Koo sok hoon Head of Marketing Communications
BMW Asia
Sok Hoon joined BMW Asia in 2015 and is responsible for traditional and digital marketing communications for the BMW brand in 13 importer markets across Southeast Asia, South Asia and the Pan Pacific Islands. She began her career working for various publishing and media companies, including SPH Magazines and Mediacorp, and after three years she moved into the luxury industry. Sok Hoon held various marketing roles for luxury brands in hospitality, watches and fashion before joining BMW Asia.