innovation. Chou has spent more than 15 years in branding, marketing and strategy across the food and digital sectors.

Before GYG, she led digital guest experience across Asia Pacific for Restaurant Brands International, where she worked on ordering and in-store technology for Burger King, Popeyes and Tim Hortons. She also headed strategic accounts at foodpanda across 12 markets. Earlier roles include Baker & Cook, Pezzo and McDonald’s.

Chou is known for community-first marketing that keeps guests, restaurant crew and neighbourhood partnerships at the centre of how the brand grows.